The Hot–Cold Decision Triangle: A framework for healthier choices
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Volume (Year): 23 (2012)
Issue (Month): 2 (June)
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References listed on IDEAS
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- Rebecca Ratner & Dilip Soman & Gal Zauberman & Dan Ariely & Ziv Carmon & Punam Keller & B. Kim & Fern Lin & Selin Malkoc & Deborah Small & Klaus Wertenbroch, 2008. "How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention," Marketing Letters, Springer, vol. 19(3), pages 383-397, December.
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- Klaus Wertenbroch, 1998. "Consumption Self-Control by Rationing Purchase Quantities of Virtue and Vice," Marketing Science, INFORMS, vol. 17(4), pages 317-337.
- Wansink, Brian & van Ittersum, Koert, 2003. " Bottoms Up! The Influence of Elongation on Pouring and Consumption Volume," Journal of Consumer Research, Oxford University Press, vol. 30(3), pages 455-63, December.
- Kahneman, Daniel & Knetsch, Jack L & Thaler, Richard H, 1990. "Experimental Tests of the Endowment Effect and the Coase Theorem," Journal of Political Economy, University of Chicago Press, vol. 98(6), pages 1325-48, December.
- Adwait Khare & J. Jeffrey Inman, 2006. "Habitual Behavior in American Eating Patterns: The Role of Meal Occasions," Journal of Consumer Research, Oxford University Press, vol. 32(4), pages 567-575, 03.
- Hoch, Stephen J & Loewenstein, George F, 1991. " Time-Inconsistent Preferences and Consumer Self-Control," Journal of Consumer Research, Oxford University Press, vol. 17(4), pages 492-507, March.
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