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Dynamic pricing efficiency with strategic retailers and consumers: An analytical analysis of short-term market interactions

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  • Clastres, Cédric
  • Khalfallah, Haikel

Abstract

Demand response programmes reduce peak-load consumption and could increase off-peak demand as a load-shifting effect often exists. In this research we use a three-stage game to assess the effectiveness of dynamic pricing regarding load-shifting and its economic consequences. We consider a retailer's strategic supplies on forward or real time markets, when demand is uncertain and with consumer disutility incurred from load-shedding or load-shifting. Our main results show that a retailer could internalize part of demand uncertainty by using both markets. A retailer raises the quantities committed to the forward market if energy prices or balancing costs are high. If the consumer suffers disutility, then the retailer contracts larger volumes on the forward market for peak periods and less off peak, due to a lower load-shifting effect and lower off-peak energy prices.

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  • Clastres, Cédric & Khalfallah, Haikel, 2021. "Dynamic pricing efficiency with strategic retailers and consumers: An analytical analysis of short-term market interactions," Energy Economics, Elsevier, vol. 98(C).
    • Handle: RePEc:eee:eneeco:v:98:y:2021:i:c:s0140988321000748
    DOI: 10.1016/j.eneco.2021.105169
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    Cited by:

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    2. Mohammad Hossein Nejati Amiri & Mehdi Mehdinejad & Amin Mohammadpour Shotorbani & Heidarali Shayanfar, 2023. "Heuristic Retailer’s Day-Ahead Pricing Based on Online-Learning of Prosumer’s Optimal Energy Management Model," Energies, MDPI, vol. 16(3), pages 1-21, January.
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    4. Haikel Khalfallah & Bibata Sagnon, 2023. "Coordination séquentielle des investissements dans la production d'électricité et dans le réseau électrique : le rôle des incitations renouvelables," Working Papers 2023-04, Grenoble Applied Economics Laboratory (GAEL).

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    More about this item

    Keywords

    Demand response; Electricity markets; Load-shifting; Disutility;
    All these keywords.

    JEL classification:

    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
    • L22 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Organization and Market Structure
    • L94 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Electric Utilities
    • Q41 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Energy - - - Demand and Supply; Prices

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