An Application Of Choice Modeling To Measure U.S. Consumer Preferences For Genetically Modified Foods
Food biotechnology promises to deliver a wide range of enhanced consumer benefits. This study models consumer's willingness to trade-off the potential risks of GM foods with the possibility of extracting significant benefits. It estimates the marginal effects and relationships between product characteristics and consumer attributes on acceptance of GM foods.
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- Train,Kenneth E., 2009.
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2002 Conference (46th), February 13-15, 2002, Canberra
125064, Australian Agricultural and Resource Economics Society.
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- Senauer, Benjamin, 2001. "The Food Consumer In The 21st Century: New Research Perspectives," Working Papers 14346, University of Minnesota, The Food Industry Center.
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