IDEAS home Printed from https://ideas.repec.org/a/bla/asiaec/v18y2004i1p81-114.html
   My bibliography  Save this article

Participatory Product Design by Using Conjoint Analysis in the Rural Financial Market of Northern Vietnam

Author

Listed:
  • Thomas Dufhues
  • Franz Heidhues
  • Gertrud Buchenrieder

Abstract

Analyzing secondary and primary data (collected in 2001–2002), this paper suggests a shift in national development policies from solely promoting rural credit to supporting local savings activities. The household data (N = 260) are econometrically analyzed applying conjoint analysis (CA) methodology. The CA gave valuable insights into how to improve outreach of formal financial institutes (FFIs) by adapting the credit products to client preferences and revealed an un‐attended demand for savings instruments. Due to the enormous credit outreach of the FFIs in Vietnam, it would be more efficient to launch a credit consolidation policy and to implement a reliable and sustainable deposit collection system at the village level. However, within national policymaking, a paradigm change must take place and the capability of rural households to save needs to be recognized by policy‐makers.

Suggested Citation

  • Thomas Dufhues & Franz Heidhues & Gertrud Buchenrieder, 2004. "Participatory Product Design by Using Conjoint Analysis in the Rural Financial Market of Northern Vietnam," Asian Economic Journal, East Asian Economic Association, vol. 18(1), pages 81-114, March.
    • Handle: RePEc:bla:asiaec:v:18:y:2004:i:1:p:81-114
    DOI: 10.1111/j.1467-8381.2004.00183.x
    as

    Download full text from publisher

    File URL: https://doi.org/10.1111/j.1467-8381.2004.00183.x
    Download Restriction: no
    File URL: https://libkey.io/10.1111/j.1467-8381.2004.00183.x?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Mauro Guillén & Adrian Tschoegl, 2002. "Banking on Gambling: Banks and Lottery-Linked Deposit Accounts," Journal of Financial Services Research, Springer;Western Finance Association, vol. 21(3), pages 219-231, June.
    2. Sharma, Manohar, 2000. "The scope for policy reforms in rural microfinance," MP05 briefs 14, International Food Policy Research Institute (IFPRI).
    3. Sharma, Manohar, 2000. "Microfinance," MP05 briefs 0, International Food Policy Research Institute (IFPRI).
    4. Marguerite S. Robinson, 2001. "The Microfinance Revolution," World Bank Publications - Books, The World Bank Group, number 28956.
    5. Seibel, Hans Dieter, 2000. "How an Agricultural Development Bank Revolutionized Rural Finance: The Case of Bank Rakyat Indonesia," Working Papers 2000,1, University of Cologne, Development Research Center.
    6. Green, Paul E & Srinivasan, V, 1978. "Conjoint Analysis in Consumer Research: Issues and Outlook," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 5(2), pages 103-123, Se.
    7. Adam McCarty, 2001. "Microfinance in Vietnam - A Survey of Schemes and Issues," Finance 0110001, University Library of Munich, Germany.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Dufhues, Thomas & Buchenrieder, Gertrud & Quoc, Hoang Dinh & Munkung, Nuchanata, 2011. "Social capital and loan repayment performance in Southeast Asia," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 40(5), pages 679-691.
    2. Chichaibelu, Bezawit & Waibel, Hermann, 2015. "The Interrelated Dynamics of Multiple Borrowing and Over-indebtedness among Rural Households in Thailand and Vietnam," 2015 Conference, August 9-14, 2015, Milan, Italy 211463, International Association of Agricultural Economists.
    3. Masini, Andrea & Menichetti, Emanuela, 2012. "The impact of behavioural factors in the renewable energy investment decision making process: Conceptual framework and empirical findings," Energy Policy, Elsevier, vol. 40(C), pages 28-38.
    4. Chichaibelu, Bezawit Beyene & Waibel, Hermann, 2018. "Over-indebtedness and its persistence in rural households in Thailand and Vietnam," Journal of Asian Economics, Elsevier, vol. 56(C), pages 1-23.
    5. Huu-Dung, Nguyen & Yeo-Chang, Youn, 2012. "Optimum harvesting time and clone choices for eucalyptus growers in Vietnam," Forest Policy and Economics, Elsevier, vol. 15(C), pages 60-69.
    6. Dufhues, Thomas & Buchenrieder, Gertrud, 2005. "Outreach of credit institutes and households' access constraints to formal credit in Northern Vietnam," Research in Development Economics and Policy (Discussion Paper Series) 8535, Universitaet Hohenheim, Department of Agricultural Economics and Social Sciences in the Tropics and Subtropics.
    7. World Bank, 2005. "Vietnam Business : Vietnam Development Report 2006," World Bank Publications - Reports 8314, The World Bank Group.
    8. Dufhues, T. & Buchenrieder, G., 2007. "Reaching the poorest with microcredit an impossible attempt? New evidence from Northern Vietnam," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 42, March.
    9. Thomas Dufhues & Gertrud Buchenrieder & Hoang Dinh Quoc, 2012. "Social capital and loan repayment performance in Northern Vietnam," Agricultural Economics, International Association of Agricultural Economists, vol. 43(3), pages 277-292, May.
    10. Elias, Carlos G. & Alwang, Jeffrey Roger, 2008. "Those with blue hair please step forward: An economic theory of group formation and application to Cajas Rurales in Honduras," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6527, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Kieran Donaghue, 2004. "Microfinance in the Asia Pacific," Asian-Pacific Economic Literature, The Crawford School, The Australian National University, vol. 18(1), pages 41-61, May.
    2. Nguyen, Cuong & Van den Berg, Marrit, 2008. "The impact of Micro-credit and Informal Credit on Poverty and Inequality in Vietnam," MPRA Paper 107151, University Library of Munich, Germany.
    3. Dufhues, Thomas & Buchenrieder, Gertrud, 2005. "Outreach of credit institutes and households' access constraints to formal credit in Northern Vietnam," Research in Development Economics and Policy (Discussion Paper Series) 8535, Universitaet Hohenheim, Department of Agricultural Economics and Social Sciences in the Tropics and Subtropics.
    4. Asad K. Ghalib, 2011. "Estimating the depth of microfinance programme outreach: empirical findings from rural Pakistan," Global Development Institute Working Paper Series 15411, GDI, The University of Manchester.
    5. Rukhsana Kalim, 2011. "Micro Financing of NGOs and Government: Collaborative Impact on Poverty Eradication," Information Management and Business Review, AMH International, vol. 2(2), pages 81-91.
    6. Maeser, Paul P., 2008. "Mikrofinanzierungen: Chancen für die Entwicklungspolitik und Rahmenbedingungen für einen effizienten Einsatz," Working Papers 39, Berlin School of Economics and Law, Institute of Management Berlin (IMB).
    7. Winfried Steiner & Harald Hruschka, 2002. "A Probabilistic One-Step Approach to the Optimal Product Line Design Problem Using Conjoint and Cost Data," Review of Marketing Science Working Papers 1-4-1003, Berkeley Electronic Press.
    8. Merja Halme & Kari Linden & Kimmo Kääriä, 2009. "Patients’ Preferences for Generic and Branded Over-the-Counter Medicines," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 2(4), pages 243-255, December.
    9. Dufhues, T. & Buchenrieder, G., 2004. "Der Beitrag der Conjoint Analyse zur nachfrageorintierten Entwicklung des ländlichen Finanzsektors in Vietnam," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 39.
    10. Martinovici, A., 2019. "Revealing attention - how eye movements predict brand choice and moment of choice," Other publications TiSEM 7dca38a5-9f78-4aee-bd81-c, Tilburg University, School of Economics and Management.
    11. James Agarwal & Wayne DeSarbo & Naresh K. Malhotra & Vithala Rao, 2015. "An Interdisciplinary Review of Research in Conjoint Analysis: Recent Developments and Directions for Future Research," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 2(1), pages 19-40, March.
    12. Asad K. Ghalib & Issam Malki & Katsushi S. Imai, 2012. "Microfinance and its role in household poverty reduction: findings from Pakistan," Global Development Institute Working Paper Series 17312, GDI, The University of Manchester.
    13. Mahesh Balan U & Saji K. Mathew, 2021. "Personalize, Summarize or Let them Read? A Study on Online Word of Mouth Strategies and Consumer Decision Process," Information Systems Frontiers, Springer, vol. 23(3), pages 627-647, June.
    14. Dehejia, Rajeev & Montgomery, Heather & Morduch, Jonathan, 2012. "Do interest rates matter? Credit demand in the Dhaka slums," Journal of Development Economics, Elsevier, vol. 97(2), pages 437-449.
    15. Shin, Jungwoo & Hwang, Won-Sik, 2017. "Consumer preference and willingness to pay for a renewable fuel standard (RFS) policy: Focusing on ex-ante market analysis and segmentation," Energy Policy, Elsevier, vol. 106(C), pages 32-40.
    16. Haaijer, Marinus E., 1996. "Predictions in conjoint choice experiments : the x-factor probit model," Research Report 96B22, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
    17. Ha, Jinkyung, 2018. "Consumer valuation of Fintech: The case of Mobile Payment in Korea," 22nd ITS Biennial Conference, Seoul 2018. Beyond the boundaries: Challenges for business, policy and society 190341, International Telecommunications Society (ITS).
    18. P. A. Ferrari & S. Salini, 2008. "Measuring Service Quality: The Opinion of Europeans about Utilities," Working Papers 2008.36, Fondazione Eni Enrico Mattei.
    19. Steinhorst, M.P. & Bahrs, E., 2013. "Renditansprüche im Kontext gleichmäßiger Rückflüsse – Ergebnisse eines Experiments mit Stakeholdern des Agribusiness," Proceedings “Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V.”, German Association of Agricultural Economists (GEWISOLA), vol. 48, March.
    20. Yavuz Taşcıoğlu & Mevlüt Gül & Metin Göksel Akpınar & Bahri Karlı & Bektaş Kadakoğlu & Bekir Sıtkı Şirikçi & Musa Acar & Hilal Yılmaz, 2023. "Optimum Support Policy Component for the Development of Agricultural Production: Potato Producer," Agriculture, MDPI, vol. 13(5), pages 1-13, April.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:asiaec:v:18:y:2004:i:1:p:81-114. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: https://edirc.repec.org/data/eaeaaea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.