IDEAS home Printed from https://ideas.repec.org/a/eee/worbus/v55y2020i5s1090951618301500.html
   My bibliography  Save this article

How does the global microfinance industry determine its targeting strategy across cultures with differing gender values?

Author

Listed:
  • Drori, Israel
  • Manos, Ronny
  • Santacreu-Vasut, Estefania
  • Shoham, Amir

Abstract

In this paper we empirically investigate the role of culture in determining the gender-targeting strategy of microfinance institutions (MFIs). We use female/male grammatical distinctions in language as the manifestation of culturally-inherited gender values. Our findings indicate that grammatical gender distinctions have a significant effect on the targeting strategy of MFIs. Specifically, MFIs target women in cultures where they are most likely to experience financial discrimination. This suggests that MFIs adapt to disparate discriminatory cultures in a way that serves their core mission of outreaching financially-excluded women, particularly where such strategy is most needed.

Suggested Citation

  • Drori, Israel & Manos, Ronny & Santacreu-Vasut, Estefania & Shoham, Amir, 2020. "How does the global microfinance industry determine its targeting strategy across cultures with differing gender values?," Journal of World Business, Elsevier, vol. 55(5).
  • Handle: RePEc:eee:worbus:v:55:y:2020:i:5:s1090951618301500
    DOI: 10.1016/j.jwb.2019.02.004
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S1090951618301500
    Download Restriction: Full text for ScienceDirect subscribers only

    File URL: https://libkey.io/10.1016/j.jwb.2019.02.004?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Esther Duflo, 2012. "Women Empowerment and Economic Development," Journal of Economic Literature, American Economic Association, vol. 50(4), pages 1051-1079, December.
    2. Assaf Sarid & Oded Galor, "undated". "Geographical Origins and Economic Consequences of Language Structures," Working Papers WP2017/4, University of Haifa, Department of Economics.
    3. Mersland, Roy & Randøy, Trond & Strøm, Reidar Øystein, 2011. "The impact of international influence on microbanks' performance: A global survey," International Business Review, Elsevier, vol. 20(2), pages 163-176, April.
    4. Moro, Andrea & Wisniewski, Tomasz Piotr & Mantovani, Guido Massimiliano, 2017. "Does a manager's gender matter when accessing credit? Evidence from European data," Journal of Banking & Finance, Elsevier, vol. 80(C), pages 119-134.
    5. Guido Tabellini, 2008. "Presidential Address Institutions and Culture," Journal of the European Economic Association, MIT Press, vol. 6(2-3), pages 255-294, 04-05.
    6. Ronny Manos & Leonid Tsytrinbaum, 2014. "Determinants of Performance in the Microfinance Industry: The Role of Culture," Palgrave Studies in Impact Finance, in: Roy Mersland & R. Øystein Strøm (ed.), Microfinance Institutions, chapter 4, pages 53-78, Palgrave Macmillan.
    7. Ahlin, Christian & Lin, Jocelyn & Maio, Michael, 2011. "Where does microfinance flourish? Microfinance institution performance in macroeconomic context," Journal of Development Economics, Elsevier, vol. 95(2), pages 105-120, July.
    8. Labie, Marc & Méon, Pierre-Guillaume & Mersland, Roy & Szafarz, Ariane, 2015. "Discrimination by microcredit officers: Theory and evidence on disability in Uganda," The Quarterly Review of Economics and Finance, Elsevier, vol. 58(C), pages 44-55.
    9. Alberto Alesina & Paola Giuliano & Nathan Nunn, 2013. "On the Origins of Gender Roles: Women and the Plough," The Quarterly Journal of Economics, Oxford University Press, vol. 128(2), pages 469-530.
    10. Méon, Pierre-Guillaume & Szafarz, Ariane, 2011. "The modern corporation as a safe haven for taste-based discrimination: An agency model of hiring decisions," Labour Economics, Elsevier, vol. 18(4), pages 487-497, August.
    11. Boehe, Dirk Michael & Barin Cruz, Luciano, 2013. "Gender and Microfinance Performance: Why Does the Institutional Context Matter?," World Development, Elsevier, vol. 47(C), pages 121-135.
    12. Aterido, Reyes & Beck, Thorsten & Iacovone, Leonardo, 2013. "Access to Finance in Sub-Saharan Africa: Is There a Gender Gap?," World Development, Elsevier, vol. 47(C), pages 102-120.
    13. Min-Dong Paul Lee & Michael Lounsbury, 2015. "Filtering Institutional Logics: Community Logic Variation and Differential Responses to the Institutional Complexity of Toxic Waste," Organization Science, INFORMS, vol. 26(3), pages 847-866, June.
    14. Estefania Santacreu-Vasut & Oded Shenkar & Amir Shoham, 2014. "Linguistic gender marking and its international business ramifications," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 45(9), pages 1170-1178, December.
    15. Licht, Amir N. & Goldschmidt, Chanan & Schwartz, Shalom H., 2007. "Culture rules: The foundations of the rule of law and other norms of governance," Journal of Comparative Economics, Elsevier, vol. 35(4), pages 659-688, December.
    16. Hicks, Daniel L. & Santacreu-Vasut, Estefania & Shoham, Amir, 2015. "Does mother tongue make for women's work? Linguistics, household labor, and gender identity," Journal of Economic Behavior & Organization, Elsevier, vol. 110(C), pages 19-44.
    17. Aggarwal, Raj & Goodell, John W. & Selleck, Lauren J., 2015. "Lending to women in microfinance: Role of social trust," International Business Review, Elsevier, vol. 24(1), pages 55-65.
    18. Estefania Santacreu-Vasut & Amir Shoham & Victor Gay, 2013. "Do female/male distinctions in language matter? Evidence from gender political quotas," Applied Economics Letters, Taylor & Francis Journals, vol. 20(5), pages 495-498, March.
    19. Davis, Lewis S. & Abdurazokzoda, Farangis, 2016. "Language, culture and institutions: Evidence from a new linguistic dataset," Journal of Comparative Economics, Elsevier, vol. 44(3), pages 541-561.
    20. Marguerite S. Robinson, 2001. "The Microfinance Revolution," World Bank Publications - Books, The World Bank Group, number 28956, December.
    21. David M Brock & Oded Shenkar & Amir Shoham & Ilene C Siscovick, 2008. "National culture and expatriate deployment," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 39(8), pages 1293-1309, December.
    22. Beisland, Leif Atle & Mersland, Roy & Randøy, Trond, 2014. "The Association between microfinance rating scores and corporate governance: a global survey," International Review of Financial Analysis, Elsevier, vol. 35(C), pages 268-280.
    23. Davis, Lewis & Reynolds, Megan, 2018. "Gendered language and the educational gender gap," Economics Letters, Elsevier, vol. 168(C), pages 46-48.
    24. Ranjula Bali Swain & Fan Yang Wallentin, 2009. "Does microfinance empower women? Evidence from self-help groups in India," International Review of Applied Economics, Taylor & Francis Journals, vol. 23(5), pages 541-556.
    25. D'Espallier, Bert & Guérin, Isabelle & Mersland, Roy, 2011. "Women and Repayment in Microfinance: A Global Analysis," World Development, Elsevier, vol. 39(5), pages 758-772, May.
    26. Fay, Michael & Williams, Lesley, 1993. "Gender bias and the availability of business loans," Journal of Business Venturing, Elsevier, vol. 8(4), pages 363-376, July.
    27. Marc J. Epstein & Kristi Yuthas, 2010. "Microfinance In Cultures Of Non-Repayment," Journal of Developmental Entrepreneurship (JDE), World Scientific Publishing Co. Pte. Ltd., vol. 15(01), pages 35-54.
    28. Bert D'espallier & Isabelle Guerin & Roy Mersland, 2013. "Focus on Women in Microfinance Institutions," Journal of Development Studies, Taylor & Francis Journals, vol. 49(5), pages 589-608, May.
    29. Johanna Mair & Ignasi Marti & Marc Ventresca, 2012. "Building Inclusive Markets in Rural Bangladesh : How Intermediaries Work Institutional Voids," Post-Print hal-02276707, HAL.
    30. Agier, Isabelle & Szafarz, Ariane, 2013. "Microfinance and Gender: Is There a Glass Ceiling on Loan Size?," World Development, Elsevier, vol. 42(C), pages 165-181.
    31. Bruton, Garry D. & Ketchen, David J. & Ireland, R. Duane, 2013. "Entrepreneurship as a solution to poverty," Journal of Business Venturing, Elsevier, vol. 28(6), pages 683-689.
    32. Riding, Allan L. & Swift, Catherine S., 1990. "Women business owners and terms of credit: Some empirical findings of the Canadian experience," Journal of Business Venturing, Elsevier, vol. 5(5), pages 327-340, September.
    33. Khavul, Susanna & Chavez, Helmuth & Bruton, Garry D., 2013. "When institutional change outruns the change agent: The contested terrain of entrepreneurial microfinance for those in poverty," Journal of Business Venturing, Elsevier, vol. 28(1), pages 30-50.
    34. Brigit Helms, 2006. "Access for All : Building Inclusive Financial Systems," World Bank Publications - Books, The World Bank Group, number 6973, December.
    35. Jenq, Christina & Pan, Jessica & Theseira, Walter, 2015. "Beauty, weight, and skin color in charitable giving," Journal of Economic Behavior & Organization, Elsevier, vol. 119(C), pages 234-253.
    36. Geert Hofstede, 2010. "The GLOBE debate: Back to relevance," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 41(8), pages 1339-1346, October.
    37. Phelps, Edmund S, 1972. "The Statistical Theory of Racism and Sexism," American Economic Review, American Economic Association, vol. 62(4), pages 659-661, September.
    38. Drori, Israel & Manos, Ronny & Santacreu-Vasut, Estefania & Shenkar, Oded & Shoham, Amir, 2018. "Language and market inclusivity for women entrepreneurship: the case of microfinance," Journal of Business Venturing, Elsevier, vol. 33(4), pages 395-415.
    39. Johanna Mair & Ignasi Marti & Marc Ventresca, 2012. "Building Inclusive Markets in Rural Bangladesh : How Intermediaries Work Institutional Voids," Post-Print hal-02312706, HAL.
    40. Smith, Adam & Judge, William & Pezeshkan, Amir & Nair, Anil, 2016. "Institutionalizing entrepreneurial expertise in subsistence economies," Journal of World Business, Elsevier, vol. 51(6), pages 910-922.
    41. Muhammad Yunus, 2011. "Opening remarks: financial inclusion and the regulation of microfinance," BIS Papers chapters, in: Bank for International Settlements (ed.), Central banking in Africa: prospects in a changing world, volume 56, pages 7-9, Bank for International Settlements.
    42. Kabeer, Naila, 2001. "Conflicts Over Credit: Re-Evaluating the Empowerment Potential of Loans to Women in Rural Bangladesh," World Development, Elsevier, vol. 29(1), pages 63-84, January.
    43. Hermes, Niels & Lensink, Robert, 2011. "Microfinance: Its Impact, Outreach, and Sustainability," World Development, Elsevier, vol. 39(6), pages 875-881, June.
    44. Isabelle Gu�rin & Bert D'Espallier & Govindan Venkatasubramanian, 2013. "Debt in Rural South India: Fragmentation, Social Regulation and Discrimination," Journal of Development Studies, Taylor & Francis Journals, vol. 49(9), pages 1155-1171, September.
    45. Joshua K Ault, 2016. "An institutional perspective on the social outcome of entrepreneurship: Commercial microfinance and inclusive markets," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 47(8), pages 951-967, October.
    46. Galema, Rients & Lensink, Robert & Spierdijk, Laura, 2011. "International diversification and Microfinance," Journal of International Money and Finance, Elsevier, vol. 30(3), pages 507-515, April.
    47. Ghosh, Saibal & Vinod, D., 2017. "What Constrains Financial Inclusion for Women? Evidence from Indian Micro data," World Development, Elsevier, vol. 92(C), pages 60-81.
    48. Blanco-Oliver, Antonio & Irimia-Dieguez, Ana & Reguera-Alvarado, Nuria, 2016. "Prediction-oriented PLS path modeling in microfinance research," Journal of Business Research, Elsevier, vol. 69(10), pages 4643-4649.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Moez Bennouri & Anastasia Cozarenco & Samuel Anokye Nyarko, 2024. "Women on Boards and Performance Trade-offs in Social Enterprises: Insights from Microfinance," Journal of Business Ethics, Springer, vol. 190(1), pages 165-198, February.
    2. Alon, Ilan & Mersland, Roy & Musteen, Martina & Randøy, Trond, 2020. "The research frontier on internationalization of social enterprises," Journal of World Business, Elsevier, vol. 55(5).
    3. Patrick Behr & Jorge Jacob, 2024. "Neighbourhood social capital, account usage and savings behaviour in low‐income countries: Field experimental evidence from Senegal," Journal of International Development, John Wiley & Sons, Ltd., vol. 36(1), pages 84-108, January.
    4. Francis Lwesya & Adam Beni Swebe Mwakalobo, 2023. "Frontiers in microfinance research for small and medium enterprises (SMEs) and microfinance institutions (MFIs): a bibliometric analysis," Future Business Journal, Springer, vol. 9(1), pages 1-18, December.
    5. De Beule, Filip & Bruneel, Johan & Dobson, Kieran, 2023. "The internationalization of social enterprises: The impact of business model characteristics," International Business Review, Elsevier, vol. 32(6).
    6. Berman, Alexander & Mudambi, Ram & Shoham, Amir, 2022. "Linguistic structures and innovation: A behavioral approach," Journal of International Management, Elsevier, vol. 28(4).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Nyarko, Samuel Anokye, 2022. "Gender discrimination and lending to women: The moderating effect of an international founder," International Business Review, Elsevier, vol. 31(4).
    2. Drori, Israel & Manos, Ronny & Santacreu-Vasut, Estefania & Shenkar, Oded & Shoham, Amir, 2018. "Language and market inclusivity for women entrepreneurship: the case of microfinance," Journal of Business Venturing, Elsevier, vol. 33(4), pages 395-415.
    3. Astghik Mavisakalyan & Clas Weber, 2018. "Linguistic Structures And Economic Outcomes," Journal of Economic Surveys, Wiley Blackwell, vol. 32(3), pages 916-939, July.
    4. Niels Hermes & Marek Hudon, 2018. "Determinants Of The Performance Of Microfinance Institutions: A Systematic Review," Journal of Economic Surveys, Wiley Blackwell, vol. 32(5), pages 1483-1513, December.
    5. Zhao, Eric Yanfei & Lounsbury, Michael, 2016. "An institutional logics approach to social entrepreneurship: Market logic, religious diversity, and resource acquisition by microfinance organizations," Journal of Business Venturing, Elsevier, vol. 31(6), pages 643-662.
    6. João Paulo Coelho Ribeiro & Fábio Duarte & Ana Paula Matias Gama, 2022. "Does microfinance foster the development of its clients? A bibliometric analysis and systematic literature review," Financial Innovation, Springer;Southwestern University of Finance and Economics, vol. 8(1), pages 1-35, December.
    7. Rolando Gonzales Martínez & Gabriela Aguilera‐Lizarazu & Andrea Rojas‐Hosse & Patricia Aranda Blanco, 2020. "The interaction effect of gender and ethnicity in loan approval: A Bayesian estimation with data from a laboratory field experiment," Review of Development Economics, Wiley Blackwell, vol. 24(3), pages 726-749, August.
    8. Mavisakalyan, Astghik & Tarverdi, Yashar & Weber, Clas, 2018. "Talking in the present, caring for the future: Language and environment," Journal of Comparative Economics, Elsevier, vol. 46(4), pages 1370-1387.
    9. Hermes, Cornelis & Hudon, M., 2018. "Determinants of the Performance of Microfinance Institutions: A Systematic Review," Research Report 2018008, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
    10. Mavisakalyan, Astghik & Tarverdi, Yashar & Weber, Clas, 2020. "Paradise Postponed: Future Tense and Religiosity," GLO Discussion Paper Series 500, Global Labor Organization (GLO).
    11. Mohamed, Toka S. & Elgammal, Mohammed M., 2023. "Credit risk in Islamic microfinance institutions: The role of women, groups, and rural borrowers," Emerging Markets Review, Elsevier, vol. 54(C).
    12. Sun, Sunny Li & Liang, Hao, 2021. "Globalization and affordability of microfinance," Journal of Business Venturing, Elsevier, vol. 36(1).
    13. Isabelle Agier & Ariane Szafarz, 2013. "Subjectivity in credit allocation to micro-entrepreneurs: evidence from Brazil," Small Business Economics, Springer, vol. 41(1), pages 263-275, June.
    14. Oasis Kodila‐Tedika & Sherif Khalifa, 2020. "Long‐term vision and economic development," The World Economy, Wiley Blackwell, vol. 43(11), pages 3088-3102, November.
    15. Davis, Lewis S. & Williamson, Claudia R., 2019. "Does individualism promote gender equality?," World Development, Elsevier, vol. 123(C), pages 1-1.
    16. Francis Osei‐Tutu & Laurent Weill, 2021. "Sex, language and financial inclusion," Economics of Transition and Institutional Change, John Wiley & Sons, vol. 29(3), pages 369-403, July.
    17. Astghik Mavisakalyan & Yashar Tarverdi & Clas Weber, 2022. "Heaven can wait: future tense and religiosity," Journal of Population Economics, Springer;European Society for Population Economics, vol. 35(3), pages 833-860, July.
    18. Chen, Xiao & Huang, Bihong & Ye, Dezhu, 2020. "Gender gap in peer-to-peer lending: Evidence from China," Journal of Banking & Finance, Elsevier, vol. 112(C).
    19. Maria Figueroa-Armijos & John P. Berns, 2022. "Vulnerable Populations and Individual Social Responsibility in Prosocial Crowdfunding: Does the Framing Matter for Female and Rural Entrepreneurs?," Journal of Business Ethics, Springer, vol. 177(2), pages 377-394, May.
    20. Patrick Reichert, 2018. "A meta-analysis examining the nature of trade-offs in microfinance," Oxford Development Studies, Taylor & Francis Journals, vol. 46(3), pages 430-452, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:worbus:v:55:y:2020:i:5:s1090951618301500. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/wps/find/journaldescription.cws_home/620401/description#description .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.