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Cooperation and compliance in non-equity alliances

Author

Listed:
  • Gudergan, Siegfried P.
  • Devinney, Timothy M.
  • Susan Ellis, R.

Abstract

This study clarifies cooperation and compliance in non-equity alliances. Partial least squares structural equation modeling findings show how social interaction and risk-based reasoning are both facets of interorganizational decision making. In line with the notion that behaviors follow intentions, partners' risk-taking tendencies (i.e., intentions to cooperate) and compliance tendencies both explain the effort that partners devote to an alliance.

Suggested Citation

  • Gudergan, Siegfried P. & Devinney, Timothy M. & Susan Ellis, R., 2016. "Cooperation and compliance in non-equity alliances," Journal of Business Research, Elsevier, vol. 69(5), pages 1759-1764.
    • Handle: RePEc:eee:jbrese:v:69:y:2016:i:5:p:1759-1764
    DOI: 10.1016/j.jbusres.2015.10.051
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    References listed on IDEAS

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    1. Bouncken, Ricarda B. & Fredrich, Viktor, 2016. "Good fences make good neighbors? Directions and safeguards in alliances on business model innovation," Journal of Business Research, Elsevier, vol. 69(11), pages 5196-5202.
    2. Chi-Yo Huang & I-Ling Tung, 2020. "Strategies for Heterogeneous R&D Alliances of In Vitro Diagnostics Firms in Rapidly Catching-Up Economies," IJERPH, MDPI, vol. 17(10), pages 1-34, May.
    3. Xiaotian Yang, 2022. "Coopetition for innovation in R&D consortia: Moderating roles of size disparity and formal interaction," Asia Pacific Journal of Management, Springer, vol. 39(1), pages 79-102, March.
    4. Ratzmann, Martin & Gudergan, Siegfried P. & Bouncken, Ricarda, 2016. "Capturing heterogeneity and PLS-SEM prediction ability: Alliance governance and innovation," Journal of Business Research, Elsevier, vol. 69(10), pages 4593-4603.
    5. Yayla, Serdar & Kutlubay, Omer Cem & Cicek, Mesut & Yeniyurt, Sengun, 2023. "Once upon a time in a foreign market: The role of cultural distance in the economic performance of multilateral non-equity partnerships," International Business Review, Elsevier, vol. 32(4).
    6. Joseph F. Hair & Christian M. Ringle & Siegfried P. Gudergan & Andreas Fischer & Christian Nitzl & Con Menictas, 2019. "Partial least squares structural equation modeling-based discrete choice modeling: an illustration in modeling retailer choice," Business Research, Springer;German Academic Association for Business Research, vol. 12(1), pages 115-142, April.

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