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Content
2022
- 155-158 Bonus: Data Definition Template
In: Data Governance for Managers
by Lars Michael Bollweg
- 155-163 Successful Implementation
In: The Modern Lean Enterprise
by Alexander Tsigkas
- 155-164 The Benefit of Leadership’s Improved Thinking and Decision-Making that Overcame the Desire of Some to Focus Exclusively on the Existing Business
In: A Systems Thinking Decision-Making Process
by Vincent P. Barabba
- 157-162 Case 12: Gotthard Base Tunnel (GBT)
In: Project Finance
by B Rajesh Kumar
- 157-163 Xiaomi Mobile Phone's “Social Manufacturing” Journey
In: Casebook of Chinese Business Management
by Jingzhao Yang
- 157-166 Senior Entrepreneurs Are Driving More—and More Sustainable—Social Innovation Worldwide Than Any Other Demographic
In: The Global Impact of Social Innovation
by Elizabeth Isele
- 157-167 Innovation Management and New Product Launches
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 159-160 Closing Words
In: Data Governance for Managers
by Lars Michael Bollweg
- 159-164 Performance Through Kaizen
In: Strategic Performance Management
by Marc Helmold
- 159-165 Mission-Critical Tasks (Step III)
In: The Neurology of Business
by Martin Pfiffner
- 159-168 Shareholders
In: Corporate Social Responsibility (CSR), Sustainability and Environmental Social Governance (ESG)
by Tracy Dathe & René Dathe & Isabel Dathe & Marc Helmold
- 159-182 Sense of Motion, eSports, and the Future of Entertainment
In: The Right Sensory Mix
by Diana Derval
- 159-183 Reducing Negative Environmental Impacts in Conventional Agriculture, but Not the Amount of Harvest: A Multi-stakeholder Joint Project in Conventional Citrus Production in Spain
In: Case Studies on Sustainability in the Food Industry
by Marina Beermann & Patrick Freund & Felipe Fuentelsaz
- 161-174 The Profile of a Data and Analytics Leader
In: Defining Enterprise Data and Analytics Strategy
by Prakash Sah
- 161-175 Managing Product Returns
In: Data-driven Retailing
by Louis-Philippe Kerkhove
- 161-177 Financial SCRM and Mitigation Management
In: Supply Chain Risk Management
by Marc Helmold & Ayşe Küçük Yılmaz & Tracy Dathe & Triant G. Flouris
- 161-192 Creating Global Product and Service Offerings
In: Global Marketing Strategy
by Bodo B. Schlegelmilch
- 161-199 Case Studies of Strategic HRD Practices in the Twenty-First Century
In: Strategic Human Resource Development in Practice
by Lyle Yorks & Amy Lui Abel & Denise Rotatori
- 161-206 Optimization Algorithm
In: Models and Methods for Management Science
by Hao Zhang
- 163-170 Case 13: Channel Tunnel UK
In: Project Finance
by B Rajesh Kumar
- 163-183 Design-for-Takt and the Ideal Flow Assembly
In: Variable Takt Principle
by Peter Bebersdorf & Arnd Huchzermeier
- 163-186 The Role of Public Policy
In: Sustainable Aviation
by Nadine Zumsteg & Andreas Wittmer
- 165-170 Modern Lean Thinking
In: The Modern Lean Enterprise
by Alexander Tsigkas
- 165-178 Performance Management to Focus on Value-Added Activities
In: Strategic Performance Management
by Marc Helmold
- 165-190 Crisis Management in German Leasing Companies
In: Crisis Management for Small and Medium-Sized Enterprises (SMEs)
by Christian Glaser
- 165-196 The Foundation and Economics of Aircraft Valuation
In: Aircraft Valuation in Volatile Market Conditions
by Bijan Vasigh & Farshid Azadian
- 167-173 Centralized or Decentralized? (Step IV)
In: The Neurology of Business
by Martin Pfiffner
- 167-177 Empowerment and Care: Made with Love in Berlin and Nepal: Let’s Create a Better Life for Children in Nepal!
In: The Global Impact of Social Innovation
by Birgit Baier & Marcus Pauli
- 167-182 Teaching Note for the Smart Internet Hospital Case: The Building Process of the AHJU Internet Hospital
In: Casebook of Chinese Business Management
by Jia Ke
- 167-183 An Economic View on Group Buying as Marketing Approach for Commodities
In: Commodity Marketing
by Andreas Klein
- 167-183 Establishing a Business in India
In: Doing Business in India
by Anurag K. Agarwal
- 167-189 Service Management
In: Warranty Chain Management
by Albert Liao
- 169-176 International Marketing and Sales
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 169-179 Consumers
In: Corporate Social Responsibility (CSR), Sustainability and Environmental Social Governance (ESG)
by Tracy Dathe & René Dathe & Isabel Dathe & Marc Helmold
- 169-184 Open Innovation in the Life Science Industry
In: Life Science Management
by Rafaela Kunz
- 169-192 Managing Interests and Expectations
In: Resetting Human Resource Management
by Hermann Troger
- 169-195 Big Data Management of Smart City Energy Conservation and Emission Reduction
In: Big Data in Energy Economics
by Hui Liu & Nikolaos Nikitas & Yanfei Li & Rui Yang
- 169-197 The Role of the Specialized HR Function in Complementary Management
In: Complementary Management
by Boris Kaehler
- 171-176 Case 14: Doha Metro
In: Project Finance
by B Rajesh Kumar
- 171-189 Process Management
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 171-199 Marketing Healthcare
In: Marketing to the Aging Population
by George P. Moschis
- 171-219 Use Cases for the Internet of Things
In: Digital Supply Chain and Logistics with IoT
by Andreas Holtschulte
- 173-224 The Purchasing Organization of the Future
In: Effective Cost Cutting in Asia
by Karlheinz Zuerl
- 173-273 Lean Factory
In: The Modern Lean Enterprise
by Alexander Tsigkas
- 175-189 Metrics, Measurement, Scorecards and Power of Visual Intelligence
In: People Analytics
by Rahul Ghatak
- 175-198 Diagnosing and Designing the Control Functions (Step V)
In: The Neurology of Business
by Martin Pfiffner
- 175-207 Company Excellence
In: Strategy in Action
by Angel Gavieiro Besteiro
- 177-181 Case 15: Panama Canal Expansion
In: Project Finance
by B Rajesh Kumar
- 177-184 Market Research
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 177-217 Project Planning, Control and Quality Assurance
In: Successfully Managing S/4HANA Projects
by Denise Banks-Grasedyck & Eckhard Lippke & Hans Oelfin & Reinhold Schwaiger & Volker Seemann
- 179-191 The Importance of Social Capital in the VUCA Environment
In: The Global Impact of Social Innovation
by Werner Krings
- 179-192 Performance Management Excellence Through Change
In: Strategic Performance Management
by Marc Helmold
- 179-193 The Case for Algorithmic Marketing
In: Data-driven Retailing
by Louis-Philippe Kerkhove
- 179-220 SCRM in the Aviation Industry: “Risk Management Strategies to Resilience ReTake-off”
In: Supply Chain Risk Management
by Marc Helmold & Ayşe Küçük Yılmaz & Tracy Dathe & Triant G. Flouris
- 181-190 Suppliers and Competitors
In: Corporate Social Responsibility (CSR), Sustainability and Environmental Social Governance (ESG)
by Tracy Dathe & René Dathe & Isabel Dathe & Marc Helmold
- 183-186 Case 16: Three Gorges Dam—The World’s Largest Hydroelectric Plant
In: Project Finance
by B Rajesh Kumar
- 183-194 Teaching Note for the Case of Person and Job Matching in the Newly Established Department of a New Energy Power Company
In: Casebook of Chinese Business Management
by Jingzhao Yang & Jing Wu
- 183-195 Lean Management in the Automotive Industry
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 183-211 Sense of Smell, Biomarkers, and the Future of Health
In: The Right Sensory Mix
by Diana Derval
- 185-198 Supply Chain Management and Distribution Channels
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 185-201 Challenges in Malaysian’s Sustainability Efforts: The Role of Traceability in the Food Industry
In: Case Studies on Sustainability in the Food Industry
by Sam Sarpong & Ali Saleh Ahmed Alarussi & Faizah Shahudin
- 185-206 Mastering Variance in Assemblies: The Fendt Assembly System and Matrix Assembly
In: Variable Takt Principle
by Peter Bebersdorf & Arnd Huchzermeier
- 185-207 Running a Business in India
In: Doing Business in India
by Anurag K. Agarwal
- 185-214 Commodities and Customer Loyalty: Squaring of the Circle?
In: Commodity Marketing
by Peter Billen & Tilmann Raff & Craig Thorrold
- 187-189 Case 17: One World Trade Center
In: Project Finance
by B Rajesh Kumar
- 187-195 Towards Sustainable Aviation: Implications for Practice
In: Sustainable Aviation
by Adrian Müller & Alexander Stauch & Judith L. Walls & Andreas Wittmer
- 187-200 Ludic Leadership: The Counter-Intuitive Case for Playing Games in the Life Science Industry
In: Life Science Management
by Avo Schönbohm & Jan-Henrik Walter
- 189-219 The Last Frontier: Room Attribute Pricing and Inventory Control
In: Revenue Management in the Lodging Industry
by Ben Vinod
- 191-194 Case 18: Making of the Tallest Building—Burj Khalifa
In: Project Finance
by B Rajesh Kumar
- 191-195 Employees
In: Corporate Social Responsibility (CSR), Sustainability and Environmental Social Governance (ESG)
by Tracy Dathe & René Dathe & Isabel Dathe & Marc Helmold
- 191-220 Dictates of Quality
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 191-223 Role and Deployment of Statistics and Data Science in People Analytics
In: People Analytics
by Rahul Ghatak
- 193-199 Innovations as Part of Performance Management
In: Strategic Performance Management
by Marc Helmold
- 193-202 Social Innovation: Back to the Roots of Social Interaction
In: The Global Impact of Social Innovation
by Matthias Lovrek & Joseph Kap-herr
- 193-214 Preparing for Crises: Enhancing Resilience
In: Crisis Management for Small and Medium-Sized Enterprises (SMEs)
by Frank Herdmann
- 193-219 Warranty Data
In: Warranty Chain Management
by Albert Liao
- 193-223 Extracting Value from Global Operations
In: Global Marketing Strategy
by Bodo B. Schlegelmilch
- 195-197 Case 19: Shanghai World Financial Center
In: Project Finance
by B Rajesh Kumar
- 195-204 Summary and Outlook
In: Resetting Human Resource Management
by Hermann Troger
- 195-221 Better Customer Segmentation
In: Data-driven Retailing
by Louis-Philippe Kerkhove
- 197-208 Lean Management in the Construction Industry
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 197-231 Optimization Analysis of Clean Energy Transformation
In: Big Data in Energy Economics
by Hui Liu & Nikolaos Nikitas & Yanfei Li & Rui Yang
- 197-231 A Step-By-Step Methodology for Commercial Aircraft Valuation: Case Study of Boeing and Airbus
In: Aircraft Valuation in Volatile Market Conditions
by Bijan Vasigh & Farshid Azadian
- 199-203 Case 20: Dolphin Gas Project
In: Project Finance
by B Rajesh Kumar
- 199-208 Promotion and Advertising Strategies
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 199-221 Diagnosing and Designing Communication Channels (Step VI)
In: The Neurology of Business
by Martin Pfiffner
- 201-209 Learning to Lead: A Non-profit Organization Perspective
In: Life Science Management
by Johann Liebeton
- 201-220 Marketing Long-Term Care
In: Marketing to the Aging Population
by George P. Moschis
- 203-215 Safe-Hub Global: A Replicable Ecosystem for the World We Envision
In: The Global Impact of Social Innovation
by Marius Gutowski & Oliver Kahn & Jakob Schlichtig & Julia Thiele-Schürhoff & Florian Zech
- 203-228 Food Waste in Romania from an Individual and a National Perspective
In: Case Studies on Sustainability in the Food Industry
by Silvia Puiu & Nicoleta Mihaela Florea
- 205-208 Case 21: Bhadla Solar Park
In: Project Finance
by B Rajesh Kumar
- 207-234 System Reliability
In: Models and Methods for Management Science
by Hao Zhang
- 207-239 Advanced Concepts in Automotive Manufacturing to Master Variance in Assemblies
In: Variable Takt Principle
by Peter Bebersdorf & Arnd Huchzermeier
- 209-210 Case 22: Tengger Desert Solar Park China
In: Project Finance
by B Rajesh Kumar
- 209-219 Lean Management and Pull as Part of the Marketing Strategy
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 209-219 Lean Management in the Railway Industry
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 211-214 Case 23: Millau Viaduct—The Tallest Bridge, France
In: Project Finance
by B Rajesh Kumar
- 211-224 Setting Up a Company in the Life Science Sector
In: Life Science Management
by Heinz Bettmann
- 213-224 Strategy Function
In: Strategy in Action
by Angel Gavieiro Besteiro
- 213-248 Sense of Status, Serious Gaming, and the Future of Work
In: The Right Sensory Mix
by Diana Derval
- 215-217 Case 24: Jiaozhou Bay Bridge
In: Project Finance
by B Rajesh Kumar
- 215-233 Crisis Management and Risk Management in SMEs: Towards an Integrated Early Warning System
In: Crisis Management for Small and Medium-Sized Enterprises (SMEs)
by Chiara Crovini
- 215-236 Updates on the Connection Between Customer Relationship Management and Commoditization
In: Commodity Marketing
by Gustavo Martinez-Lira & Martin Reimann
- 217-234 Empowering Women as Key Changemakers: Why Female-Driven Social Innovation Matters
In: The Global Impact of Social Innovation
by Eva Vosen & Stefan Wilhelm & André Habisch
- 219-222 Case 25: Trans-Siberian Railway
In: Project Finance
by B Rajesh Kumar
- 219-272 Examples from Real-Life SAP S/4HANA Projects
In: Successfully Managing S/4HANA Projects
by Denise Banks-Grasedyck & Eckhard Lippke & Hans Oelfin & Reinhold Schwaiger & Volker Seemann
- 221-227 Lean Management in Healthcare and Hospitals
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 221-233 Change Management for Marketing and Sales Activities
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 221-244 Personalization in Hospitality
In: Revenue Management in the Lodging Industry
by Ben Vinod
- 221-247 Marketing Financial Services
In: Marketing to the Aging Population
by George P. Moschis
- 221-247 Warranty Forecasting
In: Warranty Chain Management
by Albert Liao
- 221-248 From Project to IoT Strategy
In: Digital Supply Chain and Logistics with IoT
by Andreas Holtschulte
- 221-249 People Involvement
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 221-254 SCRM in the Automotive Industry: AutoSCRM
In: Supply Chain Risk Management
by Marc Helmold & Ayşe Küçük Yılmaz & Tracy Dathe & Triant G. Flouris
- 223-226 Case 26: Pan-American Highway
In: Project Finance
by B Rajesh Kumar
- 223-232 Anticipate What Customers Will Do
In: Data-driven Retailing
by Louis-Philippe Kerkhove
- 225-234 Making the Organization Understandable (Step VII)
In: The Neurology of Business
by Martin Pfiffner
- 225-237 People Analytics Industry Landscape—Has its Time Come?
In: People Analytics
by Rahul Ghatak
- 225-252 Global Supply Chains
In: Global Marketing Strategy
by Bodo B. Schlegelmilch
- 225-274 Digital Strategy
In: Strategy in Action
by Angel Gavieiro Besteiro
- 225-316 Cost Break Down and Cost Structure Analysis
In: Effective Cost Cutting in Asia
by Karlheinz Zuerl
- 227-231 Case 27: Port of Shanghai
In: Project Finance
by B Rajesh Kumar
- 229-238 Lean Management in Higher Education (LHE)
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 229-270 Sustainable Food Production in Serbia, an Exploration of Discourse/Practice in Early 2020s
In: Case Studies on Sustainability in the Food Industry
by Milan Todorovic
- 233-236 Case 28: Sakhalin Project–II
In: Project Finance
by B Rajesh Kumar
- 233-237 Anticipate When Customers Will Do Something
In: Data-driven Retailing
by Louis-Philippe Kerkhove
- 233-258 Global Energy Internet Green and Low-Carbon Energy Economic Innovation
In: Big Data in Energy Economics
by Hui Liu & Nikolaos Nikitas & Yanfei Li & Rui Yang
- 233-264 The Principles of Long Term Financing and Effective Cost Management
In: Aircraft Valuation in Volatile Market Conditions
by Bijan Vasigh & Farshid Azadian
- 235-245 Artificial Intelligence (AI) and Cyber Tools in Marketing and Sales
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 235-246 Successful Implementation
In: The Neurology of Business
by Martin Pfiffner
- 235-247 How International Student Networks Contribute to Social Innovation in Their Host Country: The Case of DEGIS in Germany
In: The Global Impact of Social Innovation
by Alexander Ruthemeier & Jonathan Lätsch & Mikalai Vincheuski
- 235-272 Game Theory
In: Models and Methods for Management Science
by Hao Zhang
- 237-240 Case 29: Ichthys LNG Project
In: Project Finance
by B Rajesh Kumar
- 237-242 Conclusions and Outlook
In: Crisis Management for Small and Medium-Sized Enterprises (SMEs)
by Susanne Durst & Thomas Henschel
- 237-254 Customer Engagement as an Approach to De-Commoditisation
In: Commodity Marketing
by Anna Nauen & Margit Enke
- 239-245 Lean Management in Project Management
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 241-243 Conclusion
In: Data-driven Retailing
by Louis-Philippe Kerkhove
- 241-245 Case 30: Kashagan Oil Field Development Project
In: Project Finance
by B Rajesh Kumar
- 241-251 Summary and Outlook
In: Variable Takt Principle
by Peter Bebersdorf & Arnd Huchzermeier
- 245-253 The Checklist for Competitive Advantage
In: Revenue Management in the Lodging Industry
by Ben Vinod
- 247-250 Case 31: Barzan Gas Project
In: Project Finance
by B Rajesh Kumar
- 247-261 Sales Management Negotiations
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 247-266 Lean Management Tools
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 247-269 Quick Diagnoses
In: The Neurology of Business
by Martin Pfiffner
- 249-263 Warranty Costs
In: Warranty Chain Management
by Albert Liao
- 249-266 Marketing Insurance
In: Marketing to the Aging Population
by George P. Moschis
- 249-277 Sense of Touch, Vibration, and the Future of Human Experience (HX)
In: The Right Sensory Mix
by Diana Derval
- 251-253 Case 32: Australian Japan Cable
In: Project Finance
by B Rajesh Kumar
- 251-271 Quality Tools and Techniques
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 253-288 Global Branding and Communication
In: Global Marketing Strategy
by Bodo B. Schlegelmilch
- 255-258 Case 33: Addis Ababa–Djibouti Railway
In: Project Finance
by B Rajesh Kumar
- 255-261 Sustainability and Corporate Social Responsibility (CSR) in SCRM
In: Supply Chain Risk Management
by Marc Helmold & Ayşe Küçük Yılmaz & Tracy Dathe & Triant G. Flouris
- 255-264 On Becoming Market Oriented in a Commodity Market: Aligning Internal Operational Capabilities with Customer Needs
In: Commodity Marketing
by Victoria L. Crittenden & William F. Crittenden
- 255-278 The Travel Agency Perspective of Revenue Management
In: Revenue Management in the Lodging Industry
by Ben Vinod
- 259-262 Case 34: Port Mann Bridge Vancouver
In: Project Finance
by B Rajesh Kumar
- 263-265 Case 35: Chernobyl New Safe Confinement Project
In: Project Finance
by B Rajesh Kumar
- 263-269 Supply Chain Audits and Quality Management Systems (QMS)
In: Supply Chain Risk Management
by Marc Helmold & Ayşe Küçük Yılmaz & Tracy Dathe & Triant G. Flouris
- 263-271 Outlook 2030 for Marketing and Sales
In: Performance Excellence in Marketing, Sales and Pricing
by Marc Helmold
- 265-279 Differentiating the Indifferent: Dealing with Commoditization Paradox Through Innovation
In: Commodity Marketing
by Sabrina C. Thornton
- 265-287 Operation Improvement
In: Warranty Chain Management
by Albert Liao
- 265-296 Aircraft Secured Bond Transactions and Securitization
In: Aircraft Valuation in Volatile Market Conditions
by Bijan Vasigh & Farshid Azadian
- 267-269 Case 36: Kashiwazaki Kariwa Nuclear Project, Japan
In: Project Finance
by B Rajesh Kumar
- 267-272 Lean Management Outlook 2030
In: Lean Management, Kaizen, Kata and Keiretsu
by Marc Helmold & Ayşe Küçük Yılmaz & Triant Flouris & Thomas Winner & Violeta Cvetkoska & Tracy Dathe
- 267-293 Marketing Travel & Leisure Services
In: Marketing to the Aging Population
by George P. Moschis
- 271-274 Case 37: Kudankulam Nuclear Power Plant, India
In: Project Finance
by B Rajesh Kumar
- 271-277 Outlook to SCRM 2030
In: Supply Chain Risk Management
by Marc Helmold & Ayşe Küçük Yılmaz & Tracy Dathe & Triant G. Flouris
- 271-292 Sustainability Challenges and the Way Forward in the Tea Industry: The Case of Sri Lanka
In: Case Studies on Sustainability in the Food Industry
by Y. Alahakoon & Mahendra Peiris & Nuwan Gunarathne
- 271-295 Balancing Present and Future
In: The Neurology of Business
by Martin Pfiffner
- 273-291 Consultants: Boon or Bane? Benefit or Burden?
In: Successfully Managing S/4HANA Projects
by Denise Banks-Grasedyck & Eckhard Lippke & Hans Oelfin & Reinhold Schwaiger & Volker Seemann
- 273-292 Cost of Quality (CoQ)
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 273-299 Management Simulation
In: Models and Methods for Management Science
by Hao Zhang
- 275-277 Case 38: Boundary Dam Power Station
In: Project Finance
by B Rajesh Kumar
- 275-281 Lean for Industry 4.0
In: The Modern Lean Enterprise
by Alexander Tsigkas
- 279-284 Case 39: Boeing 787 Dreamliner Project
In: Project Finance
by B Rajesh Kumar
- 279-310 Sound and Voice Perception, IoT, and the Future of Living
In: The Right Sensory Mix
by Diana Derval
- 279-313 Artificial Intelligence and Emerging Technologies in Hospitality
In: Revenue Management in the Lodging Industry
by Ben Vinod
- 281-292 A Configurational Perspective on Brand Relevance in Commodity Markets
In: Commodity Marketing
by Alexander Leischnig & Anja Geigenmüller
- 285-288 Case 40: Shanghai Metro System
In: Project Finance
by B Rajesh Kumar
- 289-291 Case 41: São Francisco River Basin Project
In: Project Finance
by B Rajesh Kumar
- 289-318 Global Digital Marketing Strategy
In: Global Marketing Strategy
by Bodo B. Schlegelmilch
- 291-325 Warranty Connection
In: Warranty Chain Management
by Albert Liao
- 293-296 Case 42: Kazan Smart City Project
In: Project Finance
by B Rajesh Kumar
- 293-307 Purchasing and Supplier Roles
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 293-314 Project Support Tools
In: Successfully Managing S/4HANA Projects
by Denise Banks-Grasedyck & Eckhard Lippke & Hans Oelfin & Reinhold Schwaiger & Volker Seemann
- 293-328 Influencer Marketing as a Counterstrategy to the Commoditization of Marketing Communications: A Bibliometric Analysis
In: Commodity Marketing
by Mandy Pick & Marko Sarstedt
- 295-318 Seeking Profits by Enhancing Older Consumer Well-Being
In: Marketing to the Aging Population
by George P. Moschis
- 297-299 Case 43: Masdar City
In: Project Finance
by B Rajesh Kumar
- 297-330 General Aviation Aircraft Manufacturers and Appraisal
In: Aircraft Valuation in Volatile Market Conditions
by Bijan Vasigh & Farshid Azadian
- 301-304 Case 44: Delhi Mumbai Industrial Corridor Project
In: Project Finance
by B Rajesh Kumar
- 301-361 Complexity Science
In: Models and Methods for Management Science
by Hao Zhang
- 305-307 Case 45: Golden Quadrilateral Highway, India
In: Project Finance
by B Rajesh Kumar
- 309-313 Case 46: Hong Kong Disney Land Project
In: Project Finance
by B Rajesh Kumar
- 309-332 Customer Focus
In: From Industry 4.0 to Quality 4.0
by Timothy Adesanya Ibidapo
- 315-317 12 Commandments for a Successful SAP Project
In: Successfully Managing S/4HANA Projects
by Denise Banks-Grasedyck & Eckhard Lippke & Hans Oelfin & Reinhold Schwaiger & Volker Seemann
- 315-318 Case 47: Jamnagar Refinery Project, India
In: Project Finance
by B Rajesh Kumar
- 315-338 Future State
In: Revenue Management in the Lodging Industry
by Ben Vinod
- 317-355 Negotiations with Asian Suppliers
In: Effective Cost Cutting in Asia
by Karlheinz Zuerl
- 319-323 Case 48: Big Dig Project
In: Project Finance
by B Rajesh Kumar