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Visitors of two types of museums: do expenditure patterns differ?

  • Brida, Juan Gabriel
  • Disegna, Marta
  • Scuderi, Raffaele

This study aims at estimating and comparing the determinants of expenditure behaviour of visitors in two types of museums. An ad-hoc survey was conducted between June and September 2011 among the visitors of the principal museums of the two provinces of Bolzano and Trento: the South Tyrol Museum of Archeology (Bolzano), hosting the permanent exhibition of the “Iceman” Ötzi, and the Museum of Modern and Contemporaneous Art of Trento and Rovereto (MART). The double-hurdle procedure of Heien and Wessels (1999) is used in order to obtain consistent estimates and split the process of spending decision into the stages of ‘activation’ and ‘outcome’. Results highlight two distinct profiles of visitors. Spending of the modern art museum visitor was positively related to her cultural interest, whereas the expenditure profile of the archaeological museum guest was more ‘generalist’.

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Paper provided by University Library of Munich, Germany in its series MPRA Paper with number 38841.

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Date of creation: 15 May 2012
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Handle: RePEc:pra:mprapa:38841
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  1. David Aristei & Luca Pieroni, 2008. "A double-hurdle approach to modelling tobacco consumption in Italy," Applied Economics, Taylor & Francis Journals, vol. 40(19), pages 2463-2476.
  2. Bai, Junfei & Wahl, Thomas I. & Lohmar, Bryan T. & Huang, Jikun, 2010. "Food away from home in Beijing: Effects of wealth, time and "free" meals," China Economic Review, Elsevier, vol. 21(3), pages 432-441, September.
  3. Cragg, John G, 1971. "Some Statistical Models for Limited Dependent Variables with Application to the Demand for Durable Goods," Econometrica, Econometric Society, vol. 39(5), pages 829-44, September.
  4. Heckman, James J, 1979. "Sample Selection Bias as a Specification Error," Econometrica, Econometric Society, vol. 47(1), pages 153-61, January.
  5. Brida, Juan Gabriel & Scuderi, Raffaele, 2012. "Determinants of tourist expenditure: a review of microeconometric models," MPRA Paper 38468, University Library of Munich, Germany.
  6. Carol Newman & Maeve Henchion, 2001. "Infrequency of purchase and double-hurdle models of Irish households' meat expenditure," European Review of Agricultural Economics, Foundation for the European Review of Agricultural Economics, vol. 28(4), pages 393-420, December.
  7. Amemiya, Takeshi, 1984. "Tobit models: A survey," Journal of Econometrics, Elsevier, vol. 24(1-2), pages 3-61.
  8. Heien, Dale & Wessells, Cathy Roheim, 1990. "Demand Systems Estimation with Microdata: A Censored Regression Approach," Journal of Business & Economic Statistics, American Statistical Association, vol. 8(3), pages 365-71, July.
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