Information goods and endogenous pricing strategies: the case of academic journals
I model journal pricing behavior in a portfolio demand environment and consider how the ongoing transition from print to digital distribution has lead to endogenous changes in pricing behavior. Specifically, when choosing whether or not to price discriminate, publishers compare the benefits of selling more content to each set of buyers against the associated additional costs. As the distribution costs decline, price discrimination becomes more attractive. However, since this cost decline also s new entry opportunities, incumbent firms may also need to bundle their journals to avoid displacement of individual titles.
Volume (Year): 12 (2004)
Issue (Month): 10 ()
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References listed on IDEAS
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- Theodore C. Bergstrom, 2001.
"Free Labour for Costly Journals?,"
Journal of Economic Perspectives,
American Economic Association, vol. 15(4), pages 183-198, Fall.
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- Doh-Shin Jeon & Domenico Menicucci, 2003. "Bundling electronic journals and competition among publishers," Economics Working Papers 678, Department of Economics and Business, Universitat Pompeu Fabra, revised Aug 2005.
- Doh-Shin Jeon & Domenico Menicucci, 2005. "Bundling Electronic Journals and Competition among Publishers," Working Papers 270, Barcelona Graduate School of Economics.
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