IDEAS home Printed from https://ideas.repec.org/r/oup/jconrs/v15y1988i2p210-24.html
   My bibliography  Save this item

The Role of Involvement in Attention and Comprehension Processes

Citations

Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
as


Cited by:

  1. Fang-Wu Tung, 2021. "Rediscovering Herb Lane: Application of Design Thinking to Enhance Visitor Experience in a Traditional Market," Sustainability, MDPI, vol. 13(7), pages 1-15, April.
  2. Doyle, Jason P. & Pentecost, Robin D. & Funk, Daniel C., 2014. "The effect of familiarity on associated sponsor and event brand attitudes following negative celebrity endorser publicity," Sport Management Review, Elsevier, vol. 17(3), pages 310-323.
  3. Bryce, Cormac & Dowling, Michael & Lucey, Brian, 2020. "The journal quality perception gap," Research Policy, Elsevier, vol. 49(5).
  4. Shun-Yang Lee & Julian Runge & Daniel Yoo & Yakov Bart & Anett Gyurak & J. W. Schneider, 2023. "COVID-19 Demand Shocks Revisited: Did Advertising Technology Help Mitigate Adverse Consequences for Small and Midsize Businesses?," Papers 2307.09035, arXiv.org, revised Jan 2024.
  5. Pieters, Rik G.M. & Rosbergen, Edward & Hartog, Michel, 1995. "Visual attention to advertising : the impact of motivation and repetition," Research Report 95B27, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
  6. Sharma, Piyush & Roy, Rajat & Rabbanee, Fazlul K., 2020. "Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing," Journal of Business Research, Elsevier, vol. 109(C), pages 88-100.
  7. Milou Kievik & Ellen F.J. ter Huurne & Jan M. Gutteling, 2012. "The action suited to the word? Use of the framework of risk information seeking to understand risk-related behaviors," Journal of Risk Research, Taylor & Francis Journals, vol. 15(2), pages 131-147, February.
  8. O'Cass, A., 2000. "An assessment of consumers product, purchase decision, advertising and consumption involvement in fashion clothing," Journal of Economic Psychology, Elsevier, vol. 21(5), pages 545-576, October.
  9. Funk, Daniel C. & Haugtvedt, Curtis P. & Howard, Dennis R., 2000. "Contemporary Attitude Theory in Sport: Theoretical Considerations and Implications," Sport Management Review, Elsevier, vol. 3(2), pages 125-144, November.
  10. Eunae Jung & Hyungun Sung, 2017. "The Influence of the Middle East Respiratory Syndrome Outbreak on Online and Offline Markets for Retail Sales," Sustainability, MDPI, vol. 9(3), pages 1-23, March.
  11. Drichoutis, Andreas C. & Lazaridis, Panagiotis & Nayga, Rodolfo M., Jr., 2006. "Nutritional food label use: A theoretical and empirical perspective," 98th Seminar, June 29-July 2, 2006, Chania, Crete, Greece 10033, European Association of Agricultural Economists.
  12. Beth L. Fossen & Alexander Bleier, 2021. "Online program engagement and audience size during television ads," Journal of the Academy of Marketing Science, Springer, vol. 49(4), pages 743-761, July.
  13. Dikla Perez & Yael Steinhart & Amir Grinstein & Meike Morren, 2021. "Consistency in identity-related sequential decisions," PLOS ONE, Public Library of Science, vol. 16(12), pages 1-26, December.
  14. Pieters, R. & Warlop, L., 1998. "Visual Attention During Brand Choice : The Impact of Time Pressure and Task Motivation," Discussion Paper 1998-69, Tilburg University, Center for Economic Research.
  15. Alessandro Concari & Gerjo Kok & Pim Martens, 2020. "A Systematic Literature Review of Concepts and Factors Related to Pro-Environmental Consumer Behaviour in Relation to Waste Management Through an Interdisciplinary Approach," Sustainability, MDPI, vol. 12(11), pages 1-50, May.
  16. Kautish, Pradeep & Paço, Arminda & Thaichon, Park, 2022. "Sustainable consumption and plastic packaging: Relationships among product involvement, perceived marketplace influence and choice behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 67(C).
  17. McDonald, Heath & Karg, Adam J., 2014. "Managing co-creation in professional sports: The antecedents and consequences of ritualized spectator behavior," Sport Management Review, Elsevier, vol. 17(3), pages 292-309.
  18. Cowan, Kirsten & Spielmann, Nathalie & Horn, Esther & Griffart, Clovis, 2021. "Perception is reality… How digital retail environments influence brand perceptions through presence," Journal of Business Research, Elsevier, vol. 123(C), pages 86-96.
  19. Pham Ngoc Thuy & Le Nguyen Hau & Felicitas Evangelista, 2016. "Service value and switching barriers: a personal values perspective," The Service Industries Journal, Taylor & Francis Journals, vol. 36(3-4), pages 142-162, February.
  20. M. Sirgy, 1998. "Materialism and Quality of Life," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 43(3), pages 227-260, March.
  21. Yuxin Chen & Ganesh Iyer & Amit Pazgal, 2010. "Limited Memory, Categorization, and Competition," Marketing Science, INFORMS, vol. 29(4), pages 650-670, 07-08.
  22. Ying-Chih Chang & Tsu-Ming Yeh & Fan-Yun Pai & Tai-Peng Huang, 2018. "Sport Activity for Health!! The Effects of Karate Participants’ Involvement, Perceived Value, and Leisure Benefits on Recommendation Intention," IJERPH, MDPI, vol. 15(5), pages 1-16, May.
  23. Yang, Shang-Ho & Woods, Timothy A., 2013. "Farm Market Patron Behavioral Response to Food Sampling," 2013 Annual Meeting, February 2-5, 2013, Orlando, Florida 146711, Southern Agricultural Economics Association.
  24. Beth L. Fossen & David A. Schweidel, 2019. "Social TV, Advertising, and Sales: Are Social Shows Good for Advertisers?," Marketing Science, INFORMS, vol. 38(2), pages 274-295, March.
  25. Xie, Yi & Grebitus, Carola & Davis, George C., 2015. "Can the new label make a difference? Comparing consumer attention towards the current versus proposed Nutrition Facts panel," 2015 AAEA & WAEA Joint Annual Meeting, July 26-28, San Francisco, California 205683, Agricultural and Applied Economics Association.
  26. Greenacre, Luke & Martin, James & Patrick, Sarah & Jaeger, Victoria, 2016. "Boundaries of the centrality effect during product choice," Journal of Retailing and Consumer Services, Elsevier, vol. 32(C), pages 32-38.
  27. Edward Wang & Lily Chen & I. Chen, 2015. "The antecedents and influences of airline loyalty programs: the moderating role of involvement," Service Business, Springer;Pan-Pacific Business Association, vol. 9(2), pages 257-280, June.
  28. Tommaso Ciarli & André Lorentz & Marco Valente & Maria Savona, 2019. "Structural changes and growth regimes," Journal of Evolutionary Economics, Springer, vol. 29(1), pages 119-176, March.
  29. Li Wang & Yuan Yang & Yishuai Li, 2021. "Extending lead-user theory to a virtual brand community: the roles of flow experience and trust," Asian Business & Management, Palgrave Macmillan, vol. 20(5), pages 618-643, November.
  30. Atma Citalada & Atim Djazuli & Sri Palupi Prabandari, 2022. "The effect of advertising relevance on avoidance with advertising engagement: Perceived intrusiveness as mediation variable," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 11(3), pages 44-50, April.
  31. Lancendorfer, Karen M. & Atkin, JoAnn L. & Reece, Bonnie B., 2008. "Animals in advertising: Love dogs? Love the ad!," Journal of Business Research, Elsevier, vol. 61(5), pages 384-391, May.
  32. Banerjee, Bibek & Chakrabarty Patrali, 2010. "An Eye for an Eye: Impact of Sequelization and Comparison in Advertisements on Consumer’s Perception of Brands," IIMA Working Papers WP2010-08-01, Indian Institute of Management Ahmedabad, Research and Publication Department.
  33. Kim, Claire Heeryung & Han, Eunjoo, 2020. "Premiums Paid for What You Believe In: The Interactive Roles of Price Promotion and Cause Involvement on Consumer Response," Journal of Retailing, Elsevier, vol. 96(2), pages 235-250.
  34. Hsu, Hsuan Yu & Tsou, Hung-Tai, 2011. "Understanding customer experiences in online blog environments," International Journal of Information Management, Elsevier, vol. 31(6), pages 510-523.
  35. Sertaç CIFCI & Dogukan SÖZEN, 2017. "Tüketicilerin Sosyal Medya Pazarlama Aktivitelerine Katilimlarinin Etkileyicileri ve Sonuclari," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, vol. 17(4), pages 505-515.
  36. de Bont, Cees J. P. M. & Schoormans, Jan P. L., 1995. "The effects of product expertise on consumer evaluations of new-product concepts," Journal of Economic Psychology, Elsevier, vol. 16(4), pages 599-615, December.
  37. Soe-Tsyr Daphne Yuan & Peng-Wei Chiu, 2016. "Persuasive narrative advertisement generator: A microenterprise service innovation perspective," Information Systems Frontiers, Springer, vol. 18(3), pages 597-619, June.
  38. Smith, Rachel & Deitz, George & Royne, Marla B. & Hansen, John D. & Grünhagen, Marko & Witte, Carl, 2013. "Cross-cultural examination of online shopping behavior: A comparison of Norway, Germany, and the United States," Journal of Business Research, Elsevier, vol. 66(3), pages 328-335.
  39. Dong, Xuemei & Jiang, Baichen & Zeng, Hui & Kassoh, Fallah Samuel, 2022. "Impact of trust and knowledge in the food chain on motivation-behavior gap in green consumption," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
  40. Shalom Levy & Israel Nebenzahl, 2008. "The influence of product involvement on consumers’ interactive processes in interactive television," Marketing Letters, Springer, vol. 19(1), pages 65-77, March.
  41. Szymanowski, Maciej & Gijsbrechts, Els, 2013. "Patterns in consumption-based learning about brand quality for consumer packaged goods," International Journal of Research in Marketing, Elsevier, vol. 30(3), pages 219-235.
  42. Thomas P. Novak & Donna L. Hoffman & Yiu-Fai Yung, 2000. "Measuring the Customer Experience in Online Environments: A Structural Modeling Approach," Marketing Science, INFORMS, vol. 19(1), pages 22-42, May.
  43. Wu, Lei-Yu & Chen, Kuan-Yang & Chen, Po-Yuan & Cheng, Shu-Ling, 2014. "Perceived value, transaction cost, and repurchase-intention in online shopping: A relational exchange perspective," Journal of Business Research, Elsevier, vol. 67(1), pages 2768-2776.
  44. Wan-Chen Wang & Maria Manuela Santos Silva & Luiz Moutinho, 2016. "Modelling Consumer Responses to Advertising Slogans through Artificial Neural Networks," International Journal of Business and Economics, School of Management Development, Feng Chia University, Taichung, Taiwan, vol. 15(2), pages 89-116, December.
  45. Khan Md Raziuddin Taufique & Chamhuri Siwar & Basri Talib & Farah Hasan Sarah & Norshamliza Chamhuri, 2014. "Synthesis of Constructs for Modeling Consumers’ Understanding and Perception of Eco-Labels," Sustainability, MDPI, vol. 6(4), pages 1-25, April.
  46. Yap, Sheau-Fen & Noor, Nor Azila Mohammad & Marshall, Roger & Liew, Kok-Hong, 2014. "Promoting preventive health behaviour among young Malaysian consumers: toward an integrated conceptual framework," Australasian marketing journal, Elsevier, vol. 22(3), pages 268-278.
  47. Muhartini Salim, 2018. "Store Brand Familiarity as a Moderating Variable on the Effect of Personal Involvement on Store Brand Buying Intention," GATR Journals jmmr189, Global Academy of Training and Research (GATR) Enterprise.
  48. Farooq-E Azam Cheema & Saba Rehman & Sayma Zia & Mustaghis Ur Rehman4, 2016. "Do Taglines Have A Positive Impact On Building The Brand Perception? A Case Study On Kit Kat," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 12(2), pages 12-15.
  49. Tommaso Ciarli, 2012. "Structural Interactions and Long Run Growth. An Application of Experimental Design to Agent Based Models," Revue de l'OFCE, Presses de Sciences-Po, vol. 0(5), pages 295-345.
  50. Rokonuzzaman, Md & Iyer, Pramod & Harun, Ahasan, 2021. "Return policy, No joke: An investigation into the impact of a retailer's return policy on consumers' decision making," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
  51. Campos, Ana Cláudia & Mendes, Julio & Valle, Patrícia Oom do & Scott, Noel, 2017. "Co-creating animal-based tourist experiences: Attention, involvement and memorability," Tourism Management, Elsevier, vol. 63(C), pages 100-114.
  52. Chebat, Jean-Charles & Charlebois, Mathieu & Gelinas-Chebat, Claire, 2001. "What makes open vs. closed conclusion advertisements more persuasive? The moderating role of prior knowledge and involvement," Journal of Business Research, Elsevier, vol. 53(2), pages 93-102, August.
  53. Celso Augusto de Matos & Ricardo Tixeira Veiga, 2005. "How to deal with negative publicity: the importance of consumer involvement," RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration), ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração, vol. 9(spe2), pages 47-62.
  54. Muhammad Aljukhadar & Sylvain Senecal, 2021. "The Effect of Consumer-Activated Mind-Set and Product Involvement on the Compliance With Recommender System Advice," SAGE Open, , vol. 11(3), pages 21582440211, July.
  55. J. R. Issac Balasingh & D. Israel & J.Clement Sudhahar & J. Japhynth, 2007. "Involvement Measurement Models-A Retro Analysis (Implications to Academia and Industry)," Journal of Commerce and Trade, Society for Advanced Management Studies, vol. 2(2), pages 10-17, October.
  56. Organ, Kate & Koenig-Lewis, Nicole & Palmer, Adrian & Probert, Jane, 2015. "Festivals as agents for behaviour change: A study of food festival engagement and subsequent food choices," Tourism Management, Elsevier, vol. 48(C), pages 84-99.
  57. Rosa, F. & Sillani, S. & Nassivera, F. & Vasciaveo, M., 2014. "Language, Ethnical Identity and Consumer Behavior: A Cross-Cultural Study of Marketing Communication in the Region FVG," 2014 International European Forum, February 17-21, 2014, Innsbruck-Igls, Austria 199364, International European Forum on System Dynamics and Innovation in Food Networks.
  58. Catherine Viot & Juliette Passebois-Ducros, 2010. "Wine brands or branded wines? The specificity of the French market in terms of the brand," Post-Print hal-01803728, HAL.
  59. Gabbott, Mark & Hogg, Gillian, 1999. "Consumer Involvement in Services: A Replication and Extension," Journal of Business Research, Elsevier, vol. 46(2), pages 159-166, October.
  60. Brian Mantel, 2000. "Why don't consumers use electronic banking products? towards a theory of obstacles, incentives, and opportunities," Occasional Paper; Emerging Payments EPS-2000-1, Federal Reserve Bank of Chicago.
  61. Tajdini, Saeed, 2021. "The effects of the subjective-experiential knowledge gap on consumers’ information search behavior and perceptions of consumption risk," Journal of Business Research, Elsevier, vol. 135(C), pages 66-77.
  62. Barbara Bigliardi & Domenico Campisi & Giovanna Ferraro & Serena Filippelli & Francesco Galati & Alberto Petroni, 2020. "The Intention to Purchase Recycled Products: Towards an Integrative Theoretical Framework," Sustainability, MDPI, vol. 12(22), pages 1-20, November.
  63. Sunitha T.R. & Manoj Edward, 2018. "An Experimental Examination of Framing Effects on Consumer Response to Cause Marketing Campaigns," IIM Kozhikode Society & Management Review, , vol. 7(1), pages 23-32, January.
  64. Ha Ta & Terry L. Esper & Travis Tokar, 2021. "Appealing to the Crowd: Motivation Message Framing and Crowdsourcing Performance in Retail Operations," Production and Operations Management, Production and Operations Management Society, vol. 30(9), pages 3192-3212, September.
  65. Daehwan Kim & Chanmin Park & Hany Kim & Jeeyoon Kim, 2019. "Determinants and Outcomes of Volunteer Satisfaction in Mega Sports Events," Sustainability, MDPI, vol. 11(7), pages 1-18, March.
  66. Sonntag, Winnie & Spiller, Achim, 2016. "Prozessqualitäten in der WTO: Ein Vorschlag für die reliable Messung von moralischen Bedenken," DARE Discussion Papers 1603, Georg-August University of Göttingen, Department of Agricultural Economics and Rural Development (DARE).
  67. Rosbergen, Edward & Wedel, Michel & Pieters, Rik, 1997. "Analyzing visual attention tot repeated print advertising using scanpath theory," Research Report 97B32, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
  68. Abhishek Dwivedi & Dean Wilkie & Lester Johnson & Jay Weerawardena, 2016. "Establishing measures and drivers of consumer brand engagement behaviours," Journal of Brand Management, Palgrave Macmillan, vol. 23(5), pages 41-69, September.
  69. W. Verbeke & I. Vermeir & Z. Pieniak & K. Brunsø, 2005. "Consumers’ quality perception as a basis for fish market segmentation in Belgium," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 05/351, Ghent University, Faculty of Economics and Business Administration.
  70. Louis Mosake Njomo, 2019. "Consumer Behaviour in Subsistence Marketplaces in Cameroon, An Exploratory Study of the Village of Batoke in Limbe Sub-Division, South West Region," International Journal of Economics and Financial Research, Academic Research Publishing Group, vol. 5(8), pages 184-195, 08-2019.
  71. Rosbergen, E. & Pieters, R. & Wedel, M., 1997. "Visual attention to advertising : A segment-level analysis," Other publications TiSEM c77552c4-5b16-4ecb-8a21-2, Tilburg University, School of Economics and Management.
  72. Viswanath Venkatesh & Ritu Agarwal, 2006. "Turning Visitors into Customers: A Usability-Centric Perspective on Purchase Behavior in Electronic Channels," Management Science, INFORMS, vol. 52(3), pages 367-382, March.
  73. Claeys, An-Sofie & Cauberghe, Verolien & Pandelaere, Mario, 2016. "Is old news no news? The impact of self-disclosure by organizations in crisis," Journal of Business Research, Elsevier, vol. 69(10), pages 3963-3970.
  74. Belvedere, Valeria & Goodwin, Paul, 2017. "The influence of product involvement and emotion on short-term product demand forecasting," International Journal of Forecasting, Elsevier, vol. 33(3), pages 652-661.
  75. Sharma, Varinder M. & Klein, Andreas, 2020. "Consumer perceived value, involvement, trust, susceptibility to interpersonal influence, and intention to participate in online group buying," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
  76. Tommaso Ciarli & Andre' Lorentz & Maria Savona & Marco Valente, 2012. "The role of technology, organisation, and demand in growth and income distribution," LEM Papers Series 2012/06, Laboratory of Economics and Management (LEM), Sant'Anna School of Advanced Studies, Pisa, Italy.
  77. Niket Jindal & Leigh McAlister, 2015. "The Impacts of Advertising Assets and R&D Assets on Reducing Bankruptcy Risk," Marketing Science, INFORMS, vol. 34(4), pages 555-572, July.
  78. Huang, Liyuan & Gursoy, Dogan & Xu, Honggang, 2014. "Impact of personality traits and involvement on prior knowledge," Annals of Tourism Research, Elsevier, vol. 48(C), pages 42-57.
  79. Cristopher Siegfried Kopplin & Till Marius Gantert & Julia Verena Maier, 2022. "Acceptance of matchmaking tools in coworking spaces: an extended perspective," Review of Managerial Science, Springer, vol. 16(6), pages 1911-1943, August.
  80. Bambauer-Sachse, Silke & Rabeson, Landisoa, 2015. "Determining adequate tangible compensation in service recovery processes for developed and developing countries: The role of severity and responsibility," Journal of Retailing and Consumer Services, Elsevier, vol. 22(C), pages 117-127.
  81. Lingyun Zhai & Pengzhen Yin & Chenyang Li & Jingjing Wang & Min Yang, 2022. "Investigating the Effects of Video-Based E-Word-of-Mouth on Consumers’ Purchase Intention: The Moderating Role of Involvement," Sustainability, MDPI, vol. 14(15), pages 1-19, August.
  82. Sangmin Jun & Jungsung Yeo, 2012. "Coping with Negative Emotions from Buying Mobile Phones: A Study of Korean Consumers," Journal of Family and Economic Issues, Springer, vol. 33(2), pages 167-176, June.
  83. Mookherjee, Satadruta & Lee, Jennifer J. & Sung, Billy, 2021. "Multichannel presence, boon or curse?: A comparison in price, loyalty, regret, and disappointment," Journal of Business Research, Elsevier, vol. 132(C), pages 429-440.
  84. repec:dgr:rugsom:95b27 is not listed on IDEAS
  85. Schweiger, Elisa B. & Ahlbom, Carl-Philip & Nordfält, Jens & Roggeveen, Anne L. & Grewal, Dhruv, 2023. "In-store endcap projections and their effect on sales," Journal of Retailing, Elsevier, vol. 99(1), pages 5-16.
  86. Robin, Donald P. & Reidenbach, R. Eric & Forrest, P. J., 1996. "The perceived importance of an ethical issue as an influence on the ethical decision-making of ad managers," Journal of Business Research, Elsevier, vol. 35(1), pages 17-28, January.
  87. Zanoli, Raffaele & Naspetti, Simona, 2002. "Consumer motivations in the purchase of organic food. A means-end approach," MPRA Paper 32712, University Library of Munich, Germany.
  88. Shin, Youngsun, 2008. "Examining the Link between Visitors' Motivations and Convention Destination Image," MPRA Paper 25287, University Library of Munich, Germany, revised 17 Feb 2009.
  89. Jung-Gyo Lee & Kyung-A Ko, 2021. "The Market Responses to Super Bowl Advertising: The Role of Product Type and Multiple Executions," Sustainability, MDPI, vol. 13(13), pages 1-15, June.
  90. repec:jtr:journl:v:9:y:2014:i:1:p:28-64 is not listed on IDEAS
  91. Kopalle, Praveen K. & Kannan, P.K. & Boldt, Lin Bao & Arora, Neeraj, 2012. "The impact of household level heterogeneity in reference price effects on optimal retailer pricing policies," Journal of Retailing, Elsevier, vol. 88(1), pages 102-114.
  92. Florian Wangenheim & Tomás Bayón & Andreas Herrmann, 2006. "Die Abgabe von Kundenempfehlungen — Determinanten und ökonometrische Modellierung," Schmalenbach Journal of Business Research, Springer, vol. 58(3), pages 304-336, May.
  93. Carlson, Brad D. & Donavan, D. Todd & Deitz, George D. & Bauer, Brittney C. & Lala, Vishal, 2020. "A customer-focused approach to improve celebrity endorser effectiveness," Journal of Business Research, Elsevier, vol. 109(C), pages 221-235.
  94. Carlson, Kurt A. & Guha, Abhijit, 2011. "Leader-focused search: The impact of an emerging preference on information search," Organizational Behavior and Human Decision Processes, Elsevier, vol. 115(1), pages 133-141, May.
  95. Wagner, Timm F. & Baccarella, Christian V. & Voigt, Kai-Ingo, 2017. "Framing social media communication: Investigating the effects of brand post appeals on user interaction," European Management Journal, Elsevier, vol. 35(5), pages 606-616.
  96. Azarnoush Ansari & Arash Riasi, 2016. "An Investigation of Factors Affecting Brand Advertising Success and Effectiveness," International Business Research, Canadian Center of Science and Education, vol. 9(4), pages 20-30, April.
  97. Zuschke, Nick, 2020. "The impact of task complexity and task motivation on in-store marketing effectiveness: An eye tracking analysis," Journal of Business Research, Elsevier, vol. 116(C), pages 337-350.
  98. Huang, Li-Ting, 2016. "Flow and social capital theory in online impulse buying," Journal of Business Research, Elsevier, vol. 69(6), pages 2277-2283.
  99. Riefler, Petra, 2012. "Why consumers do (not) like global brands: The role of globalization attitude, GCO and global brand origin," International Journal of Research in Marketing, Elsevier, vol. 29(1), pages 25-34.
  100. Schoormans, Jan P. L. & Robben, Henry S. J., 1997. "The effect of new package design on product attention, categorization and evaluation," Journal of Economic Psychology, Elsevier, vol. 18(2-3), pages 271-287, April.
  101. Lee, Eun-Jung, 2022. "Do tech products have a beauty premium? The effect of visual aesthetics of wearables on willingness-to-pay premium and the role of product category involvement," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
  102. Mick, David Glen & Spiller, Stephen A. & Baglioni, Anthony J., 2012. "A systematic self-observation study of consumers' conceptions of practical wisdom in everyday purchase events," Journal of Business Research, Elsevier, vol. 65(7), pages 1051-1059.
  103. Jeremy S. Wolter & Dora Bock & Jeremy Mackey & Pei Xu & Jeffery S. Smith, 2019. "Employee satisfaction trajectories and their effect on customer satisfaction and repatronage intentions," Journal of the Academy of Marketing Science, Springer, vol. 47(5), pages 815-836, September.
  104. Jensen, Birger Boutrup & Orquin, Jacob & Bech-Larsen, Tino, 2014. "What distinguishes passive recipients from active decliners of sales flyers?," Journal of Retailing and Consumer Services, Elsevier, vol. 21(1), pages 1-8.
  105. Das, Manoj & Ramalingam, Mahesh, 2022. "What drives product involvement and satisfaction with OFDs amid COVID-19?," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
  106. Bian, Xuemei & Moutinho, Luiz, 2009. "An investigation of determinants of counterfeit purchase consideration," Journal of Business Research, Elsevier, vol. 62(3), pages 368-378, March.
  107. Wen-Bin Chiou & Chun-Chia Lee, 2013. "Enactment of one-to-many communication may induce self-focused attention that leads to diminished perspective taking: The case of Facebook," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 8(3), pages 372-380, May.
  108. Ehlers, L.H. & Storcken, A.J.A., 2001. "Arrow's Theorem in Spatial Environments, METEOR Research memorandum," Research Memorandum 015, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).
  109. Béatrice Parguel, 2010. "Le prospectus promotionnel, de la communication prix à la publicité d'ambiance," Post-Print halshs-00636233, HAL.
  110. Teisl, Mario F. & Rubin, Jonathan & Noblet, Caroline L., 2008. "Non-dirty dancing? Interactions between eco-labels and consumers," Journal of Economic Psychology, Elsevier, vol. 29(2), pages 140-159, April.
  111. Baum, Daniela & Spann, Martin & Füller, Johann & Thürridl, Carina, 2019. "The impact of social media campaigns on the success of new product introductions," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 289-297.
  112. Sergio Barta & Raquel Gurrea & Carlos Flavián, 2023. "Telepresence in live-stream shopping: An experimental study comparing Instagram and the metaverse," Electronic Markets, Springer;IIM University of St. Gallen, vol. 33(1), pages 1-21, December.
  113. Ashish Agarwal & Tridas Mukhopadhyay, 2016. "The Impact of Competing Ads on Click Performance in Sponsored Search," Information Systems Research, INFORMS, vol. 27(3), pages 538-557.
  114. Uzma Noor & Tahira Awan & Muhammad Zahid, 2019. "Examining the impact of personalization on online advertising engagement: Moderating role of privacy concerns of online users," Business Review, School of Economics and Social Sciences, IBA Karachi, vol. 14(2), pages 31-46, July-Dece.
  115. repec:cup:judgdm:v:8:y:2013:i:3:p:372-380 is not listed on IDEAS
  116. Wang, Yong Jian & Minor, Michael S. & Wei, Jie, 2011. "Aesthetics and the online shopping environment: Understanding consumer responses," Journal of Retailing, Elsevier, vol. 87(1), pages 46-58.
  117. Luc Wathieu & Marco Bertini, 2007. "Price as a Stimulus to Think: The Case for Willful Overpricing," Marketing Science, INFORMS, vol. 26(1), pages 118-129, 01-02.
  118. Katarina Katja Mihelič & Barbara Culiberg, 2019. "Reaping the Fruits of Another’s Labor: The Role of Moral Meaningfulness, Mindfulness, and Motivation in Social Loafing," Journal of Business Ethics, Springer, vol. 160(3), pages 713-727, December.
  119. Grewal, Rajdeep & Mehta, Raj & Kardes, Frank R., 2000. "The role of the social-identity function of attitudes in consumer innovativeness and opinion leadership," Journal of Economic Psychology, Elsevier, vol. 21(3), pages 233-252, June.
  120. Simon Fauser & David Agola, 2021. "The influence of regional Italian images on consumer behaviour: a study of consumers in Germany," Italian Journal of Marketing, Springer, vol. 2021(1), pages 129-158, June.
  121. Brian Mantel, 2000. "Why do consumers pay bills electronically? an empirical analysis," Economic Perspectives, Federal Reserve Bank of Chicago, vol. 25(Q IV), pages 32-48.
  122. Kim, Kyongseok & Kim, Jooyoung, 2011. "Third-party Privacy Certification as an Online Advertising Strategy: An Investigation of the Factors Affecting the Relationship between Third-party Certification and Initial Trust," Journal of Interactive Marketing, Elsevier, vol. 25(3), pages 145-158.
  123. Huang, Ching-Yuan & Chou, Chia-Jung & Lin, Pei-Ching, 2010. "Involvement theory in constructing bloggers' intention to purchase travel products," Tourism Management, Elsevier, vol. 31(4), pages 513-526.
  124. Martin Amsteus & Vidar Hwang, 2015. "Scent in Mail: The Effect of Scented Direct Mailings," Journal of Economics and Behavioral Studies, AMH International, vol. 7(6), pages 24-33.
  125. Kim, Pielah & Deng, Xiaoyan & Unnava, Rao, 2020. "In the eye of the beholder: Cross-pollination between art-infused products and retail spaces," Journal of Business Research, Elsevier, vol. 117(C), pages 302-311.
  126. Adnan Zogaj & Dieter K. Tscheulin & Jörg Lindenmeier & Stephan Olk, 2021. "Linking actual self-congruence, ideal self-congruence, and functional congruence to donor loyalty: the moderating role of issue involvement," Journal of Business Economics, Springer, vol. 91(3), pages 379-400, April.
  127. Kim, Jooyoung & Ahn, Sun Joo (Grace) & Kwon, Eun Sook & Reid, Leonard N., 2017. "TV advertising engagement as a state of immersion and presence," Journal of Business Research, Elsevier, vol. 76(C), pages 67-76.
  128. repec:dgr:rugsom:95b28 is not listed on IDEAS
  129. A. Reuber & Eileen Fischer, 2010. "Organizations Behaving Badly: When Are Discreditable Actions Likely to Damage Organizational Reputation?," Journal of Business Ethics, Springer, vol. 93(1), pages 39-50, April.
  130. van Rijnsoever, Frank J. & Castaldi, Carolina & Dijst, Martin J., 2012. "In what sequence are information sources consulted by involved consumers? The case of automobile pre-purchase search," Journal of Retailing and Consumer Services, Elsevier, vol. 19(3), pages 343-352.
  131. Yihan Huang & Daehwan Kim, 2023. "How Does Service Quality Improve Consumer Loyalty in Sports Fitness Centers? The Moderating Role of Sport Involvement," Sustainability, MDPI, vol. 15(17), pages 1-24, August.
  132. Behe, Bridget K. & Bae, Mikyeung & Huddleston, Patricia T. & Sage, Lynnell, 2015. "The effect of involvement on visual attention and product choice," Journal of Retailing and Consumer Services, Elsevier, vol. 24(C), pages 10-21.
  133. Tali Te’eni-Harari, 2014. "Clarifying the Relationship between Involvement Variables and Advertising Effectiveness among Young People," Journal of Consumer Policy, Springer, vol. 37(2), pages 183-203, June.
  134. Beuckels, Emma & Hudders, Liselot, 2016. "An experimental study to investigate the impact of image interactivity on the perception of luxury in an online shopping context," Journal of Retailing and Consumer Services, Elsevier, vol. 33(C), pages 135-142.
  135. Kåre Skallerud & John Armbrecht & Ho Huy Tuu, 2021. "Intentions to Consume Sustainably Produced Fish: The Moderator Effects of Involvement and Environmental Awareness," Sustainability, MDPI, vol. 13(2), pages 1-15, January.
  136. Parsa, H.G. & Lord, Kenneth R. & Putrevu, Sanjay & Kreeger, Jeff, 2015. "Corporate social and environmental responsibility in services: Will consumers pay for it?," Journal of Retailing and Consumer Services, Elsevier, vol. 22(C), pages 250-260.
  137. Doong, Her-Sen & Wang, Hui-Chih & Foxall, Gordon R., 2010. "Psychological traits and loyalty intentions towards e-Government services," International Journal of Information Management, Elsevier, vol. 30(5), pages 457-464.
  138. Nisar, Tahir M. & Prabhakar, Guru & Patil, Pushp P., 2018. "Sports clubs’ use of social media to increase spectator interest," International Journal of Information Management, Elsevier, vol. 43(C), pages 188-195.
  139. Finsterwalder, Jörg & Kuppelwieser, Volker G. & de Villiers, Matthew, 2012. "The effects of film trailers on shaping consumer expectations in the entertainment industry—A qualitative analysis," Journal of Retailing and Consumer Services, Elsevier, vol. 19(6), pages 589-595.
  140. Hightower, Roscoe Jr & Brady, Michael K. & Baker, Thomas L., 2002. "Investigating the role of the physical environment in hedonic service consumption: an exploratory study of sporting events," Journal of Business Research, Elsevier, vol. 55(9), pages 697-707, September.
  141. Alalwan, Ali Abdallah, 2018. "Investigating the impact of social media advertising features on customer purchase intention," International Journal of Information Management, Elsevier, vol. 42(C), pages 65-77.
  142. Bachleda, Catherine & Fakhar, Ahlam & Elouazzani, Zineb, 2016. "Quantifying the effect of sponsor awareness and image on the sports involvement–purchase intention relationship," Sport Management Review, Elsevier, vol. 19(3), pages 293-305.
  143. Rokonuzzaman, Md & Harun, Ahasan & Al-Emran, Md & Prybutok, Victor R., 2020. "An investigation into the link between consumer's product involvement and store loyalty: The roles of shopping value goals and information search as the mediating factors," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
  144. Bernhard Baumgartner, 2005. "Einsatz von Mixture Conjoint-Modellen zur Messung der Werbewirkung," Schmalenbach Journal of Business Research, Springer, vol. 57(1), pages 53-78, February.
  145. Shirai, Miyuri, 2009. "Investigation of emotional responses to an unexpected price," Australasian marketing journal, Elsevier, vol. 17(1), pages 2-8.
  146. Ouwersloot, J. & Tudorica, A., 2001. "Brand personality creation through advertising," Research Memorandum 039, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).
  147. Chowdhury, Nasif, 2016. "The Impact of Electronic Word-of-Mouth on Consumers’ Purchase Intentions in Bangladesh Telecommunication Industry," EconStor Preprints 142747, ZBW - Leibniz Information Centre for Economics.
  148. Eunhye (Olivia) Park & Bongsug (Kevin) Chae & Junehee Kwon & Woo-Hyuk Kim, 2020. "The Effects of Green Restaurant Attributes on Customer Satisfaction Using the Structural Topic Model on Online Customer Reviews," Sustainability, MDPI, vol. 12(7), pages 1-20, April.
  149. Rosbergen, Edward & Pieters, Rik & Wedel, Michel, 1995. "Undirected visual attention to advertising : a segment-level analysis," Research Report 95B28, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
  150. John Hadjimarcou, 2012. "An Investigation Of Informational Versus Emotional Advertising Appeals During Life Transitions," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, vol. 5(1), pages 55-65.
  151. Guang-Xin Xie & Robert Madrigal & David Boush, 2015. "Disentangling the Effects of Perceived Deception and Anticipated Harm on Consumer Responses to Deceptive Advertising," Journal of Business Ethics, Springer, vol. 129(2), pages 281-293, June.
  152. Andreas Drichoutis & Panagiotis Lazaridis & Rodolfo Nayga & Maria Kapsokefalou & George Chryssochoidis, 2008. "A theoretical and empirical investigation of nutritional label use," The European Journal of Health Economics, Springer;Deutsche Gesellschaft für Gesundheitsökonomie (DGGÖ), vol. 9(3), pages 293-304, August.
  153. Yi-Lin Tsai & Elisabeth Honka, 2021. "Informational and Noninformational Advertising Content," Marketing Science, INFORMS, vol. 40(6), pages 1030-1058, November.
  154. Yu-Lung Lee & Lee-Yun Pan & Chin-Hsien Hsu & De-Chih Lee, 2018. "Exploring the Sustainability Correlation of Value Co-Creation and Customer Loyalty-A Case Study of Fitness Clubs," Sustainability, MDPI, vol. 11(1), pages 1-15, December.
  155. Pieters, R. & Warlop, L., 1998. "Visual Attention During Brand Choice : The Impact of Time Pressure and Task Motivation," Other publications TiSEM 0d2ce004-d72e-40e8-9c01-2, Tilburg University, School of Economics and Management.
  156. Jiemiao Chen & Xiaojing Yang & Robert E. Smith, 2016. "The effects of creativity on advertising wear-in and wear-out," Journal of the Academy of Marketing Science, Springer, vol. 44(3), pages 334-349, May.
  157. Lee, Wan-I & Chang, Chih-Yuan & Liu, Yu-Lun, 2010. "Exploring customers’ store loyalty using the means-end chain approach," Journal of Retailing and Consumer Services, Elsevier, vol. 17(5), pages 395-405.
  158. Chien-Huang Lin & Ming Chen, 2019. "The icon matters: how design instability affects download intention of mobile apps under prevention and promotion motivations," Electronic Commerce Research, Springer, vol. 19(1), pages 211-229, March.
  159. Barbara Carroll & Aaron Ahuvia, 2006. "Some antecedents and outcomes of brand love," Marketing Letters, Springer, vol. 17(2), pages 79-89, April.
  160. Griffith, David A., 2005. "An examination of the influences of store layout in online retailing," Journal of Business Research, Elsevier, vol. 58(10), pages 1391-1396, October.
  161. Doreen Kum & Yih Lee, 2011. "The joint effects of advertising and product trial: A source-monitoring perspective," Marketing Letters, Springer, vol. 22(3), pages 213-226, September.
  162. Hou, Chenxuan & Sarigöllü, Emine, 2022. "Is bigger better? How the scale effect influences green purchase intention: The case of washing machine," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
  163. Zhu, Wenlong & Mou, Jian & Benyoucef, Morad, 2019. "Exploring purchase intention in cross-border E-commerce: A three stage model," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 320-330.
  164. Krishnamurthy, Anup & Kumar, S. Ramesh, 2018. "Electronic word-of-mouth and the brand image: Exploring the moderating role of involvement through a consumer expectations lens," Journal of Retailing and Consumer Services, Elsevier, vol. 43(C), pages 149-156.
  165. Ciarli, Tommaso & Valente, Marco, 2016. "The complex interactions between economic growth and market concentration in a model of structural change," Structural Change and Economic Dynamics, Elsevier, vol. 38(C), pages 38-54.
  166. Yijing Wang & Louisa Wanjek, 2018. "How to Fix a Lie? The Formation of Volkswagen’s Post-crisis Reputation Among the German Public," Corporate Reputation Review, Palgrave Macmillan, vol. 21(2), pages 84-100, June.
  167. Drichoutis, Andreas C. & Lazaridis, Panagiotis & Nayga, Rodolfo M., Jr., 2006. "Food involvement and food purchasing behaviour," 98th Seminar, June 29-July 2, 2006, Chania, Crete, Greece 10048, European Association of Agricultural Economists.
  168. Eunhye Park & Junehee Kwon & Sung-Bum Kim, 2021. "Green Marketing Strategies on Online Platforms: A Mixed Approach of Experiment Design and Topic Modeling," Sustainability, MDPI, vol. 13(8), pages 1-17, April.
  169. Manning, Kenneth C. & Sprott, David E. & Miyazaki, Anthony D., 2003. "Unit price usage knowledge: Conceptualization and empirical assessment," Journal of Business Research, Elsevier, vol. 56(5), pages 367-377, May.
  170. Wang, Yong Jian & Hernandez, Monica D. & Minor, Michael S., 2010. "Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment: The moderating role of purchase task," Journal of Business Research, Elsevier, vol. 63(9-10), pages 935-942, September.
  171. Stephan Olk & Dieter K. Tscheulin & Jörg Lindenmeier, 2021. "Does it pay off to smile even it is not authentic? Customers’ involvement and the effectiveness of authentic emotional displays," Marketing Letters, Springer, vol. 32(2), pages 247-260, June.
  172. Kick, Markus, 2015. "Post ≠ Post: An Experimental Study on Corporate Brand Posts on Facebook," EconStor Preprints 182507, ZBW - Leibniz Information Centre for Economics.
  173. Chen Yang & Jing Hu, 2022. "When do consumers prefer AI-enabled customer service? The interaction effect of brand personality and service provision type on brand attitudes and purchase intentions," Journal of Brand Management, Palgrave Macmillan, vol. 29(2), pages 167-189, March.
  174. Bettina Lis, 2013. "In eWOM We Trust," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 5(3), pages 129-140, June.
  175. Nesrine Khazami & Zoltan Lakner, 2021. "Influence of Experiential Consumption and Social Environment of Local Tourists on the Intention to Revisit Tunisian Guesthouses: Mediating Role of Involvement in the Experience," Sustainability, MDPI, vol. 13(12), pages 1-23, June.
  176. Isabel Miguel & Arnaldo Coelho & Cristela Bairrada, 2023. "Let’s Be Vegan? Antecedents and Consequences of Involvement with Vegan Products: Vegan vs. Non-Vegan," Sustainability, MDPI, vol. 16(1), pages 1-25, December.
  177. Matteo Corciolani & Mariarita Santanelli, 2014. "L?effetto dell?autenticit? della marca sull?attaccamento alla marca e sul senso di distinzione sociale avvertito dai consumatori," MERCATI & COMPETITIVIT?, FrancoAngeli Editore, vol. 2014(1), pages 37-59.
  178. Nayga, Rodolfo M., Jr., 1999. "Toward An Understanding Of Consumers' Perceptions Of Food Labels," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 2(1), pages 1-17.
  179. repec:ags:saea13:143100 is not listed on IDEAS
  180. Koo, Jakeun & Lee, Younghan, 2019. "Sponsor-event congruence effects: The moderating role of sport involvement and mediating role of sponsor attitudes," Sport Management Review, Elsevier, vol. 22(2), pages 222-234.
  181. Bellman, Steven & Potter, Robert F. & Treleaven-Hassard, Shiree & Robinson, Jennifer A. & Varan, Duane, 2011. "The Effectiveness of Branded Mobile Phone Apps," Journal of Interactive Marketing, Elsevier, vol. 25(4), pages 191-200.
  182. Israel Kofi Nyarko & Ernest Kafui Tsetse & Simon Kojo Mesa Avorgah, 2015. "Is Billboard Advertising an Effective Tool in The Marketing of Home Appliances?," Asian Journal of Social Sciences and Management Studies, Asian Online Journal Publishing Group, vol. 2(3), pages 101-108.
  183. Yim, Mark Yi-Cheon & Baek, Tae Hyun & Sauer, Paul L., 2018. "I See Myself in Service and Product Consumptions: Measuring Self-transformative Consumption Vision (SCV) Evoked by Static and Rich Media," Journal of Interactive Marketing, Elsevier, vol. 44(C), pages 122-139.
  184. Colleen E. McClure & Justin M. Lawrence & Todd J. Arnold & Lisa K. Scheer, 2023. "The opportunities and costs of highly involved organizational buyers," Journal of the Academy of Marketing Science, Springer, vol. 51(2), pages 480-501, March.
  185. Huang, Yunhui & Zhang, Y. Charles, 2016. "The Out-of-Stock (OOS) Effect on Choice Shares of Available Options," Journal of Retailing, Elsevier, vol. 92(1), pages 13-24.
  186. Saba Resnik & Mateja Kos Koklič, 2018. "User-Generated Tweets about Global Green Brands: A Sentiment Analysis Approach," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 30(2), pages 125-145.
  187. Luo, Qiuju & Wang, Jie & Yun, Weijia, 2016. "From lost space to third place: The visitor's perspective," Tourism Management, Elsevier, vol. 57(C), pages 106-117.
  188. Sethuraman, Raj & Kerin, Roger A. & Cron, William L., 2005. "A field study comparing online and offline data collection methods for identifying product attribute preferences using conjoint analysis," Journal of Business Research, Elsevier, vol. 58(5), pages 602-610, May.
  189. El Hedhli, Kamel & Zourrig, Haithem & Becheur, Imene, 2021. "Celebrity endorsements: Investigating the interactive effects of internalization, identification and product type on consumers’ attitudes and intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
  190. George P. Babu & Alexandru Nedelea, 2005. "Holiday Attachment: The Construct And Its Measurement," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 7(18), pages 24-33, November.
  191. Frank J. van Rijnsoever & Martin J. Dijst & Carolina Castaldi, 2009. "Involvement and use of multiple search channels in the automobile purchase process," Innovation Studies Utrecht (ISU) working paper series 09-06, Utrecht University, Department of Innovation Studies, revised Apr 2009.
  192. Huat Wei Huang & Ernest Cyril de Run & Ernest Cyril de Run & Hiram Ting & Hiram Ting & Huong Sung Colin Ting, 2016. "“Made In China” Products and the Implication of Ethnic Identification Strength," International Review of Management and Marketing, Econjournals, vol. 6(3), pages 631-640.
  193. repec:dgr:rugsom:97b32 is not listed on IDEAS
  194. Kaine, Geoff & Murdoch, Helen & Lourey, Ruth & Bewsell, Denise, 2010. "A framework for understanding individual response to regulation," Food Policy, Elsevier, vol. 35(6), pages 531-537, December.
  195. Klein, Andreas & Sharma, Varinder M., 2022. "Consumer decision-making styles, involvement, and the intention to participate in online group buying," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
  196. Amit Mookerjee, 2001. "A Study of the Influence of Source Characteristics and Product Importance on Consumer Word of Mouth Based on Personal Sources," Global Business Review, International Management Institute, vol. 2(2), pages 177-193, August.
  197. Kyriakos Riskos & Paraskevi (Evi) Dekoulou & Naoum Mylonas & George Tsourvakas, 2021. "Ecolabels and the Attitude–Behavior Relationship towards Green Product Purchase: A Multiple Mediation Model," Sustainability, MDPI, vol. 13(12), pages 1-22, June.
  198. Tereza Vebrová & Kateřina Venclová & Stanislav Rojík, 2016. "Customer Segmentation by Factors Influencing Brand Loyalty and Customer Involvement," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 64(5), pages 1797-1804.
  199. Kashif Riaz & Dr.Rukhsar Ahmed, 2016. "Gauging Audiences’ Message Recall Through Brand Element Placement In Televised Commercials," IBT Journal of Business Studies (JBS), Ilma University, Faculty of Management Science, vol. 12(2), pages 126-136.
  200. Meyer-Waarden, Lars, 2015. "Effects of loyalty program rewards on store loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 24(C), pages 22-32.
  201. Mazursky, David & Vinitzky, Gideon, 2005. "Modifying consumer search processes in enhanced on-line interfaces," Journal of Business Research, Elsevier, vol. 58(10), pages 1299-1309, October.
  202. Lim, Junsang & Beatty, Sharon E., 2011. "Factors affecting couples' decisions to jointly shop," Journal of Business Research, Elsevier, vol. 64(7), pages 774-781, July.
  203. Katarzyna Szopik-Depczynska & Agnieszka Barczak & Izabela Dembinska & Joanna Wisniewska, 2020. "The Impact of the Internet on User-Driven Innovation Usage in R&D Departments: A Case Study of Poland," European Research Studies Journal, European Research Studies Journal, vol. 0(Special 1), pages 247-263.
IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.