Consumer Acceptance Of Genetically Modified Foods
Results from an Ohio survey indicate that respondents are willing to pay a premium, ranging from 5% for non-GM vegetable oil to 28% for non-GM salmon. Estimated consumer willingness to pay for non-GM foods varies among demographic groups with female, those aged between 35 and 60, and non-White respondents willing to pay a higher premium than others.
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- Loehman, Edna & De, Vo Hu, 1982. "Application of Stochastic Choice Modeling to Policy Analysis of Public Goods: A Case Study of Air Quality Improvements," The Review of Economics and Statistics, MIT Press, vol. 64(3), pages 474-480, August.