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Publications

by members of

Haworth College of Business
Western Michigan University
Kalamazoo, Michigan (United States)

These are publications listed in RePEc written by members of the above institution who are registered with the RePEc Author Service. Thus this compiles the works all those currently affiliated with this institution, not those affilated at the time of publication. List of registered members. Register yourself. Citation analysis. This page is updated in the first days of each month.
| Working papers | Journal articles |

Working papers

2017

  1. Larson, Ronald B., 2017. "Selling Demand-Based Pricing," 2017 Annual Meeting, July 30-August 1, Chicago, Illinois 259135, Agricultural and Applied Economics Association.

2016

  1. Larson, Ronald B., 2016. "Profiling Private-Label Avoiders," 2016 Annual Meeting, July 31-August 2, Boston, Massachusetts 235823, Agricultural and Applied Economics Association.

2013

  1. Larson, Ronald B., 2013. "Addressing the Needs of the Agribusiness “Fringe”," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150805, Agricultural and Applied Economics Association.
  2. Larson, Ronald B. & Brown, Anna K., 2013. "Considering Stakeholders when Implementing New Technologies," 2013 Annual Meeting, August 4-6, 2013, Washington, D.C. 150975, Agricultural and Applied Economics Association.

2011

  1. Larson, Ronald B. & Rana, Kulmani, 2011. "Consumer Support for Food Tracing with RFID Technology," 2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania 103672, Agricultural and Applied Economics Association.

2007

  1. Larson, Ronald B., 2007. "Pricing Principles from Psychology for Agricultural Organizations with Market Power," 2007 Annual Meeting, July 29-August 1, 2007, Portland, Oregon 9872, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).

2005

  1. Larson, Ronald B. & Steinhofer, Kelley, 2005. "Supermarket Selection by Singles in the Midwest," 2005 Annual meeting, July 24-27, Providence, RI 19429, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).

1998

  1. Larson, Ronald B., 1998. "The Home Meal Replacement Opportunity: A Marketing Perspective," Working Papers 14310, University of Minnesota, The Food Industry Center.

1997

  1. Larson, Ronald B., 1997. "Key Developments In The Food Distribution System," Working Papers 14350, University of Minnesota, The Food Industry Center.

1994

  1. Larson, Ronald B., 1994. "DISCOUNT COUPONS: Beyond the Price Discount Effect," Promotion in the Marketing Mix: What Works, Where and Why, April 28-29, 1994, Toronto, Canada 279592, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
  2. Larson, Ronald B., 1994. "Testing Promotions In Different Markets Is Essential," Promotion in the Marketing Mix: What Works, Where and Why, April 28-29, 1994, Toronto, Canada 279600, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.

Journal articles

2023

  1. Ronald B. Larson, 2023. "Food safety concerns and food defense support: a cross-cultural study," Journal of Risk Research, Taylor & Francis Journals, vol. 26(2), pages 113-132, February.

2021

  1. Ronald B. Larson & Bruce G. Ferrin, 2021. "Shopper attitudes about privacy and the likelihood of disabling an RFID tag," International Journal of Logistics Systems and Management, Inderscience Enterprises Ltd, vol. 38(3), pages 325-342.

2019

  1. Ronald B. Larson, 2019. "Promoting demand-based pricing," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 18(1), pages 42-51, February.

2006

  1. Larson, Ronald B., 2006. "Core Principles for Supermarket Aisle Management," Journal of Food Distribution Research, Food Distribution Research Society, vol. 37(1), pages 1-5, March.

2005

  1. Larson, Ronald B., 2005. "Making Category Management More Practical," Journal of Food Distribution Research, Food Distribution Research Society, vol. 36(1), pages 1-5, March.

2004

  1. Larson, Ronald B., 2004. "Improving The Use Of Multimedia Technology For Lectures," Journal of Food Distribution Research, Food Distribution Research Society, vol. 35(1), pages 1-1, March.
  2. Ronald B. Larson, 2004. "New market groupings based on food consumption patterns," Agribusiness, John Wiley & Sons, Ltd., vol. 20(4), pages 417-432.

2002

  1. Larson, Ronald B., 2002. "Facing The Meal-Solution Dilemma," Journal of Food Distribution Research, Food Distribution Research Society, vol. 33(3), pages 1-9, November.
  2. Larson, Ronald B., 2002. "When Is Dinner?," Journal of Food Distribution Research, Food Distribution Research Society, vol. 33(3), pages 1-8, November.
  3. Larson, Ronald B., 2002. "Attitudes Toward Discount Coupons And Their Use In A Rural Community," Journal of Food Distribution Research, Food Distribution Research Society, vol. 33(1), pages 1-1, March.

2001

  1. Larson, Ronald B., 2001. "Changes In U.S. Food Consumption Patterns By Region," Journal of Food Distribution Research, Food Distribution Research Society, vol. 32(1), pages 1-1, March.

1999

  1. Larson, Ronald B., 1999. "New Insights Into The Home Meal Replacement Opportunity," Journal of Food Distribution Research, Food Distribution Research Society, vol. 30(1), pages 1-5, March.

1998

  1. Ronald B. Larson, 1998. "Regionality of food consumption," Agribusiness, John Wiley & Sons, Ltd., vol. 14(3), pages 213-226.

1997

  1. Larson, Ronald B., 1997. "Food Consumption And Seasonality," Journal of Food Distribution Research, Food Distribution Research Society, vol. 28(2), pages 1-9, July.
  2. Ronald B. Larson, 1997. "Using price discrimination theory to plan promotions," Agribusiness, John Wiley & Sons, Ltd., vol. 13(4), pages 401-408.

1996

  1. Larson, Ronald B., 1996. "Agricultural Business Management Curricula," Journal of Agribusiness, Agricultural Economics Association of Georgia, vol. 14(2), pages 1-13.
  2. Larson, Ronald B., 1996. "Changing Emphasis In Agribusiness Curricula," Journal of Food Distribution Research, Food Distribution Research Society, vol. 27(1), pages 1-8, February.

1992

  1. Ronald B. Larson, 1992. "Marketing agricultural products with coupons," Agribusiness, John Wiley & Sons, Ltd., vol. 8(5), pages 485-492.

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