Pavlovian Processes in Consumer Choice: The Physical Presence of a Good Increases Willingness-to-Pay
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Note: DOI: 10.1257/aer.100.4.1556
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References listed on IDEAS
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More about this item
JEL classification:
- C91 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Individual Behavior
- D03 - Microeconomics - - General - - - Behavioral Microeconomics: Underlying Principles
- D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
- D87 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Neuroeconomics
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