From utilities to mental models: A critical survey on decision rules and cognition in consumer choice
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(This abstract was borrowed from another version of this item.)
(This abstract was borrowed from another version of this item.)
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- Devetag, M Giovanna, 1999. "From Utilities to Mental Models: A Critical Survey on Decision Rules and Cognition in Consumer Choice," Industrial and Corporate Change, Oxford University Press, vol. 8(2), pages 289-351, June.
- Maria Giovanna Devetag, 1999. "From utilities to mental models: A critical survey on decision rules and cognition in consumer choice," CEEL Working Papers 9902, Cognitive and Experimental Economics Laboratory, Department of Economics, University of Trento, Italia.
References listed on IDEAS
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- S. Bhaduri & H. Worch, 2008. "Past Experience, Cognitive Frames, and Entrepreneurship: Some Econometric Evidence from the Indian Pharmaceutical Industry," Papers on Economics and Evolution 2008-04, Philipps University Marburg, Department of Geography.
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- Frank J. van Rijnsoever & Carolina Castaldi, 2008. "Knowledge base, information search and intention to adopt innovation," Innovation Studies Utrecht (ISU) working paper series 08-02, Utrecht University, Department of Innovation Studies, revised Feb 2008.
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More about this item
Keywords
mental model decision rules conumer choice;JEL classification:
- C9 - Mathematical and Quantitative Methods - - Design of Experiments
NEP fields
This paper has been announced in the following NEP Reports:- NEP-EVO-2001-09-26 (Evolutionary Economics)
- NEP-MIC-2001-09-26 (Microeconomics)
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