Consumption of Dairy Products in Urban China: Results from Beijing, Shangai and Guangzhou
AbstractUsing urban survey data collected by the authors in 2001-2002, this paper analyzes demographics, cultural factors, and purchasing behaviors influencing the consumption of fresh milk, yogurt, ice cream, and powered milk in Beijing, Shanghai, and Guangzhou, China. Results from estimation of a double-hurdle model of consumption show that income and marketing channels are the key determinants of milk consumption levels; however, education, advertising, and convenience play a more important role in consumption of other dairy products. There is some evidence that milk powder, as a consumer good, may be becoming an inferior product in urban China. Finally, the survey data suggest that the growing sophistication of China's retail sector is influencing consumption of dairy products.
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Bibliographic InfoPaper provided by Iowa State University, Department of Economics in its series Staff General Research Papers with number 12730.
Date of creation: 29 Oct 2007
Date of revision:
Publication status: Published in Australian Journal of Agricultural and Resource Economics, December 2007, vol. 51 no. 4, pp. 459-474
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Postal: Iowa State University, Dept. of Economics, 260 Heady Hall, Ames, IA 50011-1070
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Web page: http://www.econ.iastate.edu
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Other versions of this item:
- Fuller, Frank H. & Beghin, John C. & Rozelle, Scott, 2007. "Consumption of dairy products in urban China: results from Beijing, Shangai and Guangzhou," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 51(4), December.
- Frank Fuller & John Beghin & Scott Rozelle, 2007. "Consumption of dairy products in urban China: results from Beijing, Shangai and Guangzhou," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 51(4), pages 459-474, December.
- NEP-AGR-2007-03-03 (Agricultural Economics)
- NEP-ALL-2007-03-03 (All new papers)
- NEP-CNA-2007-03-03 (China)
- NEP-MKT-2007-03-03 (Marketing)
- NEP-SEA-2007-03-03 (South East Asia)
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