Adoption of E-Marketing by Direct-Market Farms in the Northeastern United States
Many farms have begun operating websites in order to promote their businesses. This study uses data from a 2005 survey of farms in the northeastern United States to identify characteristics of farmers, farms, and farm businesses associated with website adoption. Following a technology-adoption framework, a probit model of website use is estimated to identify significant relationships. Sales location, product type, number of advertising methods used, high-speed Internet connection, land tenure arrangement, and gross farm sales is found to be significantly related to website adoption.
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Smith, Aaron D. & Goe, W. Richard & Kemey, Martin & Morrison Paul, Catherine J., 2004.
"Computer and Internet Use by Great Plains Farmers,"
Journal of Agricultural and Resource Economics,
Western Agricultural Economics Association, vol. 29(03), December.
- Sabuhoro, Jean Bosco & Wunsch, Patti, 2003. "Computer Technology Adoption By Canadian Farm Businesses: An Analysis Based on the 2001 Census of Agriculture," Agriculture and Rural Working Paper Series 28039, Statistics Canada.
- Amemiya, Takeshi, 1981. "Qualitative Response Models: A Survey," Journal of Economic Literature, American Economic Association, vol. 19(4), pages 1483-1536, December.
- Meredith J. Soule & Abebayehu Tegene & Keith D. Wiebe, 2000. "Land Tenure and the Adoption of Conservation Practices," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 82(4), pages 993-1005.
- Allen, Rich & Harris, Ginger, 2005. "What We Know About The Demographics Of U.S. Farm Operators," Agricultural Outlook Forum 2005 32823, United States Department of Agriculture, Agricultural Outlook Forum.
- Henderson, Jason R. & Dooley, Frank J. & Akridge, Jay T., 2000. "Adoption Of E-Commerce Strategies For Agribusiness Firms," 2000 Annual meeting, July 30-August 2, Tampa, FL 21771, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
- Befecadu, Joseph & Chembezi, Duncan M. & McFarlane, Dionne, 2003. "Internet Adoption And Use Of E-Commerce Strategies By Agribusiness Firms In Alabama," 2003 Annual Meeting, February 1-5, 2003, Mobile, Alabama 35021, Southern Agricultural Economics Association.
- Amponsah, William A., 1995. "Computer Adoption And Use Of Information Services By North Carolina Commercial Farmers," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 27(02), December.
- Gloy, Brent A. & Akridge, Jay T., 2000. "Computer And Internet Adoption On Large U.S. Farms," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association (IAMA), vol. 3(03).
- Hoag, Dana L. & Ascough, James C. & Frasier, W. Marshall, 1999. "Farm Computer Adoption In The Great Plains," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 31(01), April.
When requesting a correction, please mention this item's handle: RePEc:ags:jlofdr:43492. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (AgEcon Search)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.