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Role of Prior Affect and Sensory Cues on Consumers' Affective and Cognitive Responses and Overall Perceptions of Quality

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  • Compeau, Larry D.
  • Grewal, Dhruv
  • Monroe, Kent B.

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  • Compeau, Larry D. & Grewal, Dhruv & Monroe, Kent B., 1998. "Role of Prior Affect and Sensory Cues on Consumers' Affective and Cognitive Responses and Overall Perceptions of Quality," Journal of Business Research, Elsevier, vol. 42(3), pages 295-308, July.
  • Handle: RePEc:eee:jbrese:v:42:y:1998:i:3:p:295-308
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    References listed on IDEAS

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    1. Rao, Akshay R & Bergen, Mark E, 1992. " Price Premium Variations as a Consequence of Buyers' Lack of Information," Journal of Consumer Research, Oxford University Press, vol. 19(3), pages 412-423, December.
    2. Harold J. Leavitt, 1954. "A Note on Some Experimental Findings About the Meanings of Price," The Journal of Business, University of Chicago Press, vol. 27, pages 205-205.
    3. White, J. Dennis & Truly, Elise L., 1989. "Price--quality integration in warranty evaluation a preliminary test of alternative models of risk assessment," Journal of Business Research, Elsevier, vol. 19(2), pages 109-125, September.
    4. Levin, Irwin P & Gaeth, Gary J, 1988. " How Consumers Are Affected by the Framing of Attribute Information before and after Consuming the Product," Journal of Consumer Research, Oxford University Press, vol. 15(3), pages 374-378, December.
    5. Richard H. Thaler, 2008. "Mental Accounting and Consumer Choice," Marketing Science, INFORMS, vol. 27(1), pages 15-25, 01-02.
    6. Rao, Akshay R & Monroe, Kent B, 1988. " The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations," Journal of Consumer Research, Oxford University Press, vol. 15(2), pages 253-264, September.
    7. Carl Shapiro, 1983. "Premiums for High Quality Products as Returns to Reputations," The Quarterly Journal of Economics, Oxford University Press, vol. 98(4), pages 659-679.
    8. Allen, Chris T & Madden, Thomas J, 1985. " A Closer Look at Classical Conditioning," Journal of Consumer Research, Oxford University Press, vol. 12(3), pages 301-315, December.
    9. Kahn, Barbara E & Isen, Alice M, 1993. " The Influence of Positive Affect on Variety Seeking among Safe, Enjoyable Products," Journal of Consumer Research, Oxford University Press, vol. 20(2), pages 257-270, September.
    10. Nelson, Phillip, 1970. "Information and Consumer Behavior," Journal of Political Economy, University of Chicago Press, vol. 78(2), pages 311-329, March-Apr.
    11. Westbrook, Robert A & Oliver, Richard L, 1991. " The Dimensionality of Consumption Emotion Patterns and Consumer Satisfaction," Journal of Consumer Research, Oxford University Press, vol. 18(1), pages 84-91, June.
    12. Oliver, Richard L, 1993. " Cognitive, Affective, and Attribute BAses of the Satisfaction Response," Journal of Consumer Research, Oxford University Press, vol. 20(3), pages 418-430, December.
    13. Swinyard, William R, 1993. " The Effects of Mood, Involvement, and Quality of Store Experience on Shopping Intentions," Journal of Consumer Research, Oxford University Press, vol. 20(2), pages 271-280, September.
    14. George J. Stigler, 1961. "The Economics of Information," Journal of Political Economy, University of Chicago Press, vol. 69, pages 213-213.
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    Cited by:

    1. C├ęsaroni, Fabrizio & Lado Couste, Nora Rita & Maydeu Olivares, Alberto & Ho, Han Chiang, 2011. "Understanding the role of attitude components in co-branding: an application to high-tech, luxury co-branded products," INDEM - Working Paper Business Economic Series id-11-01, Instituto para el Desarrollo Empresarial (INDEM).
    2. Bian, Qin & Forsythe, Sandra, 2012. "Purchase intention for luxury brands: A cross cultural comparison," Journal of Business Research, Elsevier, vol. 65(10), pages 1443-1451.
    3. repec:eee:touman:v:65:y:2018:i:c:p:69-86 is not listed on IDEAS
    4. repec:eee:jouret:v:85:y:2009:i:1:p:15-30 is not listed on IDEAS
    5. Yoo, Jungmin & Kim, Minjeong, 2014. "The effects of online product presentation on consumer responses: A mental imagery perspective," Journal of Business Research, Elsevier, vol. 67(11), pages 2464-2472.

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