Factors Affecting Consumer Negative Perceptions About Beef Irradiation
This study has identified several important factors affecting consumer negative perceptions about beef irradiation. The effects of these factors boil down to two main points: lack of trust in the adequacy and enforcement effectiveness of food safety regulations and consumer ignorance about the irradiation process. This implies dissemination of information about food irradiation and enhancement of consumer trust in the mechanism of food safety regulation can be effective instruments to increase consumer acceptance of beef irradiation.
|Date of creation:||2004|
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Staff General Research Papers
5178, Iowa State University, Department of Economics.
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- Hayes, Dermot J. & Fox, John A. & Shogren, Jason F., 2002. "Experts and Activists: How Information Affects the Demand for Food Irradiation," Staff General Research Papers 10105, Iowa State University, Department of Economics.
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