Do What Consumers Say Matter? The Misalignment of Preferences with Unconstrained Ethical Intentions
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Volume (Year): 76 (2007)
Issue (Month): 4 (December)
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References listed on IDEAS
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- Glaeser, Edward Ludwig & Laibson, David I. & Scheinkman, Jose A. & Soutter, Christine L., 2000.
4481497, Harvard University Department of Economics.
- Pat Auger & Timothy Devinney & Jordan Louviere, 2007. "Using Bestâ€“Worst Scaling Methodology to Investigate Consumer Ethical Beliefs Across Countries," Journal of Business Ethics, Springer, vol. 70(3), pages 299-326, February.
- Calder, Bobby J & Phillips, Lynn W & Tybout, Alice M, 1982. " The Concept of External Validity," Journal of Consumer Research, Oxford University Press, vol. 9(3), pages 240-44, December.
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