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Pricing to market when quality matters


  • Roberto Basile

    (ISAE - Institute for Studies and Economic Analyses)

  • Sergio de Nardis

    (ISAE - Institute for Studies and Economic Analyses)

  • Alessandro Girardi

    (ISAE - Institute for Studies and Economic Analyses)


We build a model of price differentiation with firm heterogeneity, which allows for imperfect competition and market segmentation in the presence of flexible exchange rates as well as horizontal and vertical differentiation and different tastes of consumers in destination markets. We empirically assess the main predictions of our theoretical framework by using firm-level data surveyed by ISAE. We document that export-domestic price margins are significantly affected by price and quality competitiveness even controlling for foreign demand conditions, size, export intensity, destination markets and unobservables. Finally, we provide evidence of a strong heterogeneity across firms in their reaction to price and quality competitiveness.

Suggested Citation

  • Roberto Basile & Sergio de Nardis & Alessandro Girardi, 2009. "Pricing to market when quality matters," ISAE Working Papers 123, ISTAT - Italian National Institute of Statistics - (Rome, ITALY).
  • Handle: RePEc:isa:wpaper:123

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    References listed on IDEAS

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    More about this item


    Pricing to market; qualitative choice models; firm heterogeneity.;

    JEL classification:

    • D21 - Microeconomics - - Production and Organizations - - - Firm Behavior: Theory
    • F10 - International Economics - - Trade - - - General
    • C23 - Mathematical and Quantitative Methods - - Single Equation Models; Single Variables - - - Models with Panel Data; Spatio-temporal Models
    • C25 - Mathematical and Quantitative Methods - - Single Equation Models; Single Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions; Probabilities

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