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Service Failure Risk Assessment and Service Improvement of Self-Service Electric Vehicle

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  • Dianfeng Zhang

    (School of Business, Liaoning University, Shenyang 110036, China)

  • Yanlai Li

    (School of Business, Liaoning University, Shenyang 110036, China)

  • Yiqun Li

    (School of Economics, Liaoning University, Shenyang 110036, China)

  • Zifan Shen

    (School of Business, Liaoning University, Shenyang 110036, China)

Abstract

Electric vehicle sharing is necessary for achieving carbon neutrality. The self-service electric vehicle mode offers unique advantages in terms of freedom of movement and privacy protection. Meanwhile, this mode requires a high-quality service guarantee because of the separation of management and use. The purpose of this study is to propose a framework for the risk control and service optimization of self-service electric vehicles, which includes service life cycle analysis, risk assessment by using a newly integrated fuzzy failure mode and effect analysis, and a consumer satisfaction survey based on the Kano model. Sixteen services were extracted through the service life cycle analysis and online review study, and their corresponding service failures were then ranked through risk assessment. The risk assessment showed that the reliability of vehicle-related services has the greatest impact on safety, followed by financial-related and driving-safety-related services. A Kano model-based survey showed that all kinds of service failures brought significant customer non-satisfaction, while different service improvements brought differentiated satisfaction. To deeply improve service satisfaction, a Risk-Satisfaction analysis was conducted, indicating that services with high risk and high satisfaction deserve further investment.

Suggested Citation

  • Dianfeng Zhang & Yanlai Li & Yiqun Li & Zifan Shen, 2022. "Service Failure Risk Assessment and Service Improvement of Self-Service Electric Vehicle," Sustainability, MDPI, vol. 14(7), pages 1-26, March.
  • Handle: RePEc:gam:jsusta:v:14:y:2022:i:7:p:3723-:d:776598
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    2. Ming-Tsang Lu & Hsi-Peng Lu & Chiao-Shan Chen, 2022. "Exploring the Key Priority Development Projects of Smart Transportation for Sustainability: Using Kano Model," Sustainability, MDPI, vol. 14(15), pages 1-19, July.
    3. Mehdi Montakhabi & Ine Van Zeeland & Pieter Ballon, 2022. "Barriers for Prosumers’ Open Business Models: A Resource-Based View on Assets and Data-Sharing in Electricity Markets," Sustainability, MDPI, vol. 14(9), pages 1-29, May.

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