Is Voting Skin-Deep? Estimating the Effect of Candidate Ballot Photographs on Election Outcomes
In the Northern Territory, Australia, ballot papers for territory elections depict candidates’ photographs. We exploit this unusual electoral feature by looking at the effect that candidates’ beauty and skin color has on voting patterns. Our results for beauty are mixed, but we find strong evidence that skin color matters. In electorates with a small Indigenous population, lighter-skinned candidates receive more votes, while in electorates with a high number of Indigenous people, darker-skinned candidates are rewarded at the ballot box. The relationship between skin color and electoral performance is stronger for challengers than incumbents. We explain this with a model in which voters use skin color as a proxy for some underlying characteristic which they value only to the extent that they share the trait.
|Date of creation:||Jul 2008|
|Date of revision:|
|Contact details of provider:|| Postal: |
Phone: +61 2 6125 3807
Fax: +61 2 6125 0744
Web page: http://rse.anu.edu.au/cepr.php
More information through EDIRC
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Joni Hersch, 2006. "Skin-Tone Effects among African Americans: Perceptions and Reality," American Economic Review, American Economic Association, vol. 96(2), pages 251-255, May.
- Joseph Price & Justin Wolfers, 2007.
"Racial Discrimination Among NBA Referees,"
NBER Working Papers
13206, National Bureau of Economic Research, Inc.
- Daniel S. Hamermesh, 2005.
"Changing Looks and Changing "Discrimination:" The Beauty of Economists,"
NBER Working Papers
11712, National Bureau of Economic Research, Inc.
- Hamermesh, Daniel S., 2006. "Changing looks and changing "discrimination": The beauty of economists," Economics Letters, Elsevier, vol. 93(3), pages 405-412, December.
- Arthur H. Goldsmith & Darrick Hamilton & William Darity, Jr, 2007. "From Dark to Light: Skin Color and Wages Among African-Americans," Journal of Human Resources, University of Wisconsin Press, vol. 42(4).
- Kate Antonovics & Brian G. Knight, 2009.
"A New Look at Racial Profiling: Evidence from the Boston Police Department,"
The Review of Economics and Statistics,
MIT Press, vol. 91(1), pages 163-177, February.
- Kate L. Antonovics & Brian G. Knight, 2004. "A New Look at Racial Profiling: Evidence from the Boston Police Department," NBER Working Papers 10634, National Bureau of Economic Research, Inc.
- John G. Matsusaka, 2005. "Direct Democracy Works," Journal of Economic Perspectives, American Economic Association, vol. 19(2), pages 185-206, Spring.
- Amy King & Andrew Leigh, 2009.
Wiley Blackwell, vol. 62(4), pages 579-593, November.
- Berggren, Niclas & Jordahl, Henrik & Poutvaara, Panu, 2006.
"The Looks of a Winner: Beauty, Gender and Electoral Success,"
Ratio Working Papers
104, The Ratio Institute.
- Berggren, Niclas & Jordahl, Henrik & Poutvaara, Panu, 2006. "The Looks of a Winner: Beauty, Gender and Electoral Success," IZA Discussion Papers 2311, Institute for the Study of Labor (IZA).
- Berggren, Niclas & Jordahl, Henrik & Poutvaara, Panu, 2006. "The Looks of a Winner: Beauty, Gender and Electoral Success," Working Paper Series 671, Research Institute of Industrial Economics.
- Niclas Berggren & Henrik Jordahl & Panu Poutvaara, 2007. "The Looks of a Winner: Beauty, Gender, and Electoral Success," CESifo Working Paper Series 2002, CESifo Group Munich.
- Bryan Caplan, 2007.
"Introduction to The Myth of the Rational Voter: Why Democracies Choose Bad Policies
[The Myth of the Rational Voter: Why Democracies Choose Bad Policies]," Introductory Chapters, Princeton University Press.
- Joni Hersch, 2008. "Profiling the New Immigrant Worker: The Effects of Skin Color and Height," Journal of Labor Economics, University of Chicago Press, vol. 26(2), pages 345-386, 04.
- Michael A. Stoll & Steven Raphael & Harry J. Holzer, 2004. "Black job applicants and the hiring officer's race," Industrial and Labor Relations Review, ILR Review, Cornell University, ILR School, vol. 57(2), pages 267-287, January.
- Mason, Patrick L., 2004. "Annual income, hourly wages, and identity Among Mexican Americans and other Latinos," MPRA Paper 11326, University Library of Munich, Germany.
- Donohue, John J, III & Levitt, Steven D, 2001. "The Impact of Race on Policing and Arrests," Journal of Law and Economics, University of Chicago Press, vol. 44(2), pages 367-94, October.
- Arthur H. Goldsmith & Darrick Hamilton & William Darity Jr, 2006. "Shades of Discrimination: Skin Tone and Wages," American Economic Review, American Economic Association, vol. 96(2), pages 242-245, May.
When requesting a correction, please mention this item's handle: RePEc:auu:dpaper:583. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ()
If references are entirely missing, you can add them using this form.