Market-Driven Management, Competitive Markets and Performance Metrics
Metrics are performance indicators used to indicate, measure or record values of a particular magnitude. Metrics, seen as overall indicators of corporate performance, are one of the fundamental tools used to monitor and orient corporate management. They can be classified by: financial-non-financial; quantitative-qualitative; accounting-non-accounting; internal and external; process and end result. Metrics can serve a dual purpose: to provide elements for assessment, inside the company environment; to provide evaluation parameters outside the company.
Volume (Year): (2008)
Issue (Month): 1 Market-Driven Management and Global Markets - 1 ()
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- Murphy, Gregory B. & Trailer, Jeff W. & Hill, Robert C., 1996. "Measuring performance in entrepreneurship research," Journal of Business Research, Elsevier, vol. 36(1), pages 15-23, May.
- Margherita Corniani, 2008. "Push and Pull Policy in Market-Driven Management," Symphonya. Emerging Issues in Management, University of Milano-Bicocca, issue 1 Market-.
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