With a little help from my fans - Extending models of pro-social behaviour to explain supporters' intentions to buy soccer club shares
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- Bearden, William O & Rose, Randall L, 1990. " Attention to Social Comparison Information: An Individual Difference Factor Affecting Consumer Conformity," Journal of Consumer Research, Oxford University Press, vol. 16(4), pages 461-71, March.
- Childers, Terry L & Rao, Akshay R, 1992. " The Influence of Familial and Peer-Based Reference Groups on Consumer Decisions," Journal of Consumer Research, Oxford University Press, vol. 19(2), pages 198-211, September.
- Bagozzi, Richard P. & Baumgartner, Johann & Yi, Youjae, 1989. "An investigation into the role of intentions as mediators of the attitude-behavior relationship," Journal of Economic Psychology, Elsevier, vol. 10(1), pages 35-62, March.
- Miniard, Paul W & Cohen, Joel B, 1983. " Modeling Personal and Normative Influences on Behavior," Journal of Consumer Research, Oxford University Press, vol. 10(2), pages 169-80, September.
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