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Determinants of Small-Scale Farmers’ Intention to Use Smartphones for Generating Agricultural Knowledge in Developing Countries: Evidence from Rural India

Author

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  • Dirk Landmann

    (University of Goettingen)

  • Carl-Johan Lagerkvist

    (Swedish University of Agricultural Sciences)

  • Verena Otter

    (Wageningen University)

Abstract

Access to and usage of smartphones for agricultural purposes amongst small-scale farmers in rural areas of developing countries is still limited. Smartphones may provide an opportunity to develop farmers’ capacities with specific applications offering fast access to continually updated and reliable information. This study develops a framework to investigate the cognitive and affective behavioural drivers of smallholder farmers´ intention to use a smartphone in a developing country context. For this, survey data was collected from 664 randomly selected small-scale farmers in Bihar State, India in 2016. The analysis included a partial least square estimation of the behavioural model. The results confirm positive influences on the intention to use a smartphone for agricultural purposes through subjective norms, attitude, self-control, as well as positive and negative anticipated emotions. There is no evidence that negative anticipated emotions related to failure outweighed other factors. These results extend the academic literature with new conceptual insights and provide application-oriented implications for stakeholders, such as NGOs, extension services and research institutes.

Suggested Citation

  • Dirk Landmann & Carl-Johan Lagerkvist & Verena Otter, 2021. "Determinants of Small-Scale Farmers’ Intention to Use Smartphones for Generating Agricultural Knowledge in Developing Countries: Evidence from Rural India," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 33(6), pages 1435-1454, December.
    • Handle: RePEc:pal:eurjdr:v:33:y:2021:i:6:d:10.1057_s41287-020-00284-x
    DOI: 10.1057/s41287-020-00284-x
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    References listed on IDEAS

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    2. Rajkhowa, Pallavi & Qaim, Matin, 2022. "Mobile phones, women's physical mobility, and contraceptive use in India," Social Science & Medicine, Elsevier, vol. 305(C).

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