Investigating the co-creation of IT consulting service value: empirical findings of a matched pair analysis
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DOI: 10.1007/s12525-020-00426-3
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More about this item
Keywords
Value co-creation; Service-dominant logic; Matched pair approach; IT consulting services;All these keywords.
JEL classification:
- L84 - Industrial Organization - - Industry Studies: Services - - - Personal, Professional, and Business Services
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