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A quantitative analysis of olive oil market in Italy

Author

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  • Pampanini, Rossella
  • Marchini, Andrea
  • Diotallevi, Francesco

Abstract

The general objective of this contribution is that one to bring back the results of a study lead in the Italy territory relatively to the various elasticity regarding the price of determined olive oil producers and to estimate empirically a question system (using A.I.D.S. model). Moreover an example of the scanner data applicability is showed. The all focused towards the empiric definition of the critical variables for the question of the trade category of extravirgin olive oil. It’s obvious that this study wants to supply some operating instruments in order to assume the strategies focused on a precise market. The result of this study are numerous: principally, this concern to the analysis methodology (combining use of software TSP 5.0 and the scanner data) and to the Italian olive oil market.

Suggested Citation

  • Pampanini, Rossella & Marchini, Andrea & Diotallevi, Francesco, 2010. "A quantitative analysis of olive oil market in Italy," MPRA Paper 40638, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:40638
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    References listed on IDEAS

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    Cited by:

    1. Marchini, Andrea & Diotallevi, Francesco & Angiolini, Gianluca & Pampanini, Rossella, 2012. "La Gestione Dello Scaffale Oli Nella Moderna Distribuzione: Le Potenzialita’ Del Visual Marketing Per Il Posizionamento A Scaffale [The management of oil shelf in modern distribution: the potential," MPRA Paper 40640, University Library of Munich, Germany.
    2. Lucio Cappelli & Fabrizio D’Ascenzo & Maria Felice Arezzo & Roberto Ruggieri & Irina Gorelova, 2020. "The Willingness to Pay in the Food Sector. Testing the Hypothesis of Consumer Preferences for Some Made in Italy Products," Sustainability, MDPI, vol. 12(15), pages 1-11, August.
    3. Borrello, M. & Cecchini, L. & Vecchio, R. & Caracciolo, F. & Cembalo, L. & Torquati, B., 2022. "Agricultural landscape certification as a market-driven tool to reward the provisioning of cultural ecosystem services," Ecological Economics, Elsevier, vol. 193(C).
    4. Teresa Del Giudice & Carla Cavallo & Francesco Caracciolo & Gianni Cicia, 2015. "What attributes of extra virgin olive oil are really important for consumers: a meta-analysis of consumers’ stated preferences," Agricultural and Food Economics, Springer;Italian Society of Agricultural Economics (SIDEA), vol. 3(1), pages 1-15, December.

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    More about this item

    Keywords

    Marketing research Almost Ideal Demand System Consumer behaviour;

    JEL classification:

    • C13 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods and Methodology: General - - - Estimation: General
    • C50 - Mathematical and Quantitative Methods - - Econometric Modeling - - - General
    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness

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