A Cross-National Investigation on How Ethical Consumers Build Loyalty Toward Fair Trade Brands
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- Alokparna Basu Monga & Deborah Roedder John, 2007. "Cultural Differences in Brand Extension Evaluation: The Influence of Analytic versus Holistic Thinking," Journal of Consumer Research, Oxford University Press, vol. 33(4), pages 529-536, December.
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- Semra Karacaer & Raheel Gohar & Mehmet Aygün & Cem Sayin, 2009. "Effects of Personal Values on Auditor’s Ethical Decisions: A Comparison of Pakistani and Turkish Professional Auditors," Journal of Business Ethics, Springer, vol. 88(1), pages 53-64, August.
- Laura T. Raynolds & Douglas Murray & Peter Leigh Taylor, 2004. "Fair trade coffee: building producer capacity via global networks," Journal of International Development, John Wiley & Sons, Ltd., vol. 16(8), pages 1109-1121.
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