The Hot–Cold Decision Triangle: A framework for healthier choices
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Volume (Year): 23 (2012)
Issue (Month): 2 (June)
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- Rebecca Ratner & Dilip Soman & Gal Zauberman & Dan Ariely & Ziv Carmon & Punam Keller & B. Kim & Fern Lin & Selin Malkoc & Deborah Small & Klaus Wertenbroch, 2008. "How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention," Marketing Letters, Springer, vol. 19(3), pages 383-397, December.
- Kahneman, Daniel & Knetsch, Jack L & Thaler, Richard H, 1990. "Experimental Tests of the Endowment Effect and the Coase Theorem," Journal of Political Economy, University of Chicago Press, vol. 98(6), pages 1325-1348, December.
- Wansink, Brian & van Ittersum, Koert, 2003. " Bottoms Up! The Influence of Elongation on Pouring and Consumption Volume," Journal of Consumer Research, Oxford University Press, vol. 30(3), pages 455-463, December.
- Shiv, Baba & Fedorikhin, Alexander, 1999. " Heart and Mind in Conflict: The Interplay of Affect and Cognition in Consumer Decision Making," Journal of Consumer Research, Oxford University Press, vol. 26(3), pages 278-292, December.
- repec:cup:cbooks:9780521627498 is not listed on IDEAS Full references (including those not matched with items on IDEAS)
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