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Stakeholders’ Influence and Contribution to Social Standards Development: The Case of Multiple Stakeholder Approach to ISO 26000 Development


  • Michaela Balzarova


  • Pavel Castka



We present an empirical investigation on how multiple stakeholders can influence and contribute to a standard development process. Based on the analysis of comments submitted by stakeholders developing ISO 26000 standard for social responsibility, we found no significant differences between the ratio of accepted and non-accepted comments among various stakeholder groups; however, we conclude that industry is the most influential stakeholder due to the volume of the comments. We also present a set of processes that stakeholders follow to influence and contribute to standards development, namely to (1) eliminate issues that are controversial and undesirable; (2) link and integrate the standard into a network of other documents and ISO standards; (3) seek consensus by highlighting areas for further dialogue or by addressing their exclusion from the standards development, (4) reinforce issues that are important; and (5) improve the content of the new standard. In conclusion, we provide a set of propositions about multi-stakeholder standards development and compare multi-stakeholder involvement in standards developed through a new committee established in existing standards setting organization [i.e., Committees within the International Organization for Standardization (ISO)] and through new standards setting organizations established for one specific task (i.e., Forest Stewardship Council). We envisage that our study will be a useful platform to monitor and evaluate future developments of ISO 26000 and other multi-stakeholder standards. Copyright Springer Science+Business Media B.V. 2012

Suggested Citation

  • Michaela Balzarova & Pavel Castka, 2012. "Stakeholders’ Influence and Contribution to Social Standards Development: The Case of Multiple Stakeholder Approach to ISO 26000 Development," Journal of Business Ethics, Springer, vol. 111(2), pages 265-279, December.
  • Handle: RePEc:kap:jbuset:v:111:y:2012:i:2:p:265-279
    DOI: 10.1007/s10551-012-1206-9

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    References listed on IDEAS

    1. Neumayer, Eric & Perkins, Richard, 2005. "Uneven geographies of organizational practice: explaining the cross-national transfer and diffusion of ISO 9000," LSE Research Online Documents on Economics 16271, London School of Economics and Political Science, LSE Library.
    2. Frédérique Déjean & Jean-Pascal Gond & Bernard Leca, 2004. "Measuring the unmeasured : An institutional entrepreneur strategy in an emerging industry," Post-Print halshs-00151270, HAL.
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    4. Richardson, Alan J., 2009. "Regulatory networks for accounting and auditing standards: A social network analysis of Canadian and international standard-setting," Accounting, Organizations and Society, Elsevier, vol. 34(5), pages 571-588, July.
    5. Charles J. Corbett & María J. Montes-Sancho & David A. Kirsch, 2005. "The Financial Impact of ISO 9000 Certification in the United States: An Empirical Analysis," Management Science, INFORMS, vol. 51(7), pages 1046-1059, July.
    6. Perry James & Nöelke Andreas, 2005. "International Accounting Standard Setting: A Network Approach," Business and Politics, De Gruyter, vol. 7(3), pages 1-34, December.
    7. Perry, James & Nöelke, Andreas, 2005. "International Accounting Standard Setting: A Network Approach," Business and Politics, Cambridge University Press, vol. 7(03), pages 1-32, December.
    8. Castka, Pavel & Balzarova, Michaela A., 2008. "ISO 26000 and supply chains--On the diffusion of the social responsibility standard," International Journal of Production Economics, Elsevier, vol. 111(2), pages 274-286, February.
    9. Castka, Pavel & Balzarova, Michaela A., 2008. "The impact of ISO 9000 and ISO 14000 on standardisation of social responsibility--an inside perspective," International Journal of Production Economics, Elsevier, vol. 113(1), pages 74-87, May.
    10. Finnemore, Martha, 1996. "Norms, culture, and world politics: insights from sociology's institutionalism," International Organization, Cambridge University Press, vol. 50(02), pages 325-347, March.
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    Cited by:

    1. Saskia Crucke & Adelien Decramer, 2016. "The Development of a Measurement Instrument for the Organizational Performance of Social Enterprises," Sustainability, MDPI, Open Access Journal, vol. 8(2), pages 1-30, February.
    2. repec:eee:ecoser:v:22:y:2016:i:pa:p:51-59 is not listed on IDEAS
    3. Isaksson, Lars E. & Woodside, Arch G., 2016. "Modeling firm heterogeneity in corporate social performance and financial performance," Journal of Business Research, Elsevier, vol. 69(9), pages 3285-3314.
    4. repec:kap:jbuset:v:145:y:2017:i:2:d:10.1007_s10551-015-2880-1 is not listed on IDEAS
    5. Zhu, Qinghua & Liu, Junjun & Lai, Kee-hung, 2016. "Corporate social responsibility practices and performance improvement among Chinese national state-owned enterprises," International Journal of Production Economics, Elsevier, vol. 171(P3), pages 417-426.
    6. repec:gam:jsusta:v:10:y:2018:i:4:p:1300-:d:142696 is not listed on IDEAS
    7. Pavel Castka & Charles J. Corbett, 2016. "Governance of Eco-Labels: Expert Opinion and Media Coverage," Journal of Business Ethics, Springer, vol. 135(2), pages 309-326, May.
    8. repec:gam:jsusta:v:8:y:2016:i:2:p:161:d:63634 is not listed on IDEAS
    9. Jeffrey S. Harrison & Joyce van der Laan Smith, 2015. "Responsible Accounting for Stakeholders," Journal of Management Studies, Wiley Blackwell, vol. 52(7), pages 935-960, November.
    10. Castka, Pavel & Prajogo, Daniel & Sohal, Amrik & Yeung, Andy C.L., 2015. "Understanding firms׳ selection of their ISO 9000 third-party certifiers," International Journal of Production Economics, Elsevier, vol. 162(C), pages 125-133.


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