Using Critical Path Analysis (Cpa) in Place Marketing Process: a Methodological Approach in the Case of Rostock, Germany
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References listed on IDEAS
- Metaxas, Theodore & Deffner, Alex, 2013. "Using Critical Path Analysis (CPA) in Place Marketing process," MPRA Paper 51231, University Library of Munich, Germany.
- Gary Warnaby & David Bennison & Barry J. Davies, 2005. "Marketing Town Centres: Retailing and Town Centre Management," Local Economy, London South Bank University, vol. 20(2), pages 183-204, May.
- Gilles Pinson, 2002. "Political government and governance: strategic planning and the reshaping of political capacity in Turin," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 26(3), pages 477-493, September.
- Ronan Paddison, 1993. "City Marketing, Image Reconstruction and Urban Regeneration," Urban Studies, Urban Studies Journal Limited, vol. 30(2), pages 339-349, March.
- Theodore Metaxas, 2008. "Place Marketing, Strategic Planning and Competitiveness: The Case of Malta," European Planning Studies, Taylor & Francis Journals, vol. 17(9), pages 1357-1378, March.
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