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City Branding: An Effective Assertion Of Identity Or A Transitory Marketing Trick?

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  1. Radu Săgeată & Bianca Mitrică & Irena Mocanu, 2021. "Centralized Industrialization in the Memory of Places. Case Studies of Romanian Cities," Societies, MDPI, vol. 11(4), pages 1-16, October.
  2. Christian Nagaynay & Jeongwoo Lee, 2020. "Place Branding and Urban Regeneration as Dialectical Processes in Local Development Planning: A Case Study on the Western Visayas, Philippines," Sustainability, MDPI, vol. 12(1), pages 1-20, January.
  3. Anette Therkelsen & Henrik Halkier, 2011. "Branding Provincial Cities: The Politics of Inclusion, Strategy and Commitment," Chapters, in: Andy Pike (ed.), Brands and Branding Geographies, chapter 12, Edward Elgar Publishing.
  4. Carrizo Moreira, António & Rêga Pereira, Cristiana & Fernandes Lopes, Margarida & Arêde Rodrigues Calisto, Raquel & Teixeira Vale, Vera, 2023. "Sustainable and Green City Brand. An Exploratory Review," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
  5. Ashworth, Gregory & Page, Stephen J., 2011. "Urban tourism research: Recent progress and current paradoxes," Tourism Management, Elsevier, vol. 32(1), pages 1-15.
  6. Metaxas, Theodore & Deffner, Alex, 2013. "Using Critical Path Analysis (CPA) in Place Marketing process," MPRA Paper 51231, University Library of Munich, Germany.
  7. Yi-Hang Lin & Chun-Liang Chen, 2024. "The Service Experience Innovation Model of Cultural Tourism in Historic Districts: A Case Study on Zhongshan Road in Quanzhou, Fujian Province of China," Sustainability, MDPI, vol. 16(9), pages 1-17, April.
  8. Cecilia Dinardi, 2017. "Cities for sale: Contesting city branding and cultural policies in Buenos Aires," Urban Studies, Urban Studies Journal Limited, vol. 54(1), pages 85-101, January.
  9. Gary Warnaby & Dominic Medway & David Bennison, 2010. "Notions of Materiality and Linearity: The Challenges of Marketing the Hadrian's Wall Place ‘Product’," Environment and Planning A, , vol. 42(6), pages 1365-1382, June.
  10. Andrew Crawley & Max Munday & Rick Delbridge, 2020. "Selling The Region: The Problems of a Multi‐Agency Approach in Promoting Regional Economies," Regional Science Policy & Practice, Wiley Blackwell, vol. 12(3), pages 397-412, June.
  11. Hugo Martins & Paulo Carvalho & Nuno Almeida, 2021. "Destination Brand Experience: A Study Case in Touristic Context of the Peneda-Gerês National Park," Sustainability, MDPI, vol. 13(21), pages 1-17, October.
  12. Alvaro Fierro & Ibon Aranburu, 2018. "Airbnb Branding: Heritage as a Branding Element in the Sharing Economy," Sustainability, MDPI, vol. 11(1), pages 1-14, December.
  13. Mechthild Donner & Lummina Horlings & Fatiha Fort & Sietze Vellema, 2017. "Place branding, embeddedness and endogenous rural development: Four European cases," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 13(4), pages 273-292, November.
  14. Celso Lopes & João Leitão & Juan Rengifo-Gallego, 2022. "Place-Branded Foods with Responsible and Sustainable Management: A La Carte Serving in Regional Restaurants," Sustainability, MDPI, vol. 14(11), pages 1-28, May.
  15. Ida Andersson & Laura James, 2018. "Altruism or entrepreneurialism? The co-evolution of green place branding and policy tourism in Växjö, Sweden," Urban Studies, Urban Studies Journal Limited, vol. 55(15), pages 3437-3453, November.
  16. Strandberg, Carola & Styvén, Maria Ek & Hultman, Magnus, 2020. "Places in good graces: The role of emotional connections to a place on word-of-mouth," Journal of Business Research, Elsevier, vol. 119(C), pages 444-452.
  17. Miguel-Ángel García-Madurga & Miguel-Ángel Esteban-Navarro & Juan-Francisco Delgado-de Miguel & Tamar Buil-López Menchero, 2019. "Positioning Axes of Sustainable Tourist Destinations: The Case of Aragón," Sustainability, MDPI, vol. 11(18), pages 1-18, September.
  18. Jongwon Won & Jong Yoon Lee & Jong Woo Jun, 2020. "Influences of SNS (Social Network Service) Uses and Musical Consumption on City Branding: A Focus on Broadway, New York and the West End, London," Sustainability, MDPI, vol. 12(9), pages 1-10, May.
  19. Beatriz Plaza & Pilar González-Casimiro & Paz Moral-Zuazo & Courtney Waldron, 2015. "Culture-led city brands as economic engines: theory and empirics," The Annals of Regional Science, Springer;Western Regional Science Association, vol. 54(1), pages 179-196, January.
  20. Mohammed Jabreel & Assumpció Huertas & Antonio Moreno, 2018. "Semantic analysis and the evolution towards participative branding: Do locals communicate the same destination brand values as DMOs?," PLOS ONE, Public Library of Science, vol. 13(11), pages 1-29, November.
  21. Cristina Lupu & Ana Isabel Rodrigues & Oana Mihaela Stoleriu & Martina G. Gallarza, 2020. "A Textual and Visual Analysis of the Intrinsic Value Dimensions of Romania: Towards a Sustainable Destination Brand," Sustainability, MDPI, vol. 13(1), pages 1-23, December.
  22. Yu-Min Joo & Bokyong Seo, 2018. "Transformative city branding for policy change: The case of Seoul’s participatory branding," Environment and Planning C, , vol. 36(2), pages 239-257, March.
  23. Eko Nursanty & Atik Suprapti & Joesron Alie Syahbana, 2017. "The application of tourist gaze theory to support city branding in the planning of the historic city Surakarta, Indonesia," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 13(3), pages 223-241, August.
  24. Cecilia Pasquinelli, 2011. "Place Branding and Cooperation: Can a Network of Places be a Brand?," Chapters, in: Andy Pike (ed.), Brands and Branding Geographies, chapter 14, Edward Elgar Publishing.
  25. Metaxas, Theodore & Liapis, Alexandros, 2017. "Rebranding Syngrou: Changing the image of Syngrou Avenue, in Greece," MPRA Paper 77989, University Library of Munich, Germany, revised 2017.
  26. Dillip Kumar Das, 2016. "Engendering Creative City Image by Using Information Communication Technology in Developing Countries," Urban Planning, Cogitatio Press, vol. 1(3), pages 1-12.
  27. Jana Burešová & Jaromír Štůsek, 2017. "Interdisciplinary Model of a Brand in a Competitive Environment," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 65(5), pages 1663-1669.
  28. Kavaratzis Mihalis, 2009. "What can We Learn from City Marketing Practice?," European Spatial Research and Policy, Sciendo, vol. 16(1), pages 41-58, June.
  29. Foroudi, Mohammad Mahdi & Balmer, John M.T. & Chen, Weifeng & Foroudi, Pantea & Patsala, Paschalia, 2020. "Explicating place identity attitudes, place architecture attitudes, and identification triad theory," Journal of Business Research, Elsevier, vol. 109(C), pages 321-336.
  30. Jiayin Zhang & Mingliang Lin & Min Wang & Yinbin Lin, 2023. "Scale transformation of place brands: a visual study of Xinhepu, Guangzhou," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-12, December.
  31. Cecilia Pasquinelli & Mariapina Trunfio & Nicola Bellini & Simona Rossi, 2021. "Sustainability in Overtouristified Cities? A Social Media Insight into Italian Branding Responses to Covid-19 Crisis," Sustainability, MDPI, vol. 13(4), pages 1-14, February.
  32. Viriya Taecharungroj, 2018. "City-district divergence grid: a multi-level city brand positioning tool," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 14(2), pages 101-114, May.
  33. Paschou, Eleni & Metaxas, Theodore, 2013. "Branding Stockholm," MPRA Paper 48118, University Library of Munich, Germany.
  34. Fernandez-Osso Fuentes, Maria J. & Keegan, Brendan J. & Jones, Marc V. & MacIntyre, Tadhg E., 2024. "Conceptualizing digital placemaking in nature for wellbeing," Technological Forecasting and Social Change, Elsevier, vol. 204(C).
  35. Alexander Otgaar & Jeroen Klijs, 2011. "How to measure the regional impact of industrial tourism?," ERSA conference papers ersa10p947, European Regional Science Association.
  36. Saikat Banerjee & Paroma Mitra Mukherjee, 2022. "Revamping heritage brand: a case of Murshidabad, West Bengal, India," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 18(2), pages 190-200, June.
  37. Yong Sun & Yalin Wang & Baoyin Liu & Zhongrui Sun, 2023. "Evolutionary game of destination brand co‐construction with government involvement," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 44(4), pages 2125-2136, June.
  38. Virginie Mamadouh & Luiza Bialasiewicz & Gordon F. Mulligan & Neil Reid & Michael S. Moore, 2016. "The Current Health of Metropolitan Labour Markets in the United States," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 107(2), pages 232-253, April.
  39. Paige Ambord, 2021. "Authenticity in tension with homogeneity in grassroots place branding," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 17(4), pages 348-358, December.
  40. Hanna Górska-Warsewicz, 2020. "Factors Determining City Brand Equity—A Systematic Literature Review," Sustainability, MDPI, vol. 12(19), pages 1-35, September.
  41. Foroudi, Pantea & Cuomo, Maria Teresa & Foroudi, Mohammad M. & Katsikeas, Constantine S. & Gupta, Suraksha, 2020. "Linking identity and heritage with image and a reputation for competition," Journal of Business Research, Elsevier, vol. 113(C), pages 317-325.
  42. Cheng‐Yi Lin, 2021. "State Strategy in the Trans‐Local Branding of a Creative Industry Cluster: A Case Study of the Product Design Industry in Taipei," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 112(3), pages 274-287, July.
  43. Rabbiosi, Chiara, 2016. "Place branding performances in tourist local food shops," Annals of Tourism Research, Elsevier, vol. 60(C), pages 154-168.
  44. Sung-Won Yoon & Sae Won Chung, 2018. "Promoting a World Heritage Site through Social Media: Suwon City’s Facebook Promotion Strategy on Hwaseong Fortress (in South Korea)," Sustainability, MDPI, vol. 10(7), pages 1-21, June.
  45. Erik Braun & Sebastian Zenker, 2011. "Towards an Integrated Approach for Place Brand Management," ERSA conference papers ersa10p181, European Regional Science Association.
  46. Stella Kladou & Nikolaos Trihas, 2021. "Place Branding through Resource Integration and Gastro-Cultural Experiences: A Transnational Perspective," Tourism and Hospitality, MDPI, vol. 3(1), pages 1-14, December.
  47. Warren, Giannina & Dilmperi, Athina & Dinnie, Keith, 2021. "Power struggles and playing politics: An application of Bourdieu's cultural intermediation theory to place marketing," Annals of Tourism Research, Elsevier, vol. 91(C).
  48. Patrick Naef, 2020. "Resilience as a City Brand: The Cases of the Comuna 13 and Moravia in Medellin, Colombia," Sustainability, MDPI, vol. 12(20), pages 1-21, October.
  49. Beatriz Plaza & Pilar Gonzalez-Casimiro & Paz Moral-Zuazo & Courtney Waldron, 2013. "Culture-led City Brands as Economic Engines: Theory and Empirics," ACEI Working Paper Series AWP-05-2013, Association for Cultural Economics International, revised Oct 2013.
  50. Lisa Källström & Per Siljeklint, 2021. "“My green heart”: an inclusive place branding process facilitated by Design Thinking," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 17(3), pages 278-291, September.
  51. Wenting Ma & Daan Schraven & Mark de Bruijne & Martin de Jong & Haiyan Lu, 2019. "Tracing the Origins of Place Branding Research: A Bibliometric Study of Concepts in Use (1980–2018)," Sustainability, MDPI, vol. 11(11), pages 1-20, May.
  52. Ahmadreza Shirvani Dastgerdi & Giuseppe De Luca, 2019. "Joining Historic Cities to the Global World: Feasibility or Fantasy?," Sustainability, MDPI, vol. 11(9), pages 1-14, May.
  53. Gary Warnaby & David Bennison & Dominic Medway, 2011. "Branding a Roman Frontier in the Twenty-first Century," Chapters, in: Andy Pike (ed.), Brands and Branding Geographies, chapter 15, Edward Elgar Publishing.
  54. Hidayat Asep Tarman & Soeaidy Mohammad Soleh & Arisman Ari & Taufiq Adhitya Rahmat, 2019. "Leveraging Brand Equity by Applying Brand Communication and Forming City Branding Based on Unique Selling Proposition (A Case of Crafts City)," International Journal of Business and Administrative Studies, Professor Dr. Bahaudin G. Mujtaba, vol. 5(2), pages 74-83.
  55. Asli D. A. Tasci, 2020. "Exploring the analytics for linking consumer-based brand equity (CBBE) and financial-based brand equity (FBBE) of destination or place brands," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 16(1), pages 36-59, March.
  56. Florida Clements, 2024. "Can numbers tell the story? An investigation on the impact of three place branding and marketing campaigns 2003–2019 on the attraction of new residents to the Isle of Man," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(3), pages 378-393, September.
  57. Kasey Clawson Hudak, 2019. "Resident stories and digital storytelling for participatory place branding," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(2), pages 97-108, June.
  58. Alex Deffner & Theodoros Metaxas, 2006. "Is City Marketing Opposed to Urban Planning? The Elaboration of a Pilot City Marketing Plan for the Case of Nea Ionia, Magnesia, Greece," ERSA conference papers ersa06p889, European Regional Science Association.
  59. repec:eur:ejserj:525 is not listed on IDEAS
  60. Doğa Üzümcüoğlu & Mukaddes Polay, 2022. "Urban Waterfront Development, through the Lens of the Kyrenia Waterfront Case Study," Sustainability, MDPI, vol. 14(15), pages 1-29, August.
  61. Saikat Banerjee, 2021. "Factors impacting state branding communication success: a mediating and multigroup analysis," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 17(4), pages 317-335, December.
  62. Ari-Veikko Anttiroiko, 2015. "City Branding as a Response to Global Intercity Competition," Growth and Change, Wiley Blackwell, vol. 46(2), pages 233-252, June.
  63. Hyun Bang Shin, 2014. "Urban spatial restructuring, event-led development and scalar politics," Urban Studies, Urban Studies Journal Limited, vol. 51(14), pages 2961-2978, November.
  64. Diletta Acuti & Laura Grazzini & Valentina Mazzoli & Gaetano Aiello, 2019. "Stakeholder engagement in green place branding: A focus on user‐generated content," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 26(2), pages 492-501, March.
  65. Niels Wäckerlin & Thomas Hoppe & Martijn Warnier & W. Martin Jong, 2020. "Comparing city image and brand identity in polycentric regions using network analysis," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 16(1), pages 80-96, March.
  66. Viriya Taecharungroj & Morakot Muthuta & Pheereeya Boonchaiyapruek, 2019. "Sustainability as a place brand position: a resident-centric analysis of the ten towns in the vicinity of Bangkok," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 15(4), pages 210-228, December.
  67. Anna Adamus-Matuszyńska & Jerzy Michnik & Grzegorz Polok, 2019. "A Systemic Approach to City Image Building. The Case of Katowice City," Sustainability, MDPI, vol. 11(16), pages 1-20, August.
  68. Salman Yousaf & Fahad Laber, 2020. "Does International Sporting Boycott Act as a Social Identity Threat? The Effects on the National Collective Self-Esteem of Pakistani Cricket Fans," SAGE Open, , vol. 10(2), pages 21582440209, June.
  69. David Jaffee, 2015. "‘A Deeper Channel Floats all Boats’: The Port Economy as Urban Growth Engine," Environment and Planning A, , vol. 47(4), pages 783-800, April.
  70. Ghafele, Roya & Vanderslott, Samantha, 2011. "Trademarks as Fictitious Commodities: An Erosion of the Public Interest? An Assessment of the use of trademarks over urban space at the example of London’s Regent Street and Paris’ Champs-Elysées," MPRA Paper 36321, University Library of Munich, Germany.
  71. Martin De Jong & Thomas Hoppe & Negar Noori, 2019. "City Branding, Sustainable Urban Development and the Rentier State. How Do Qatar, Abu Dhabi and Dubai Present Themselves in the Age of Post Oil and Global Warming?," Energies, MDPI, vol. 12(9), pages 1-26, April.
  72. Douglas Chiguvi & Elvis Madondo & Zenzo Dube, 2019. "The Importance of Customer Relationship Management in the Local Government Authorities in Zimbabwe," Applied Economics and Finance, Redfame publishing, vol. 6(6), pages 15-29, November.
  73. Young Han Bae & Sangkil Moon & Jong Woo Jun & Taewan Kim & Ilyoung Ju, 2018. "The Impact of Consumers’ Attitudes toward a Theme Park: A Focus on Disneyland in the Los Angeles Metropolitan Area," Sustainability, MDPI, vol. 10(10), pages 1-13, September.
  74. Claudia E Henninger & Caroline Foster & Panayiota J Alevizou & Chris Frohlich, 2016. "Stakeholder engagement in the city branding process," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(4), pages 285-298, November.
  75. Shixin Ivy Zhang & Yi Wang & Nancy X. Liu & Yat-Ming Loo, 2021. "Ningbo city branding and public diplomacy under the belt and road initiative in China," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 17(2), pages 127-139, June.
  76. Evinc Dogan & Ibrahim Sirkeci, 2013. "Vol 2013, No 1303 (2013): The impact of a mega-event on city branding: The European Capital of Culture 2010 and the image of Istanbul," Border Crossing, Transnational Press London, UK, vol. 3(3), pages 29-50, July-Dece.
  77. Polina K. Dragun, 2018. "Branding Cities: Basic Concepts And Examples Of Strategy Implementation," Annals of marketing-mba, Department of Marketing, Marketing MBA (RSconsult), vol. 4, December.
  78. Jiayin Zhang & Min Wang & Yinbin Lin, 2024. "Evaluations of Guangzhou’s brand building through intangible cultural heritage: a brand equity model," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 20(2), pages 119-129, June.
  79. Haval Sami Ali & Mahmood Khayat, 2024. "Erbil Citadel as a Brand for the City, the Role of Residents Awareness and Perceptions," Sustainability, MDPI, vol. 16(19), pages 1-22, September.
  80. María José Álvarez Rivadulla & Diana Bocarejo, 2014. "Beautifying the Slum: Cable Car Fetishism in Cazucá, Colombia," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 38(6), pages 2025-2041, November.
  81. Steven Chen & Eric Shih, 2019. "City branding through cinema: the case of postcolonial Hong Kong," Journal of Brand Management, Palgrave Macmillan, vol. 26(5), pages 505-521, September.
  82. Gaia Daldanise, 2020. "From Place-Branding to Community-Branding: A Collaborative Decision-Making Process for Cultural Heritage Enhancement," Sustainability, MDPI, vol. 12(24), pages 1-23, December.
  83. Marius-Cristian Neacsu & Silviu Negut & Gheorghe Vlasceanu, 2016. "Place Branding – Geographical Approach. Case Study: Waterloo," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 18(S10), pages 944-944, November.
  84. Cecilia Pasquinelli, 2010. "The Limits of Place Branding for Local Development: The Case of Tuscany and the Arnovalley Brand," Local Economy, London South Bank University, vol. 25(7), pages 558-572, September.
  85. Lies Messely & Joost Dessein & Elke Rogge, 2015. "Behind the Scenes of Place Branding: Unraveling the Selective Nature of Regional Branding," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 106(3), pages 291-306, July.
  86. Negar Noori & Martin De Jong, 2018. "Towards Credible City Branding Practices: How Do Iran’s Largest Cities Face Ecological Modernization?," Sustainability, MDPI, vol. 10(5), pages 1-16, April.
  87. Aleksey A. Nikitin* & Tatyana I. Nikitina & Bulat I. Yakupov, 2018. "Geo-branding: Way from Image of the Territory to a Full-Measured Construct," The Journal of Social Sciences Research, Academic Research Publishing Group, pages 133-136:5.
  88. Hung, Chi-Sen, 2022. "A study of local government strategies to promote youth entrepreneurial clusters in cultural and creative industries," Technium Business and Management, Technium Science, vol. 2(1), pages 54-67.
  89. Celso Lopes & João Leitão & Juan Rengifo-Gallego, 2018. "Place branding: revealing the neglected role of agro food products," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 15(4), pages 497-530, December.
  90. Evinc Dogan & Ibrahim Sirkeci, 2013. "Vol 2013, No 1303 (2013): The impact of a mega-event on city branding: The European Capital of Culture 2010 and the image of Istanbul," Border Crossing, Transnational Press London, UK, vol. 2013(1303), pages 29-50, December.
  91. Inès Hassen & Massimo Giovanardi, 2021. "Deflecting national ideologies: Exploring identity management trajectories of medium-sized cities," Environment and Planning A, , vol. 53(6), pages 1525-1546, September.
  92. Zali Nader & Ebrahimzadeh Issa & Zamani-Poor Masoud & Arghash Amin, 2014. "City Branding Evaluation and Analysis of Cultural Capabilities of Isfahan City," European Spatial Research and Policy, Sciendo, vol. 21(2), pages 213-234, December.
  93. Metaxas Theodore & Deffner Alex, 2015. "Using Critical Path Analysis (Cpa) in Place Marketing Process: a Methodological Approach in the Case of Rostock, Germany," European Spatial Research and Policy, Sciendo, vol. 22(1), pages 135-151, June.
  94. Ida Andersson & Thomas Niedomysl, 2010. "Clamour For Glamour? City Competition For Hosting The Swedish Tryouts To The Eurovision Song Contest," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 101(2), pages 111-125, April.
  95. Kaveh Peighambari & Setayesh Sattari & Tim Foster & Åsa Wallström, 2016. "Two tales of one city: Image versus identity," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(4), pages 314-328, November.
  96. Lyndon J. B. Nixon, 2024. "Do deep learning models accurately measure visual destination image? A comparison of a fine-tuned model to past work," Information Technology & Tourism, Springer, vol. 26(3), pages 377-406, September.
  97. Amelia Green & Debra Grace & Helen Perkins, 2016. "City branding research and practice: An integrative review," Journal of Brand Management, Palgrave Macmillan, vol. 23(3), pages 252-272, May.
  98. Michael, Stella, 2018. "Symbolic Economy and Spatial Design: A Methodological Model for the Design of Competitive Spatial Narratives with Place Branding Strategies," MPRA Paper 112692, University Library of Munich, Germany.
  99. Campo Elías López-Rodríguez & Jorge Alexander Mora-Forero & Ana León-Gómez, 2022. "Strategic Development Associated with Branding in the Tourism Sector: Bibliometric Analysis and Systematic Review of the Literature between the Years 2000 to 2022," Sustainability, MDPI, vol. 14(16), pages 1-19, August.
  100. Ashworth Gregory, 2009. "The Instruments of Place Branding: How is it Done?," European Spatial Research and Policy, Sciendo, vol. 16(1), pages 9-22, June.
  101. Ewa Glińska & Oleg Gorbaniuk, 2016. "Restrictions on the use of the Aaker model in the measurement of city brand personality: The sender’s perspective," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(1), pages 46-58, February.
  102. David J Madden, 2018. "Pushed off the map: Toponymy and the politics of place in New York City," Urban Studies, Urban Studies Journal Limited, vol. 55(8), pages 1599-1614, June.
  103. Merrilees, Bill & Miller, Dale & Herington, Carmel, 2013. "City branding: A facilitating framework for stressed satellite cities," Journal of Business Research, Elsevier, vol. 66(1), pages 37-44.
  104. Zavattaro, Staci M. & Daspit, Joshua J. & Adams, Frank G., 2015. "Assessing managerial methods for evaluating place brand equity: A qualitative investigation," Tourism Management, Elsevier, vol. 47(C), pages 11-21.
  105. Magdalena Grebosz-Krawczyk, 2021. "Place branding (r)evolution: the management of the smart city’s brand," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 17(1), pages 93-104, March.
  106. Gabriela Virginia Popescu, 2017. "From Local To Global With City Branding," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 6(1), pages 1-27, January.
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