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The Hot–Cold Decision Triangle: A framework for healthier choices

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Listed:
  • Haiyang Yang
  • Ziv Carmon
  • Barbara Kahn
  • Anup Malani
  • Janet Schwartz
  • Kevin Volpp
  • Brian Wansink

Abstract

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Suggested Citation

  • Haiyang Yang & Ziv Carmon & Barbara Kahn & Anup Malani & Janet Schwartz & Kevin Volpp & Brian Wansink, 2012. "The Hot–Cold Decision Triangle: A framework for healthier choices," Marketing Letters, Springer, vol. 23(2), pages 457-472, June.
  • Handle: RePEc:kap:mktlet:v:23:y:2012:i:2:p:457-472
    DOI: 10.1007/s11002-012-9179-0
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    References listed on IDEAS

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    1. Hoch, Stephen J & Loewenstein, George F, 1991. "Time-Inconsistent Preferences and Consumer Self-Control," Journal of Consumer Research, Oxford University Press, vol. 17(4), pages 492-507, March.
    2. Klaus Wertenbroch, 1998. "Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice," Marketing Science, INFORMS, vol. 17(4), pages 317-337.
    3. Thaler, Richard H & Shefrin, H M, 1981. "An Economic Theory of Self-Control," Journal of Political Economy, University of Chicago Press, vol. 89(2), pages 392-406, April.
    4. Jessica Wisdom & Julie S. Downs & George Loewenstein, 2010. "Promoting Healthy Choices: Information versus Convenience," American Economic Journal: Applied Economics, American Economic Association, vol. 2(2), pages 164-178, April.
    5. Young, L.R. & Nestle, M., 2002. "The contribution of expanding portion sizes to the US obesity epidemic," American Journal of Public Health, American Public Health Association, vol. 92(2), pages 246-249.
    6. Adwait Khare & J. Jeffrey Inman, 2006. "Habitual Behavior in American Eating Patterns: The Role of Meal Occasions," Journal of Consumer Research, Oxford University Press, vol. 32(4), pages 567-575, March.
    7. Gary Charness & Uri Gneezy, 2009. "Incentives to Exercise," Econometrica, Econometric Society, vol. 77(3), pages 909-931, May.
    8. Rebecca Ratner & Dilip Soman & Gal Zauberman & Dan Ariely & Ziv Carmon & Punam Keller & B. Kim & Fern Lin & Selin Malkoc & Deborah Small & Klaus Wertenbroch, 2008. "How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention," Marketing Letters, Springer, vol. 19(3), pages 383-397, December.
    9. Kahneman, Daniel & Knetsch, Jack L & Thaler, Richard H, 1990. "Experimental Tests of the Endowment Effect and the Coase Theorem," Journal of Political Economy, University of Chicago Press, vol. 98(6), pages 1325-1348, December.
    10. Wansink, Brian & van Ittersum, Koert, 2003. "Bottoms Up! The Influence of Elongation on Pouring and Consumption Volume," Journal of Consumer Research, Oxford University Press, vol. 30(3), pages 455-463, December.
    11. Shiv, Baba & Fedorikhin, Alexander, 1999. "Heart and Mind in Conflict: The Interplay of Affect and Cognition in Consumer Decision Making," Journal of Consumer Research, Oxford University Press, vol. 26(3), pages 278-292, December.
    12. Kahneman,Daniel & Tversky,Amos (ed.), 2000. "Choices, Values, and Frames," Cambridge Books, Cambridge University Press, number 9780521627498, May.
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    Cited by:

    1. Bridle-Fitzpatrick, Susan, 2015. "Food deserts or food swamps?: A mixed-methods study of local food environments in a Mexican city," Social Science & Medicine, Elsevier, vol. 142(C), pages 202-213.
    2. Camila Aparecida Borges & William Cabral-Miranda & Patricia Constante Jaime, 2018. "Urban Food Sources and the Challenges of Food Availability According to the Brazilian Dietary Guidelines Recommendations," Sustainability, MDPI, Open Access Journal, vol. 10(12), pages 1-12, December.

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