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Sönke Albers

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Personal Details

First Name:Sönke
Middle Name:
Last Name:Albers
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RePEc Short-ID:pal311
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Homepage:http://www.bwl.uni-kiel.de/bwlinstitute/Innovation-Marketing/new/
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  1. Bielecki, Andre & Albers, Sönke, 2012. "Eine Analyse der Forschungseffizienz deutscher betriebswirtschaftlicher Fachbereiche basierend auf den Daten des Centrums für Hochschulentwicklung (CHE)," EconStor Preprints 57429, ZBW - German National Library of Economics.
  2. Albers, Sönke & Bielecki, Andre, 2012. "Wovon hängt die Leistung in Forschung und Lehre ab? Eine Analyse deutscher betriebswirtschaftlicher Fachbereiche basierend auf den Daten des Centrums für Hochschulentwicklung," EconStor Preprints 57428, ZBW - German National Library of Economics.
  3. Bielecki, Andre & Albers, Sönke & Mantrala, Murali, 2012. "Salesperson Efficiency Benchmarking Using Sales Response Data: Who is Working Hard and Working Smart?," EconStor Preprints 57427, ZBW - German National Library of Economics.
  4. Reimer, Kerstin & Albers, Sönke, 2011. "Modeling Repeat Purchases in the Internet when RFM Captures Past Influence of Marketing," EconStor Preprints 50730, ZBW - German National Library of Economics.
  5. Albers, Sönke, 2009. "Discriminating Rankings of Research in Business," EconStor Preprints 24827, ZBW - German National Library of Economics.
  6. Peters, Kay & Albers, Sönke & Schäfers, Björn, 2008. "Die Wertschöpfungskette des Handels im Zeitalter des Electronic Commerce - Was eingetreten ist und was dem Handel noch bevorsteht," EconStor Preprints 27677, ZBW - German National Library of Economics.
  7. Peters, Kay & Albers, Sönke & Kumar, V., 2008. "Is there more to international Diffusion than Culture? An investigation on the Role of Marketing and Industry Variables," EconStor Preprints 27678, ZBW - German National Library of Economics.
  8. Albers, Sönke, 2008. "Three Failed Attempts of Joint Rankings of Research in Economics and Business," MPRA Paper 12868, University Library of Munich, Germany, revised 16 Jan 2009.
  1. Fischer Marc & Albers Sönke & Wagner Nils & Frie Monika, 2012. "Dynamically Allocating the Marketing Budget. How to Leverage Profits across Markets, Products and Marketing Activities," GfK Marketing Intelligence Review, De Gruyter Open, vol. 4(1), pages 50-59, May.
  2. Soenke Albers, 2011. "Discussion of “Quantitative and Qualitative Rankings of Scholars”: Esteem Indicators: Membership in Editorial Boards or Honorary Doctorates," Schmalenbach Business Review (sbr), LMU Munich School of Management, vol. 63(1), pages 92-98, January.
  3. Marc Fischer & Sönke Albers & Nils Wagner & Monika Frie, 2011. "Practice Prize Winner --Dynamic Marketing Budget Allocation Across Countries, Products, and Marketing Activities," Marketing Science, INFORMS, vol. 30(4), pages 568-585, July.
  4. Murali Mantrala & Sönke Albers & Fabio Caldieraro & Ove Jensen & Kissan Joseph & Manfred Krafft & Chakravarthi Narasimhan & Srinath Gopalakrishna & Andris Zoltners & Rajiv Lal & Leonard Lodish, 2010. "Sales force modeling: State of the field and research agenda," Marketing Letters, Springer, vol. 21(3), pages 255-272, September.
  5. Becker Jan U. & Greve Goetz & Albers Sönke, 2010. "Left Behind Expectations - How to Prevent CRM Implementations from Failing," GfK Marketing Intelligence Review, De Gruyter Open, vol. 2(2), pages 34-41, November.
  6. Sönke Albers, 2009. "Editorial: Well Documented Articles Achieve More Impact," BuR - Business Research, German Academic Association for Business Research, vol. 2(1), pages 8-9, May.
  7. Sönke Albers, 2009. "Misleading Rankings of Research in Business," German Economic Review, Verein für Socialpolitik, vol. 10, pages 352-363, 08.
  8. Ulf G. Marks & Sönke Albers, 2001. "Experiments In Competitive Product Positioning : Actual Behavior Compared To Nash Solutions," Schmalenbach Business Review (sbr), LMU Munich School of Management, vol. 53(3), pages 150-174, July.
  9. Bernd Skiera & Sönke Albers, 1998. "COSTA: Contribution Optimizing Sales Territory Alignment," Marketing Science, INFORMS, vol. 17(3), pages 196-213.
  10. Albers, Sonke, 1996. "Optimization models for salesforce compensation," European Journal of Operational Research, Elsevier, vol. 89(1), pages 1-17, February.
  11. Albers, Sonke, 1979. "An extended algorithm for optimal product positioning," European Journal of Operational Research, Elsevier, vol. 3(3), pages 222-231, May.
  12. Albers, Sonke & Brockhoff, Klaus, 1977. "A procedure for new product positioning in an attribute space," European Journal of Operational Research, Elsevier, vol. 1(4), pages 230-238, July.
  1. BuR - Business Research, German Academic Association for Business Research.
5 papers by this author were announced in NEP, and specifically in the following field reports (number of papers):
  1. NEP-EDU: Education (1) 2009-01-24
  2. NEP-EFF: Efficiency & Productivity (1) 2012-05-02
  3. NEP-FOR: Forecasting (1) 2011-11-07
  4. NEP-GER: German Papers (2) 2012-05-02 2012-05-02. Author is listed
  5. NEP-HPE: History & Philosophy of Economics (1) 2009-01-24
  6. NEP-HRM: Human Capital & Human Resource Management (1) 2012-05-02
  7. NEP-MKT: Marketing (1) 2011-11-07
  8. NEP-SOG: Sociology of Economics (2) 2009-01-24 2012-05-02. Author is listed

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