The effects of buy now, pay later (BNPL) on customers’ online purchase behavior
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DOI: 10.1016/j.jretai.2024.09.004
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- Joselito S. Malaluan. & Kristel G. Aclan & Mike Lester M. Aranas & Jennilyn M. Plandez, 2025. "Influence of Buy Now, Pay Later on Buying Decision among Teaching and Non – Teaching Staff on Batangas State University – TNEU Pablo Borbon," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 9(15), pages 347-366, March.
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Keywords
FinTech; Buy now; pay later (BNPL); Traditional payments; E-commerce; Online purchase; Synthetic difference-in-differences;All these keywords.
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