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Attitudes of Retailers and Consumers toward the EU Traceability and Labeling System for Beef

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  • Gracia, Azucena
  • Zeballos, Gabriela

Abstract

The spread of bovine spongiform encephalopathy (BSE) in Europe has induced EU policy makers to implement a mandatory traceability and labeling system in the beef supply chain. This paper analyzes consumer and retailer attitudes toward this system. Data used in the study were collected through two surveys of consumers and retailers in the province of Aragón, Spain, in 2002. Consumer and retailer attitudes toward beef traceability are examined to identify main underlying factors. Using these factors, consumers and retailers are segmented into homogenous groups according to their attitudes toward traceability for beef. Results indicate that both consumers and retailers highly value the positive aspects related to the traceability and labeling system for beef, and they value the possible disadvantages to a lesser extent.

Suggested Citation

  • Gracia, Azucena & Zeballos, Gabriela, 2005. "Attitudes of Retailers and Consumers toward the EU Traceability and Labeling System for Beef," Journal of Food Distribution Research, Food Distribution Research Society, vol. 36(3), pages 1-12, November.
  • Handle: RePEc:ags:jlofdr:27763
    DOI: 10.22004/ag.econ.27763
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    References listed on IDEAS

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    6. Verbeke, Wim & Ward, Ronald W., 2003. "Importance of EU Label Requirements: An Application of Ordered Probit Models to Belgium Beef Labels," 2003 Annual meeting, July 27-30, Montreal, Canada 22077, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
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    Cited by:

    1. Yu-Ping Wei & Shih-Han Huang, 2017. "Food traceability system as elevating good corporate social responsibility for fast-food restaurants," Cogent Business & Management, Taylor & Francis Journals, vol. 4(1), pages 1290891-129, January.
    2. Karen E. Lewis & Carola Grebitus & Gregory Colson & Wuyang Hu, 2017. "German and British Consumer Willingness to Pay for Beef Labeled with Food Safety Attributes," Journal of Agricultural Economics, Wiley Blackwell, vol. 68(2), pages 451-470, June.
    3. Pendell, Dustin L. & Tonsor, Glynn T. & Dhuyvetter, Kevin C. & Brester, Gary W. & Schroeder, Ted C., 2013. "Evolving beef export market access requirements for age and source verification," Food Policy, Elsevier, vol. 43(C), pages 332-340.
    4. Lee L. Schulz & Glynn T. Tonsor, 2010. "Cow‐Calf Producer Preferences for Voluntary Traceability Systems," Journal of Agricultural Economics, Wiley Blackwell, vol. 61(1), pages 138-162, February.
    5. Chen, Xiujuan & Wu, Linhai & Pan, Yu & Siu, Kin Wai Michael & Gong, Xiaoru & Zhu, Dian, 2018. "Consumer Acceptance of an Agricultural Products Traceability System: Evidence from China," 2018 Annual Meeting, August 5-7, Washington, D.C. 273896, Agricultural and Applied Economics Association.
    6. Ximing Chen & Jie Shang & Muhammad Zada & Shagufta Zada & Xueqiang Ji & Heesup Han & Antonio Ariza-Montes & Jesús Ramírez-Sobrino, 2021. "Health Is Wealth: Study on Consumer Preferences and the Willingness to Pay for Ecological Agricultural Product Traceability Technology: Evidence from Jiangxi Province China," IJERPH, MDPI, vol. 18(22), pages 1-13, November.

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