IDEAS home Printed from https://ideas.repec.org/a/pal/eurjdr/v33y2021i6d10.1057_s41287-020-00284-x.html
   My bibliography  Save this article

Determinants of Small-Scale Farmers’ Intention to Use Smartphones for Generating Agricultural Knowledge in Developing Countries: Evidence from Rural India

Author

Listed:
  • Dirk Landmann

    (University of Goettingen)

  • Carl-Johan Lagerkvist

    (Swedish University of Agricultural Sciences)

  • Verena Otter

    (Wageningen University)

Abstract

Access to and usage of smartphones for agricultural purposes amongst small-scale farmers in rural areas of developing countries is still limited. Smartphones may provide an opportunity to develop farmers’ capacities with specific applications offering fast access to continually updated and reliable information. This study develops a framework to investigate the cognitive and affective behavioural drivers of smallholder farmers´ intention to use a smartphone in a developing country context. For this, survey data was collected from 664 randomly selected small-scale farmers in Bihar State, India in 2016. The analysis included a partial least square estimation of the behavioural model. The results confirm positive influences on the intention to use a smartphone for agricultural purposes through subjective norms, attitude, self-control, as well as positive and negative anticipated emotions. There is no evidence that negative anticipated emotions related to failure outweighed other factors. These results extend the academic literature with new conceptual insights and provide application-oriented implications for stakeholders, such as NGOs, extension services and research institutes.

Suggested Citation

  • Dirk Landmann & Carl-Johan Lagerkvist & Verena Otter, 2021. "Determinants of Small-Scale Farmers’ Intention to Use Smartphones for Generating Agricultural Knowledge in Developing Countries: Evidence from Rural India," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 33(6), pages 1435-1454, December.
  • Handle: RePEc:pal:eurjdr:v:33:y:2021:i:6:d:10.1057_s41287-020-00284-x
    DOI: 10.1057/s41287-020-00284-x
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1057/s41287-020-00284-x
    File Function: Abstract
    Download Restriction: Access to full text is restricted to subscribers.

    File URL: https://libkey.io/10.1057/s41287-020-00284-x?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Jenny C. Aker, 2011. "Dial “A” for Agriculture: A Review of Information and Communication Technologies for Agricultural Extension in Developing Countries - Working Paper 269," Working Papers 269, Center for Global Development.
    2. Haruna Sekabira & Matin Qaim, 2017. "Mobile money, agricultural marketing, and off-farm income in Uganda," Agricultural Economics, International Association of Agricultural Economists, vol. 48(5), pages 597-611, September.
    3. Ingo Balderjahn & Anja Buerke & Manfred Kirchgeorg & Mathias Peyer & Barbara Seegebarth & Klaus-Peter Wiedmann, 2013. "Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability," AMS Review, Springer;Academy of Marketing Science, vol. 3(4), pages 181-192, December.
    4. Surabhi Mittal & Sanjay Gandhi & Gaurav Tripathi, "undated". "Socio-Economic Impact of Mobile Phones on Indian Agriculture," Indian Council for Research on International Economic Relations, New Delhi Working Papers 246, Indian Council for Research on International Economic Relations, New Delhi, India.
    5. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    6. Glendenning, Claire J. & Ficarelli, Pier Paolo, 2012. "The relevance of content in ICT initiatives in Indian agriculture :," IFPRI discussion papers 1180, International Food Policy Research Institute (IFPRI).
    7. Jenny C. Aker, 2011. "Dial “A” for agriculture: a review of information and communication technologies for agricultural extension in developing countries," Agricultural Economics, International Association of Agricultural Economists, vol. 42(6), pages 631-647, November.
    8. Viswanath Venkatesh & Tracy Ann Sykes, 2013. "Digital Divide Initiative Success in Developing Countries: A Longitudinal Field Study in a Village in India," Information Systems Research, INFORMS, vol. 24(2), pages 239-260, June.
    9. Lokesh Jain & Harish Kumar & R. K. Singla, 2015. "Assessing Mobile Technology Usage for Knowledge Dissemination among Farmers in Punjab," Information Technology for Development, Taylor & Francis Journals, vol. 21(4), pages 668-676, October.
    10. Uwe Deichmann & Aparajita Goyal & Deepak Mishra, 2016. "Will digital technologies transform agriculture in developing countries?," Agricultural Economics, International Association of Agricultural Economists, vol. 47(S1), pages 21-33, November.
    11. Viswanath Venkatesh & Fred D. Davis, 2000. "A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies," Management Science, INFORMS, vol. 46(2), pages 186-204, February.
    12. Pranay VERMA & Neena SINHA, 2016. "Technology Acceptance Model Revisited For Mobile Based Agricultural Extension Services In India," Management Research and Practice, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 8(4), pages 29-38, December.
    13. Cole, Shawn A. & Fernando, A. Nilesh, 2013. "The Value of Advice: Evidence from Mobile Phone-Based Agricultural Extension," 2013 Fourth International Conference, September 22-25, 2013, Hammamet, Tunisia 160520, African Association of Agricultural Economists (AAAE).
    14. Jenny C. Aker & Ishita Ghosh & Jenna Burrell, 2016. "The promise (and pitfalls) of ICT for agriculture initiatives," Agricultural Economics, International Association of Agricultural Economists, vol. 47(S1), pages 35-48, November.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Rajkhowa, Pallavi & Qaim, Matin, 2022. "Mobile phones, women's physical mobility, and contraceptive use in India," Social Science & Medicine, Elsevier, vol. 305(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Kamiche Zegarra, J. & Bravo-Ureta, B., 2018. "Are users of market information efficient? A stochastic production frontier model corrected by sample selection," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 275870, International Association of Agricultural Economists.
    2. Melia, Elvis, 2019. "The impact of information and communication technologies on jobs in Africa: a literature review," IDOS Discussion Papers 3/2019, German Institute of Development and Sustainability (IDOS).
    3. Min, Shi & Liu, Min & Huang, Jikun, 2020. "Does the application of ICTs facilitate rural economic transformation in China? Empirical evidence from the use of smartphones among farmers," Journal of Asian Economics, Elsevier, vol. 70(C).
    4. Joël Cariolle & David A Carroll, 2022. "The Use of Digital for Public Service Provision in Sub-Saharan Africa," Working Papers hal-03004535, HAL.
    5. Voss, Rachel C. & Jansen, Tony & Mané, Bacary & Shennan, Carol, 2021. "Encouraging technology adoption using ICTs and farm trials in Senegal: Lessons for gender equity and scaled impact," World Development, Elsevier, vol. 146(C).
    6. Zhu, Xiaoke & Hu, Ruifa & Zhang, Chao & Shi, Guanming, 2021. "Does Internet use improve technical efficiency? Evidence from apple production in China," Technological Forecasting and Social Change, Elsevier, vol. 166(C).
    7. Sekabira, Haruna & Qaim, Matin, 2017. "Can mobile phones improve gender equality and nutrition? Panel data evidence from farm households in Uganda," Food Policy, Elsevier, vol. 73(C), pages 95-103.
    8. Ivonne Angelica Castiblanco Jimenez & Laura Cristina Cepeda García & Maria Grazia Violante & Federica Marcolin & Enrico Vezzetti, 2020. "Commonly Used External TAM Variables in e-Learning, Agriculture and Virtual Reality Applications," Future Internet, MDPI, vol. 13(1), pages 1-21, December.
    9. Kabbiri, Ronald & Dora, Manoj & Kumar, Vikas & Elepu, Gabriel & Gellynck, Xavier, 2018. "Mobile phone adoption in agri-food sector: Are farmers in Sub-Saharan Africa connected?," Technological Forecasting and Social Change, Elsevier, vol. 131(C), pages 253-261.
    10. Catherine Larochelle & Jeffrey Alwang & Elli Travis & Victor Hugo Barrera & Juan Manuel Dominguez Andrade, 2019. "Did You Really Get the Message? Using Text Reminders to Stimulate Adoption of Agricultural Technologies," Journal of Development Studies, Taylor & Francis Journals, vol. 55(4), pages 548-564, April.
    11. Deng, Xin & Xu, Dingde & Zeng, Miao & Qi, Yanbin, 2019. "Does Internet use help reduce rural cropland abandonment? Evidence from China," Land Use Policy, Elsevier, vol. 89(C).
    12. Gershom Endelani Mwalupaso & Xu Tian & Xianhui Geng, 2020. "Rethinking Food Production: Nexus of Mobile Phones and Production Cost Minimization," IJERPH, MDPI, vol. 17(7), pages 1-12, April.
    13. Jikun Huang & Lanlan Su & Qiwang Huang & Xinyu Liu, 2022. "Facilitating inclusive ICT application and e‐Commerce development in rural China," Agricultural Economics, International Association of Agricultural Economists, vol. 53(6), pages 938-952, November.
    14. Lorenz Graf-Vlachy & Katharina Buhtz & Andreas König, 2018. "Social influence in technology adoption: taking stock and moving forward," Management Review Quarterly, Springer, vol. 68(1), pages 37-76, February.
    15. Joseph Ikechukwu Uduji & Elda Nduka Okolo-Obasi & Simplice Anutechia Asongu, 2021. "Does growth enhancement support scheme (GESS) contribute to youth development in informal farm entrepreneurship? Evidence from rural communities in Nigeria," Journal of Enterprising Communities: People and Places in the Global Economy, Emerald Group Publishing Limited, vol. 15(3), pages 451-476, February.
    16. Qianqian Chen & Chao Zhang & Ruifa Hu & Shengyang Sun, 2022. "Can Information from the Internet Improve Grain Technical Efficiency? New Evidence from Rice Production in China," Agriculture, MDPI, vol. 12(12), pages 1-16, December.
    17. Yi Cai & Wene Qi & Famin Yi, 2023. "Smartphone use and willingness to adopt digital pest and disease management: Evidence from litchi growers in rural China," Agribusiness, John Wiley & Sons, Ltd., vol. 39(1), pages 131-147, January.
    18. Babu, Suresh Chandra & Glendenning, Claire J. & Asenso-Okyere, Kwadwo & Govindarajan, Senthil Kumar, 2012. "Farmers’ information needs and search behaviors: Case study in Tamil Nadu, India," IFPRI discussion papers 1165, International Food Policy Research Institute (IFPRI).
    19. Li, Yanjiao & Qing, Chen & Guo, Shili & Deng, Xin & Song, Jiahao & Xu, Dingde, 2023. "When my friends and relatives go solar, should I go solar too? —— Evidence from rural Sichuan province, China," Renewable Energy, Elsevier, vol. 203(C), pages 753-762.
    20. Gershom Endelani Mwalupaso & Shangao Wang & Zhangxing Xu & Xu Tian, 2019. "Towards Auspicious Agricultural Informatization—Implication of Farmers’ Behavioral Intention Apropos of Mobile Phone Use in Agriculture," Sustainability, MDPI, vol. 11(22), pages 1-21, November.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:eurjdr:v:33:y:2021:i:6:d:10.1057_s41287-020-00284-x. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave-journals.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.