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Consumer preference for supermarket food sampling in China

Author

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  • Chen, Lijun
  • Parcell, Joe L
  • Chen, Chao
  • James, Harvey S. Jr
  • Xu, Danning

Abstract

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Suggested Citation

  • Chen, Lijun & Parcell, Joe L & Chen, Chao & James, Harvey S. Jr & Xu, Danning, 2016. "Consumer preference for supermarket food sampling in China," 2016 Annual Meeting, July 31-August 2, Boston, Massachusetts 236043, Agricultural and Applied Economics Association.
  • Handle: RePEc:ags:aaea16:236043
    DOI: 10.22004/ag.econ.236043
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    References listed on IDEAS

    as
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    2. Kim, Ju-Young & Natter, Martin & Spann, Martin, 2014. "Sampling, discounts or pay-what-you-want: Two field experiments," International Journal of Research in Marketing, Elsevier, vol. 31(3), pages 327-334.
    3. Barat, Somjit & Amos, Clinton & Paswan, Audhesh & Holmes, Gary, 2013. "An exploratory investigation into how socioeconomic attributes influence coupons redeeming intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 20(2), pages 240-247.
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    5. Veeck, Ann & Burns, Alvin C., 2005. "Changing tastes: the adoption of new food choices in post-reform China," Journal of Business Research, Elsevier, vol. 58(5), pages 644-652, May.
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    Cited by:

    1. Schitter, Christian & Fleiß, Jürgen & Palan, Stefan, 2019. "To claim or not to claim: Anonymity, symmetric externalities and honesty," Journal of Economic Psychology, Elsevier, vol. 71(C), pages 13-36.
    2. Goodstein, Ryan M. & Rhine, Sherrie L.W., 2017. "The effects of bank and nonbank provider locations on household use of financial transaction services," Journal of Banking & Finance, Elsevier, vol. 78(C), pages 91-107.

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    More about this item

    Keywords

    Consumer/Household Economics; Food Consumption/Nutrition/Food Safety; Food Security and Poverty; Marketing;
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