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Five-a-day, a price to pay: An evaluation of the UK program impact accounting for market forces

Author Info

  • Capacci, Sara
  • Mazzocchi, Mario

Abstract

We provide an ex-post assessment of the UK 5-a-day information campaign, where the positive effects of information are disentangled from potentially conflicting price dynamics. Using 4 years of data from the Expenditure and Food Survey between 2002 and 2006, we estimate that the 5-a-day program has lifted fruit and vegetable consumption by 0.3 portions, on average. We also provide quantitative evidence of a differentiated impact by income group, ranging from 0.2 to 0.7 portions. All impacts are larger than those observed by simply comparing pre-policy and post-policy intakes.

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File URL: http://www.sciencedirect.com/science/article/B6V8K-51D15PT-1/2/150c471fdcb144bbc7e630f30a6cab2d
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Article provided by Elsevier in its journal Journal of Health Economics.

Volume (Year): 30 (2011)
Issue (Month): 1 (January)
Pages: 87-98

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Handle: RePEc:eee:jhecon:v:30:y:2011:i:1:p:87-98
Contact details of provider: Web page: http://www.elsevier.com/locate/inca/505560

Keywords: Policy evaluation Almost Ideal Demand System Fruit and vegetable prices Expenditure and Food Survey;

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Cited by:

  1. Rachel Griffith & Sarah Smith & Stephanie von Hinke Kessler Scholder, 2014. "Getting a healthy start? Nudge versus economic incentives," The Centre for Market and Public Organisation 13/328, Department of Economics, University of Bristol, UK.
  2. Silva, Andres & Etilé, Fabrice & Jamet, Gaelle, 2013. "Consequences of the Five-a-Day Campaign: Evidence from French Panel Data," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150426, Agricultural and Applied Economics Association.
  3. Giorgio Brunello & Maria De Paola & Giovanna Labartino, 2012. "More Apples Less Chips? The Effect of School Fruit Schemes on the Consumption of Junk Food," ISER Discussion Paper 0840, Institute of Social and Economic Research, Osaka University.
  4. Liaukonyte, Jura & Rickard, Bradley J. & Kaiser, Harry M. & Okrent, Abigail M. & Richards, Timothy J., 2012. "Economic and health effects of fruit and vegetable advertising: Evidence from lab experiments," Food Policy, Elsevier, vol. 37(5), pages 543-553.
  5. Silva, Andres & Etilé, Fabrice & Boizot-Szantai, Christine & Dharmasena, Senarath, 2013. "The Impact of Beverage Taxes on Quantity and Quality of Consumption in France," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150428, Agricultural and Applied Economics Association.
  6. Brunello, Giorgio & De Paola, Maria & Labartino, Giovanna, 2014. "More apples fewer chips? The effect of school fruit schemes on the consumption of junk food," Health Policy, Elsevier, vol. 118(1), pages 114-126.
  7. Irz, Xavier & Leroy, Pascal & Réquillart, Vincent & Soler, Louis-Georges, 2014. "Economic assessment of nutritional recommendations," TSE Working Papers 14-473, Toulouse School of Economics (TSE).

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