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Variables sociodemográficas asociadas con la valoración de las indicaciones geográficas como herramienta de diferenciación de la producción agroalimentaria

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  • Leidy K. García-Díaz

    ()

  • Wílmer S. Sepúlveda

Abstract

Resumen Durante los últimos años, las indicaciones geográficas han tenido un fuerte dinamismo a nivel mundial, especialmente en la zona mediterránea de Europa. Las indicaciones geográficas traen beneficios tanto a productores como a consumidores. El presente trabajo se centra en explorar los efectos diferenciadores asociados con el uso de las indicaciones geográficas en los productos agroalimentarios y se identifican variables sociodemográficas que pueden condicionar su compra. La información empleada en el estudio, proviene de la aplicación de 800 encuestas a consumidores residentes en las dos grandes ciudades del Nororiente de Colombia. En el estudio se utilizaron análisis estadísticos bivariantes. Los resultados sugieren que variables como el género, el nivel de estudios y la edad, pueden ser condicionantes de la compra de alimentos ligados a un origen geográfico.***** Abstract During past years, geographical indications have had a strong dynamism worldwide especially in the Mediterranean zone of Europe. Geographical indications provide benefits to both, producers and consumers. This paper focuses on explore the differentiating effects associated with the use of geographical indications in agro-food products and identify the socio-demographic variables that may influence in the purchase of geographical indications products. The information used in this study comes from 800 surveys of consumers residing in the two biggest northeastern cities of Colombia. The study used bivariate statistical analysis. The results suggest that variables such as gender, education level and age, could be determinants of food purchases linked to geographical origin.

Suggested Citation

  • Leidy K. García-Díaz & Wílmer S. Sepúlveda, 2013. "Variables sociodemográficas asociadas con la valoración de las indicaciones geográficas como herramienta de diferenciación de la producción agroalimentaria," REVISTA LEBRET, UNIVERSIDAD SANTO TOMAS - BUCARAMANGA, December.
  • Handle: RePEc:col:000385:011923
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    File URL: http://revistas.ustabuca.edu.co/index.php/LEBRET/article/view/329
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    References listed on IDEAS

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    1. Verbeke, Wim & Roosen, Jutta, 2009. "Market Differentiation Potential of Country-of-origin, Quality and Traceability Labeling," Estey Centre Journal of International Law and Trade Policy, Estey Centre for Law and Economics in International Trade, vol. 10(1).
    2. Becker, Tilman C., 2009. "European Food Quality Policy: The Importance of Geographical Indications, Organic Certification and Food Quality Assurance Schemes in European Countries," Estey Centre Journal of International Law and Trade Policy, Estey Centre for Law and Economics in International Trade, vol. 10(1).
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    Keywords

    Palabras claveEtiqueta de calidad; indicaciones geográficas; marcas de calidad.***** Keywordsquality label; geographical indications; quality brands.;

    JEL classification:

    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness

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