The Role of Trust in European Food Chains: Theory and Empirical Findings
In Europe, consumer trust in food has become one of the most important factors for the stability of the food sector. An essential prerequisite for the ability to communicate the trustworthiness of food to consumers (B2C) is the creation, maintenance, and communication of trust between companies across the entire food value chain (B2B). For the management and preservation of trust in food chains it is important to know whether differences occur across European countries or whether distinct product chains show variations regarding trust. Based on a survey in five European countries with 747 respondents, this paper assesses the current level of trust between companies together with its influencing structural factors in European food chains and determines criteria allowing the active management of the level of trust in business relations in food chains by estimating a structural equation model.
Volume (Year): 10 (2007)
Issue (Month): 02 ()
|Contact details of provider:|| Postal: 1010 Vermont Avenue, Suite 201, Washington, DC 20005, USA|
Phone: 1 (202) 429-1610
Web page: http://www.ifama.org
More information through EDIRC
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Hausen, Tobias & Fritz, Melanie & Schiefer, Gerhard, 2006. "Potential of electronic trading in complex supply chains: An experimental study," International Journal of Production Economics, Elsevier, vol. 104(2), pages 580-597, December.
- Steve McCorriston, 2002. "Why should imperfect competition matter to agricultural economists?," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 29(3), pages 349-371, July.
- Hanf, C.-Hennig & Patelli, P. & Saggau, Volker, 2005. "Food Risk Communication and Consumers' Trust in the Food Supply Chain," 2005 International Congress, August 23-27, 2005, Copenhagen, Denmark 24502, European Association of Agricultural Economists.
- Hornibrook, Susan A. & Fearne, Andrew, 2003. "Managing Perceived Risk as a Marketing Strategy for Beef in the UK Foodservice Industry," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association (IFAMA), vol. 6(03).
- Unnevehr, Laurian J., 2006. "Food Safety as a Global Public Good: Is There Underinvestment?," 2006 Annual Meeting, August 12-18, 2006, Queensland, Australia 25733, International Association of Agricultural Economists.
- Sodano, Valeria & Verneau, Fabio, 2006. "Social Capital and the Food System: Some Evidences from Empirical Research," 99th Seminar, February 8-10, 2006, Bonn, Germany 7764, European Association of Agricultural Economists.
- Wim Verbeke, 2005. "Agriculture and the food industry in the information age," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 32(3), pages 347-368, September.
When requesting a correction, please mention this item's handle: RePEc:ags:ifaamr:8185. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (AgEcon Search)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.