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Mixed Method Evaluation of a Passive mHealth Sexual Information Texting Service in Uganda

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Listed:
  • Jamison, Julian

    (US Consumer Financial Protection Bureau)

  • Karlan, Dean

    (Yale University)

  • Raffler, Pia

    (Yale University)

Abstract

We evaluate the impact of a health information intervention implemented through mobile phones, using a clustered randomized control trial augmented by qualitative interviews. The intervention aimed to improve sexual health knowledge and shift individuals towards safer sexual behavior by providing reliable information about sexual health. The novel technology designed by Google and Grameen Technology Center provided automated searches of an advice database on topics requested by users via SMS. It was offered by MTN Uganda at no cost to users. Quantitative survey results allow us to reject the hypothesis that improving access to information would increase knowledge and shift behavior to less risky sexual activities. In fact, we find that the service led to an increase in promiscuity, and no shift in perception of norms. Qualitative focus groups discussions support the findings of the quantitative survey results. We conclude by discussing a potential mechanism explaining the counterintuitive findings.
(This abstract was borrowed from another version of this item.)

Suggested Citation

  • Jamison, Julian & Karlan, Dean & Raffler, Pia, 2013. "Mixed Method Evaluation of a Passive mHealth Sexual Information Texting Service in Uganda," Working Papers 116, Yale University, Department of Economics.
  • Handle: RePEc:ecl:yaleco:116
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    References listed on IDEAS

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    Cited by:

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    6. Dupas, Pascaline & Huillery, Elise & Seban, Juliette, 2018. "Risk information, risk salience, and adolescent sexual behavior: Experimental evidence from Cameroon," Journal of Economic Behavior & Organization, Elsevier, vol. 145(C), pages 151-175.
    7. Juliane Zenker & Andreas Wagener & Sebastian Vollmer, 2018. "Better Knowledge Need Not Affect Behavior: A Randomized Evaluation of the Demand for Lottery Tickets in Rural Thailand," The World Bank Economic Review, World Bank, vol. 32(3), pages 570-583.
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    9. De Cao, Elisabetta & Lutz, Clemens, 2014. "Sensitive survey questions," Research Report 14017-EEF, University of Groningen, Research Institute SOM (Systems, Organisations and Management).
    10. Carole Treibich & Aurélia Lépine, 2019. "Estimating misreporting in condom use and its determinants among sex workers: Evidence from the list randomisation method," Health Economics, John Wiley & Sons, Ltd., vol. 28(1), pages 144-160, January.
    11. Cohen, Jessica & Saran, Indrani, 2018. "The impact of packaging and messaging on adherence to malaria treatment: Evidence from a randomized controlled trial in Uganda," Journal of Development Economics, Elsevier, vol. 134(C), pages 68-95.
    12. Evan Borkum & Anitha Sivasankaran & Swetha Sridharan & Dana Rotz & Sukhmani Sethi & Mercy Manoranjini & Lakshmi Ramakrishnan & Anu Rangarajan, 2015. "Evaluation of the Information and Communication Technology (ICT) Continuum of Care Services (CCS) Intervention in Bihar," Mathematica Policy Research Reports 2e2826deedb94ee18890653d8, Mathematica Policy Research.
    13. Elisabetta de Cao & Clemens Lutz, 2015. "Measuring attitudes regarding female genital mutilation through a list experiment," CSAE Working Paper Series 2015-20, Centre for the Study of African Economies, University of Oxford.
    14. Amber Peterman & Tia M. Palermo & Sudhanshu Handa & David Seidenfeld & on behalf of the Zambia Child Grant Program Evaluation Team, 2018. "List randomization for soliciting experience of intimate partner violence: Application to the evaluation of Zambia's unconditional child grant program," Health Economics, John Wiley & Sons, Ltd., vol. 27(3), pages 622-628, March.
    15. repec:dgr:rugsom:14017-eef is not listed on IDEAS
    16. Cullen,Claire Alexis, 2020. "Method Matters : Underreporting of Intimate Partner Violence in Nigeria and Rwanda," Policy Research Working Paper Series 9274, The World Bank.
    17. Pascaline Dupas & Edward Miguel, 2016. "Impacts and Determinants of Health Levels in Low-Income Countries," NBER Working Papers 22235, National Bureau of Economic Research, Inc.
    18. Dirk-Jan Koch & Jolynde Vis & Maria van der Harst & Elric Tendron & Joost de Laat, 2021. "Assessing International Development Cooperation: Becoming Intentional about Unintended Effects," Sustainability, MDPI, vol. 13(21), pages 1-26, October.
    19. Yang, Dean & Allen, James & Mahumane, Arlete & Riddell, James & Yu, Hang, 2023. "Knowledge, stigma, and HIV testing: An analysis of a widespread HIV/AIDS program," Journal of Development Economics, Elsevier, vol. 160(C).
    20. Olivia Bertelli & Thomas Calvo & Emmanuelle Lavallée & Marion Mercier & Sandrine Mesplé-Somps, 2023. "Measuring insecurity-related experiences and preferences in a fragile State. A list experiment in Mali," Working Papers DT/2023/01, DIAL (Développement, Institutions et Mondialisation).
    21. Lépine, Aurélia & Treibich, Carole & D’Exelle, Ben, 2020. "Nothing but the truth: Consistency and efficiency of the list experiment method for the measurement of sensitive health behaviours," Social Science & Medicine, Elsevier, vol. 266(C).

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    More about this item

    JEL classification:

    • D13 - Microeconomics - - Household Behavior - - - Household Production and Intrahouse Allocation
    • O12 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Microeconomic Analyses of Economic Development
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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