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Global Strategies in the Automobile Industry

Author

Listed:
  • Marie-Claude Belis-Bergouignan
  • Gerard Bordenave
  • Yannick Lung

Abstract

BELIS-BERGOUIGNAN M.-C., BORDENAVE G. and LUNG Y. (2000) Global strategies in the automobile industry, Reg. Studies 34, 41-53. This paper views the multinational firm as a learning hierarchy , and presents a model capable of analysing the spatial organization of multinational firms. This model is based on two criteria: the principle of hierarchy; and the degree of hierarchical control. Four types of multinational companies are defined (world-wide, multidomestic, multiregional and transregional) and the process of internationalization is understood through the way in which firms develop their organizational capabilities. The model is applied to a study of the strategies which have been followed by American, Japanese and European carmakers. BELIS-BERGOUIGNAN M. C., BORDENAVE G. et LUNG Y. (2000) Les strategies globales de l'industrie automobile, Reg. Studies 34, 41-53. Combinant l'approche de la firme multinationale comme une “hierarchie” et l'analyse evolutionniste de la firme a travers les processus d'apprentissage collectif, l'article propose un modele analytique relatif a l'organisation spatiale des firmes multinationales sur la base de deux criteres (principe hierarchique et degre de controle hierarchique). Quatre configurations sont definies: firme mondiale, multidomestique, multiregionale et transregionale. Le processus de multinationalisation est alors apprehende a travers le developpement des capacites organisationnelles de la firme et son evolution face aux modifications de son environnement concurrentiel. Cette grille est utilisee pour etudier l'internationalisation de l'industrie automobile depuis les premieres expansions americaines de Ford et GM dans les annees vingt jusqu'aux tentatives recentes des Europeens, en passant par les strategies globales des Japonais. BELIS-BERGOUIGNAN M.-C., BORDENAVE G. und LUNG Y. (2000) Globale Strategien in der Automobilindustrie, Reg. Studies 34, 41-53. Der vorliegende Aufsatz betrachtet multinationale Firmen als eine Lernhierarchie, und stellt ein Modell vor, das im Stande ist, die raumliche Organisation multinationaler Firmen zu analysieren. Dieses Modell stutzt sich auf zwei Kriterien—das Prinzip der Hierarchie und das Ausmass hierarchischer Kontrolle. Es werden zwei multinationale Firmentypen definiert (weltweite, multibinnenlandische, multiregionale und Regionen uberschreitende), und der Prozess der Internationalisierung durch die Art und Weise erklart, in der Firmen ihre organisatorischen Fahigkeiten entfalten. Das Modell wird auf eine Untersuchung der Strategien angewandt, die amerikanische, japanische und europaische Automobilproduzenten befolgt haben.

Suggested Citation

  • Marie-Claude Belis-Bergouignan & Gerard Bordenave & Yannick Lung, 2000. "Global Strategies in the Automobile Industry," Regional Studies, Taylor & Francis Journals, vol. 34(1), pages 41-53.
  • Handle: RePEc:taf:regstd:v:34:y:2000:i:1:p:41-53
    DOI: 10.1080/00343400050005871
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    References listed on IDEAS

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    1. Alfred D. Chandler, 1992. "Organizational Capabilities and the Economic History of the Industrial Enterprise," Journal of Economic Perspectives, American Economic Association, vol. 6(3), pages 79-100, Summer.
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    Cited by:

    1. Waldburger, Martin & Macri, Alessandra & Stiller, Burkhard, 2010. "Service Provider Market Activities Constituting Jurisdiction for International Service Contracts — A Structuring Approach and Techno-legal Implications," 21st European Regional ITS Conference, Copenhagen 2010: Telecommunications at new crossroads - Changing value configurations, user roles, and regulation 36, International Telecommunications Society (ITS).
    2. Huang, Wei & Swaminathan, Jayashankar M., 2009. "Introduction of a second channel: Implications for pricing and profits," European Journal of Operational Research, Elsevier, vol. 194(1), pages 258-279, April.
    3. Vincent FRIGANT & Martin ZUMPE, 2014. "The persistent heterogeneity of trade patterns: A comparison of four European Automotive Global Production Networks," Cahiers du GREThA 2014-24, Groupe de Recherche en Economie Théorique et Appliquée.
    4. Schmid, Stefan & Grosche, Philipp & Mayrhofer, Ulrike, 2016. "Configuration and coordination of international marketing activities," International Business Review, Elsevier, vol. 25(2), pages 535-547.
    5. repec:eee:respol:v:47:y:2018:i:2:p:474-486 is not listed on IDEAS
    6. repec:wsi:jecxxx:v:13:y:2005:i:04:n:s0218495805000203 is not listed on IDEAS
    7. Yannick LUNG (E3i-IFREDE-GRES & GERPISA), 2006. "Mercosur in carmakers’ internationalisation trajectories (In French)," Cahiers du GRES (2002-2009) 2006-03, Groupement de Recherches Economiques et Sociales.
    8. Frigant, Vincent & Zumpe, Martin, 2014. "Are automotive global production networks becoming more global? Comparison of regional and global integration processes based on auto parts trade data," MPRA Paper 55727, University Library of Munich, Germany.
    9. Maris CORIS (GREThA UMR CNRS 5113) & Vincent FRIGANT (GREThA UMR CNRS 5113) & Jean-Bernard LAYAN (GREThA UMR CNRS 5113) & Damien TALBOT (GREThA UMR CNRS 5113), 2009. "Spatial dynamics of firms (In French)," Cahiers du GREThA 2009-20, Groupe de Recherche en Economie Théorique et Appliquée.
    10. Winfried Polte, 2017. "Relevance of Corporate Social Responsibility (CSR) for Latin American Entrepreneurs," IZNE Working Paper Series 17/4, International Centre for Sustainable Development (IZNE), Bonn-Rhein-Sieg University of Applied Sciences.
    11. Hall, Peter Voss, 2002. "The Institution of Infrastructure and the Development of Port-Regions," University of California Transportation Center, Working Papers qt23d3c7kx, University of California Transportation Center.
    12. repec:wsi:serxxx:v:58:y:2013:i:02:n:s0217590813500148 is not listed on IDEAS
    13. repec:wsi:ijmpcx:v:18:y:2007:i:04:n:s0129183107010760 is not listed on IDEAS
    14. Hall, Peter V., 2002. "The Institution of Infrastructure and the Development of Port-Regions," University of California Transportation Center, Working Papers qt4h57f9db, University of California Transportation Center.
    15. repec:eee:wodepe:v:7-8:y:2017:i::p:32-42 is not listed on IDEAS
    16. Lampón, Jesús F. & Lago-Peñas, Santiago, 2013. "Factors behind international relocation and changes in production geography in the European automobile components industry," MPRA Paper 45659, University Library of Munich, Germany.
    17. Kardes, Ilke, 2016. "Reaching middle class consumers in emerging markets: Unlocking market potential through urban-based analysis," International Business Review, Elsevier, vol. 25(3), pages 703-710.

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