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Sport and social media research: A review

Citations

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Cited by:

  1. Simon Chadwick & Alex Fenton & Richard Dron & Wasim Ahmed, 2021. "Social Media Conversations About High Engagement Sports Team Brands," IIM Kozhikode Society & Management Review, , vol. 10(2), pages 178-191, July.
  2. Berné-Martínez, J.M. & Arnal-Pastor, María & Llopis-Amorós, María-Pilar, 2021. "Reacting to the paradigm shift: QCA study of the factors shaping innovation in publishing, information services, advertising and market research activities in the European Union," Technological Forecasting and Social Change, Elsevier, vol. 162(C).
  3. Pompiliu-Nicolae Constantin & Rares Stanescu & Monica Stanescu, 2020. "Social Entrepreneurship and Sport in Romania: How Can Former Athletes Contribute to Sustainable Social Change?," Sustainability, MDPI, vol. 12(11), pages 1-15, June.
  4. Matthias Bogaert & Michel Ballings & Martijn Hosten & Dirk Van den Poel, 2017. "Identifying Soccer Players on Facebook Through Predictive Analytics," Decision Analysis, INFORMS, vol. 14(4), pages 274-297, December.
  5. Samuel López-Carril & Miguel Villamón & María Huertas González-Serrano, 2021. "Linked(In)g Sport Management Education with the Sport Industry: A Preliminary Study," Sustainability, MDPI, vol. 13(4), pages 1-23, February.
  6. Wakefield, Lane T. & Bennett, Gregg, 2018. "Sports fan experience: Electronic word-of-mouth in ephemeral social media," Sport Management Review, Elsevier, vol. 21(2), pages 147-159.
  7. Annamalai, Balamurugan & Yoshida, Masayuki & Varshney, Sanjeev & Pathak, Atul Arun & Venugopal, Pingali, 2021. "Social media content strategy for sport clubs to drive fan engagement," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).
  8. Nicolas Scelles & Boris Helleu & Christophe Durand & Liliane Bonnal & Stephen Morrow, 2017. "Explaining the Number of Social Media Fans for North American and European Professional Sports Clubs with Determinants of Their Financial Value," IJFS, MDPI, vol. 5(4), pages 1-19, November.
  9. Boris Helleu, 2016. "Un état de la recherche en management du #Digisport : enjeux et perspectives," Post-Print hal-01715966, HAL.
  10. Tiago, Teresa & Tiago, Flávio & Faria, Sandra Dias & Couto, João Pedro, 2016. "Who is the better player? Off-field battle on Facebook and Twitter," Business Horizons, Elsevier, vol. 59(2), pages 175-183.
  11. Popp, Bastian & Woratschek, Herbert, 2016. "Introducing branded communities in sport for building strong brand relations in social media," Sport Management Review, Elsevier, vol. 19(2), pages 183-197.
  12. Shinohara, Hajime, 2025. "The "Opportunity-Based Approach" for Sustainable Development of Non-Profit Organizations: A Case Study of Japan Korfball Association," OSF Preprints c45us_v1, Center for Open Science.
  13. Lennart Ante & Aman Saggu & Benjamin Schellinger & Friedrich-Philipp Wazinski, 2024. "Voting participation and engagement in blockchain-based fan tokens," Electronic Markets, Springer;IIM University of St. Gallen, vol. 34(1), pages 1-23, December.
  14. Kari L. J. Goold & Reynafe N. Aniga & Peter B. Gray, 2020. "Sports under Quarantine: A Case Study of Major League Baseball in 2020," Social Sciences, MDPI, vol. 10(1), pages 1-14, December.
  15. Qian, Tyreal Yizhou & Gong, Hua & Xu, Chenglong, 2026. "Sports, politics, and social media: A Human-AI collaborative analysis of consumer reactions to Trump's break 50 appearance," Journal of Retailing and Consumer Services, Elsevier, vol. 88(C).
  16. Faiz H. Zoubi & Diya Mohammad Al-Harazneh, 2021. "The Impact of Social Media on Customers’ Loyalty toward Hotels in Jordan," International Journal of Business and Management, Canadian Center of Science and Education, vol. 14(5), pages 123-123, July.
  17. Shakeel ul Rehman & Rafia Gulzar & Wajeeha Aslam, 2022. "Developing the Integrated Marketing Communication (IMC) through Social Media (SM): The Modern Marketing Communication Approach," SAGE Open, , vol. 12(2), pages 21582440221, May.
  18. Ilya Musabirov & Denis Bulygin & Ekaterina Marchenko, 2019. "Personal Brands Of Esports Athletes: An Exploration Of Evaluation Mechanisms," HSE Working papers WP BRP 90/SOC/2019, National Research University Higher School of Economics.
  19. Théo Girardin & Romain Roult & Olivier Sirost & Charly Machemehl, 2020. "Social Media and Convergence Culture: A Scoping Review of the Literature on North American Basketball," SAGE Open, , vol. 10(3), pages 21582440209, August.
  20. Alexander Genoe & Ronald Rousseau & Sandra Rousseau, 2021. "Applying Google Trends’ Search Popularity Indicator to Professional Cycling," Journal of Sports Economics, , vol. 22(4), pages 459-485, May.
  21. José M. Lamirán-Palomares & Tomás Baviera & Amparo Baviera-Puig, 2019. "Identifying Opinion Leaders on Twitter during Sporting Events: Lessons from a Case Study," Social Sciences, MDPI, vol. 8(5), pages 1-18, May.
  22. Francisco Guijarro & Ismael Moya-Clemente & Jawad Saleemi, 2019. "Liquidity Risk and Investors’ Mood: Linking the Financial Market Liquidity to Sentiment Analysis through Twitter in the S&P500 Index," Sustainability, MDPI, vol. 11(24), pages 1-13, December.
  23. repec:bjc:journl:v:11:y:2024:i:1:p:253-268 is not listed on IDEAS
  24. Simona VINEREAN, 2017. "Importance of Strategic Social Media Marketing," Expert Journal of Marketing, Sprint Investify, vol. 5(2), pages 28-35.
  25. Huafeng Zhou & Zhejian Xiong, 2025. "Navigating the Digital Frontier: Inherent Mechanisms, Challenges, and Strategies for Sports Consumption Upgrade in the Digital Economy," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 16(2), pages 8687-8726, June.
  26. Hajli, Nick, 2025. "Exploring fan engagement and value co-creation in virtual sport communities: A comparative study of virtual sport communities over time," Technological Forecasting and Social Change, Elsevier, vol. 212(C).
  27. Shuhua Yin & Chengzhou Fu & Guangquan Dai, 2023. "Exploring the Festival Attendees’ Experiences on Social Media: A Study on the Guangzhou International Light Festival," SAGE Open, , vol. 13(1), pages 21582440221, January.
  28. Ardeshir Bazrkar & Mohammad Hajimohammadi & Erfan Aramoon & Vahid Aramoon, 2021. "Effect of the Social Media Marketing Strategy on Customer Participation Intention in Light of the Mediating Role of Customer Perceived Value," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 33(1), pages 41-58.
  29. Hafiz Wajahat Ali Shah & Imran Khan & Abdul Hameed, 2019. "Does Social Media Advertising Features Matter An Investigation of Consumer Purchase Intention," iRASD Journal of Management, International Research Alliance for Sustainable Development (iRASD), vol. 1(1), pages 20-36, June.
  30. Yesim Tonga Uriarte & Marinella Petrocchi & Maria Luisa Catoni & Stefano Cresci & Rocco De Nicola & Maurizio Tesconi & Rafael Brundo Uriarte, 2020. "Exploring the relation between festivals and host cities on Twitter: a study on the impacts of Lucca Comics & Games," Information Technology & Tourism, Springer, vol. 22(4), pages 625-648, December.
  31. Kharouf, Husni & Biscaia, Rui & Garcia-Perez, Alexeis & Hickman, Ellie, 2020. "Understanding online event experience: The importance of communication, engagement and interaction," Journal of Business Research, Elsevier, vol. 121(C), pages 735-746.
  32. Monika Piatkowska & Joanna Banbula, 2025. "From Consumption to Creation: Motivations Influencing Handball Fans' Social Media," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 79-99.
  33. Željka Marčinko Trkulja & Jasmina Dlačić & Dinko Primorac, 2022. "Social Identity Dimensions as Drivers of Consumer Engagement in Social Media Sports Club," JRFM, MDPI, vol. 15(10), pages 1-15, October.
  34. Edgar Romero-Jara & Francesc Solanellas & Joshua Muñoz & Samuel López-Carril, 2023. "Connecting with fans in the digital age: an exploratory and comparative analysis of social media management in top football clubs," Humanities and Social Sciences Communications, Palgrave Macmillan, vol. 10(1), pages 1-12, December.
  35. Faseeh Amin Beig & Mohammad Furqan Khan, 2018. "Impact of Social Media Marketing on Brand Experience: A Study of Select Apparel Brands on Facebook," Vision, , vol. 22(3), pages 264-275, September.
  36. repec:ers:journl:v:xxiv:y:2021:i:2:p:813-829 is not listed on IDEAS
  37. Giovanni Bernardo & Massimo Ruberti & Roberto Verona, 2022. "Image is everything! Professional football players' visibility and wages: evidence from the Italian Serie A," Applied Economics, Taylor & Francis Journals, vol. 54(5), pages 595-614, January.
  38. Samuel López-Carril & María Huertas González-Serrano & Ferran Calabuig-Moreno & Vicente Añó & Christos Anagnostopoulos, 2021. "Development and Preliminary Validation of Social Media as an Educational and Professional Tool Student Perceptions Scale (SMEPT-SPS)," Sustainability, MDPI, vol. 13(4), pages 1-16, February.
  39. Syed Zeeshan Zahoor & A. M. Shah, 2024. "Impact of Social Media on Users’ Complex Buying Behaviour: Analysing the Mediating Effect of Perception and Moderating Effect of Extended Social Media Usage," Management and Labour Studies, XLRI Jamshedpur, School of Business Management & Human Resources, vol. 49(1), pages 119-148, February.
  40. Yesim Tonga Uriarte & Marinella Petrocchi & Maria Luisa Catoni & Stefano Cresci & Rocco De Nicola & Maurizio Tesconi & Rafael Brundo Uriarte, 0. "Exploring the relation between festivals and host cities on Twitter: a study on the impacts of Lucca Comics & Games," Information Technology & Tourism, Springer, vol. 0, pages 1-24.
  41. Guizhen He & Gulijiazi Yeerkenbieke & Yvette Baninla, 2020. "Public Participation and Information Disclosure for Environmental Sustainability of 2022 Winter Olympics," Sustainability, MDPI, vol. 12(18), pages 1-27, September.
  42. Katarzyna Samek-Pres, 2021. "Social Media in Creating Enterprise Innovation: A Systematic Literature Review," European Research Studies Journal, European Research Studies Journal, vol. 0(2 - Part ), pages 813-829.
  43. Attila Soti, 2019. "Understanding Micro and Macro Interactions in Social Neurobiological Systems," Interdisciplinary Description of Complex Systems - scientific journal, Croatian Interdisciplinary Society Provider Homepage: http://indecs.eu, vol. 17(4), pages 698-706.
  44. Francesc Solanellas & Edgar Romero-Jara & Joshua Muñoz, 2023. "Managing the COVID-19 Crisis Through Social Media: An Analysis From Sports Organizations Perspective," SAGE Open, , vol. 13(3), pages 21582440231, September.
  45. Heath McDonald & Jason Pallant & Daniel C. Funk & Thilo Kunkel, 2024. "Who doesn’t like sport? A taxonomy of non-fans," Sport Management Review, Taylor & Francis Journals, vol. 27(1), pages 67-89, January.
  46. Md. Armanul Haque & Xiaojuan Zhang & A. K. M. Eamin Ali Akanda & Md. Nazmul Hasan & Md. Mahbubul Islam & Amitav Saha & Md. Ikbal Hossain & Zihadur Rahman, 2023. "Knowledge Sharing among Students in Social Media: The Mediating Role of Family and Technology Supports in the Academic Development Nexus in an Emerging Country," Sustainability, MDPI, vol. 15(13), pages 1-27, June.
  47. Inés Kuster & Natalia Vila-Lopez & Elísabet Mora & María Isabel P. Riquelme Martínez, 2025. "Analysing user-generated content in sports events through the lens of the Spain brand," Journal of Marketing Analytics, Palgrave Macmillan, vol. 13(1), pages 69-81, March.
  48. Hambrick, Marion E., 2017. "Sport communication research: A social network analysis," Sport Management Review, Elsevier, vol. 20(2), pages 170-183.
  49. Hayes, Michelle & Filo, Kevin & Geurin, Andrea & Riot, Caroline, 2020. "An exploration of the distractions inherent to social media use among athletes," Sport Management Review, Elsevier, vol. 23(5), pages 852-868.
  50. Faseeh Amin Beig & Mohammad Furqan Khan, 2022. "Romancing the Brands on Social Media," Global Business Review, International Management Institute, vol. 23(3), pages 841-862, June.
  51. Priyanka Chadha & Etinder Pal Singh & Babita Yadav & Raghavan Srinivasan, 2021. "Social Media Marketing Channels and Communication: COVID-19 Pandemic Perspective," Acta Universitatis Bohemiae Meridionalis, University of South Bohemia in Ceske Budejovice, Faculty of Economics, vol. 24(3), pages 107-118.
  52. Wenxin Guo, 2025. "RETRACTED ARTICLE: Navigating Cultural Integration: The Role of Social Media Among Chinese Students in the UK," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 16(1), pages 2751-2782, March.
  53. Kitchin, P.J. & Paramio-Salcines, Juan L. & Walters, Geoff, 2020. "Managing organizational reputation in response to a public shaming campaign," Sport Management Review, Elsevier, vol. 23(1), pages 66-80.
  54. Cuixia Yi & Yang Tao & Fu Bo & Liu Zhipeng & Dong Yu & Liu Lingzhi, 2023. "An analysis of the leverage effect of “Internet +” on the economic spillover of sports industry," PLOS ONE, Public Library of Science, vol. 18(7), pages 1-20, July.
  55. Alonso-Dos-Santos, Manuel & Rejón Guardia, Francisco & Pérez Campos, Carlos & Calabuig-Moreno, Ferran & Ko, Yong Jae, 2018. "Engagement in sports virtual brand communities," Journal of Business Research, Elsevier, vol. 89(C), pages 273-279.
  56. Næss, Hans Erik, 2017. "Authenticity matters: A digital ethnography of FIA World Rally Championship fan forums," Sport Management Review, Elsevier, vol. 20(1), pages 105-113.
  57. Tu, Rungting & Hsieh, Peishan & Feng, Wenting, 2019. "Walking for fun or for “likes”? The impacts of different gamification orientations of fitness apps on consumers’ physical activities," Sport Management Review, Elsevier, vol. 22(5), pages 682-693.
  58. Yash Chawla & Anna Kowalska-Pyzalska & Paulo Duarte Silveira, 2019. "Marketing and communications channels for diffusion of smart meters in Portugal," HSC Research Reports HSC/19/05, Hugo Steinhaus Center, Wroclaw University of Science and Technology.
  59. Nicolas Scelles & Boris Helleu & Christophe Durand & Liliane Bonnal & Stephen Morrow, 2017. "Explaining the Number of Social Media Fans for North American and European Professional Sports Clubs with Determinants of Their Financial Value," Post-Print halshs-02110645, HAL.
  60. Mukta Srivastava & S. Abhishek & Neeraj Pandey, 2025. "Electronic word-of-mouth (eWOM) and customer brand engagement (CBE): Do they really go hand-in-hand?," Electronic Commerce Research, Springer, vol. 25(3), pages 1865-1933, June.
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