Identifying Consumer Preferences from User- and Crowd-Generated Digital Footprints on Amazon.com by Leveraging Machine Learning and Natural Language Processing
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More about this item
JEL classification:
- D80 - Microeconomics - - Information, Knowledge, and Uncertainty - - - General
- M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
- C45 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods: Special Topics - - - Neural Networks and Related Topics
NEP fields
This paper has been announced in the following NEP Reports:- NEP-BIG-2020-11-30 (Big Data)
- NEP-CMP-2020-11-30 (Computational Economics)
- NEP-ICT-2020-11-30 (Information & Communication Technologies)
- NEP-MKT-2020-11-30 (Marketing)
- NEP-PAY-2020-11-30 (Payment Systems & Financial Technology)
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