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The Emergence of Supermarkets with Chinese Characteristics: Challenges and Opportunities for China's Agricultural Development

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Author Info
Dinghuan Hu
Thomas Reardon
Scott Rozelle
Peter Timmer
Honglin Wang

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Abstract

The supermarket revolution is spreading faster in China than anywhere else in the world. Supermarket sales are growing by 30-40% per year, 2-3 times faster than in other developing regions. This development has been driven by factors shared by other developing countries as well as by China-specific policies. It presents opportunities for Chinese agricultural producers to diversify into activities with higher income prospects, and for procurement systems to move into dealing directly with farmers. However, supermarket managers face several unique challenges: average farm size is small and farmers are not well organised. Hence, the whole supply chain must be upgraded, and government agricultural policy and rural development programmes have an important role in this. Copyright Overseas Development Institute, 2004.

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Publisher Info
Article provided by Overseas Development Institute in its journal Development Policy Review.

Volume (Year): 22 (2004)
Issue (Month): (09)
Pages: 557-586
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Handle: RePEc:bla:devpol:v:22:y:2004:i::p:557-586

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  1. Wang, Honglin & Dong, Xiaoxia & Huang, Jikun & Rozelle, Scott & Reardon, Thomas, 2006. "Producing and Procuring Horticultural Crops with Chinese Characteristics: Why Small Farmers Are Thriving and Supermarkets Are Absent in Rural China," 2006 Annual Meeting, August 12-18, 2006, Queensland, Australia 25762, International Association of Agricultural Economists. [Downloadable!]
  2. Fengxia Dong & Frank H. Fuller, 2007. "Changing Diets in China's Cities: Empirical Fact or Urban Legend?," Food and Agricultural Policy Research Institute (FAPRI) Publications 06-wp437, Food and Agricultural Policy Research Institute (FAPRI) at Iowa State University. [Downloadable!]
    Other versions:
  3. Frank H. Fuller & John C. Beghin & Scott Rozelle, 2004. "Urban Demand for Dairy Products in China: Evidence from New Survey Data," Food and Agricultural Policy Research Institute (FAPRI) Publications 04-wp380, Food and Agricultural Policy Research Institute (FAPRI) at Iowa State University. [Downloadable!]
    Other versions:
  4. Frank H. Fuller & Jikun Huang & Hengyun Ma & Scott Rozelle, 2005. "Rapid Rise of China's Dairy Sector: Factors Behind the Growth in Demand and Supply, The," Center for Agricultural and Rural Development (CARD) Publications 05-wp394, Center for Agricultural and Rural Development (CARD) at Iowa State University. [Downloadable!]
    Other versions:
  5. Reardon, Thomas & Gulati, Ashok, 2008. "The rise of supermarkets and their development implications: International experience relevant for India," IFPRI discussion papers 752, International Food Policy Research Institute (IFPRI). [Downloadable!]
  6. Reardon, Thomas & Pingali, Prabhu & Stamoulis, Kostas, 2006. "Impacts of Agrifood Market Transformation during Globalization on the Poor's Rural Nonfarm Employment: Lessons for Rural Business Development Programs," Staff Papers 11572, Michigan State University, Department of Agricultural, Food, and Resource Economics. [Downloadable!]
    Other versions:
  7. Fuller, Frank H. & Beghin, John C. & Rozelle, S., 2007. "Urban Demand for Dairy Products in China: Evidence from Survey Data," Staff General Research Papers 12730, Iowa State University, Department of Economics. [Downloadable!]
  8. Bai, Junfei & Wahl, Thomas I. & McCluskey, Jill J., 2006. "Segmentation of Retail Food Store Formats in Qingdao, China," 2006 Annual meeting, July 23-26, Long Beach, CA 21233, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association). [Downloadable!]
  9. Fuller, Frank H. & Huang, Jikun & Ma, Hengyun & Rozelle, Scott, 2005. "Got milk? The rapid rise of China's dairy sector and its future prospects," Staff General Research Papers 12363, Iowa State University, Department of Economics.
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  10. Mathew Joseph & Nirupama Soundararajan & Manisha Gupta & Sanghamitra Sahu, . "Impact of Organized Retailing on the Unorganized Sector," Indian Council for Research on International Economic Relations, New Delhi Working Papers 222, Indian Council for Research on International Economic Relations, New Delhi, India. [Downloadable!]
  11. Minten, Bart, 2007. "The food retail revolution in poor countries: Is it coming or is it over? Evidence from Madagascar," IFPRI discussion papers 719, International Food Policy Research Institute (IFPRI). [Downloadable!]
  12. Thornsbury, Suzanne & Woods, Mollie, 2007. "Background Information on the Chinese Fruit Sector," Staff Papers 9308, Michigan State University, Department of Agricultural, Food, and Resource Economics. [Downloadable!]
  13. Asfaw, Abay, 2007. "Supermarket purchases and the dietary patterns of households in Guatemala:," IFPRI discussion papers 696, International Food Policy Research Institute (IFPRI). [Downloadable!]
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