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United States Produce Markets In Transition- Today And Tomorrow

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  • Schaffner, David J.

Abstract

Retail produce managers were surveyed about anticipated changes in the supermarket produce department and in shipper-retailer relationships in one, two, and five years. With contracts becoming more common in produce procurement, whether or not retailers and shippers can identify mutual benefits- and thus opportunities for successful long-term cooperative relationships- is explored. The study's "View to the Future" section asks retail management to predict major trends in produce procurement: the growth of fresh-cut/branded products, produce-section growth in terms of total store sales, the increase in produce SKU's (Stock Keeping Units), how extensive contracting will become in produce, and the continuing decline in the number of suppliers and the further consolidation in the produce-supply sector.

Suggested Citation

  • Schaffner, David J., 2002. "United States Produce Markets In Transition- Today And Tomorrow," Journal of Food Distribution Research, Food Distribution Research Society, vol. 33(2), pages 1-6, July.
    • Handle: RePEc:ags:jlofdr:26628
    DOI: 10.22004/ag.econ.26628
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    References listed on IDEAS

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    1. Cook, Roberta L., 2001. "Emerging Trade Practices And Trends In The Fruit And Vegetable Markets," Agricultural Outlook Forum 2001 33077, United States Department of Agriculture, Agricultural Outlook Forum.
    2. Calvin, Linda & Cook, Roberta L. & Denbaly, Mark & Dimitri, Carolyn & Glaser, Lewrene K. & Handy, Charles R. & Jekanowski, Mark D. & Kaufman, Phillip R. & Krissoff, Barry & Thompson, Gary D. & Thornsb, 2001. "U.S. Fresh Fruit and Vegetable Marketing: Emerging Trade Practices, Trends, and Issues," Agricultural Economic Reports 33915, United States Department of Agriculture, Economic Research Service.
    3. Kaufman, Phillip R. & Handy, Charles R. & McLaughlin, Edward W. & Park, Kristen & Green, Geoffrey M., 2000. "Understanding The Dynamics Of Produce Markets: Consumption And Consolidation Grow," Agricultural Information Bulletins 33747, United States Department of Agriculture, Economic Research Service.
    4. Kaufman, Phil, 2000. "Grocery Retailers Demonstrate Urge To Merge," Food Review/ National Food Review, United States Department of Agriculture, Economic Research Service, vol. 23(2), pages 1-6.
    5. Paul M. Patterson & Timothy J. Richards, 2000. "Produce Marketing and Retail Buying Practices," Review of Agricultural Economics, Agricultural and Applied Economics Association, vol. 22(1), pages 160-171.
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    Cited by:

    1. Johnson, Aaron J. & McFetridge, Marc V. & Durham, Catherine A., 2005. "Store-Level Retail Fruit Demand: Lessons from Omitted Variables," Journal of Food Distribution Research, Food Distribution Research Society, vol. 36(1), pages 1-4, March.
    2. Durham, Catherine A. & McFetridge, Marc V. & Johnson, Aaron J., 2005. "The Development of a Quality Scale to Measure the Impact of Quality on Supermarket Fruit Demand," Journal of Food Distribution Research, Food Distribution Research Society, vol. 36(1), pages 1-6, March.
    3. Durham, Catherine A. & Johnson, Aaron J. & McFetridge, Marc V., 2007. "Marketing-Management Impacts on Produce Sales," Journal of Food Distribution Research, Food Distribution Research Society, vol. 38(2), pages 1-17, July.
    4. McFetridge, Marc V. & Durham, Catherine A. & Johnson, Aaron J., 2006. "The Impact of Feature Flier Characteristics on Supermarket Fruit Demand," Journal of Food Distribution Research, Food Distribution Research Society, vol. 37(1), pages 1-2, March.

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