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My bibliography Save this articleThe power of beauty: Be your ideal self in online reviews—an empirical study based on face detection
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DOI: 10.1016/j.jretconser.2022.102975
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Cited by:
- Du, Jiangang & Zhu, Liya & Ma, Yuanning & Zhang, Yu, 2024. "Beyond weekdays: The impact of the weekend effect on eWOM of hedonic product," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).
- Ganguly, Boudhayan & Sengupta, Pooja & Biswas, Baidyanath, 2024. "What are the significant determinants of helpfulness of online review? An exploration across product-types," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
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Keywords
Facial beauty; Self-concept; Self-presentation; Self-disclosure; Rating bias;All these keywords.
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