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"It takes three to tango": Brain, cognition and entrepreneurial enhancement

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  • Pérez-Centeno, Víctor

Abstract

In the global clash for unveiling the 'innermost secrets' of the brain, the field of neuroscience is the most fitting contender. Neuroscience is not quite ready to win the war for now, but it is assuredly equipped to win some battles. Notwithstanding that entrepreneurship is fundamentally a braindriven phenomenon, entrepreneurship research based on neuroscience's tools cannot be counted on the fingers of more than one hand. Grounded on a prior literature review that investigates the state of neuroscience's use in entrepreneurship research, this position paper reflects on the future implications that the utilization of neuroscience brings to entrepreneurship research and cognition. To articulate this exercise, I present the so-called five 'winds of disruption' to signal where to go next in the study of entrepreneurship from a brain-driven perspective. Next I spell out four ways to maximize neuroscience's inputs into entrepreneurship research. Furthermore, I synthesize the value of three neuroscience-based tools to rear and boost 'entrepreneurial enhancement', the ultimate challenge in the orbit of entrepreneurship research.

Suggested Citation

  • Pérez-Centeno, Víctor, 2017. ""It takes three to tango": Brain, cognition and entrepreneurial enhancement," Working Papers 02/17, Institut für Mittelstandsforschung (IfM) Bonn.
  • Handle: RePEc:zbw:ifmwps:0217
    Note: Das vorliegende Positionspapier stellt Perspektiven und Herausforderungen der neurowissenschaftlichen Gründungsforschung vor.
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    More about this item

    Keywords

    entrepreneurial neuroscience; neuro-entrepreneurship; entrepreneurial enhancement; cognition; brain-driven entrepreneurship; entrepreneurial enhancement;
    All these keywords.

    JEL classification:

    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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