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The effects of perceived product attributes on the perception of beef

Author

Listed:
  • Dale J. Menkhaus

    (Department of Agricultural Economics and Professor, University of Wyoming)

  • Damien P. M. Colin

    (Department of Agricultural Economics and Professor, University of Wyoming)

  • Glen D. Whipple

    (Department of Animal Science, University of Wyoming)

  • Ray A. Field

    (Department of Animal Science, University of Wyoming)

Abstract

The objective of this study was to identify perceived characteristics of beef which impact quality perception. Results indicate that concerns with beef related to cholesterol and calorie content, artificial ingredients, convenience characteristics, how it is displayed in the store, and expense each significantly adversely affected quality perception. © 1993 John Wiley & Sons, Inc.

Suggested Citation

  • Dale J. Menkhaus & Damien P. M. Colin & Glen D. Whipple & Ray A. Field, 1993. "The effects of perceived product attributes on the perception of beef," Agribusiness, John Wiley & Sons, Ltd., vol. 9(1), pages 57-63.
    • Handle: RePEc:wly:agribz:v:9:y:1993:i:1:p:57-63
    DOI: 10.1002/1520-6297(199301)9:1<57::AID-AGR2720090106>3.0.CO;2-8
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    References listed on IDEAS

    as
    1. Menkhaus, Dale J. & Pingetzer, Robert L. & Whipple, Glen D. & Field, Ray A., 1990. "The Influence Of Consumer Concerns And Demographic Factors On Purchasing Patterns For Beef," Journal of Food Distribution Research, Food Distribution Research Society, vol. 21(3), pages 1-10, September.
    2. Purcell, Wayne D., 1989. "The Case of Beef Demand: A Failure by the Discipline," Choices: The Magazine of Food, Farm, and Resource Issues, Agricultural and Applied Economics Association, vol. 4(2), pages 1-4.
    3. Schmitz, John D. & Nayga, Rodolfo M., Jr., 1991. "Food Nutritional Quality: A Pilot Study On Consumer Awareness," Journal of Food Distribution Research, Food Distribution Research Society, vol. 22(2), pages 1-16, June.
    4. Capps, Oral, Jr. & Schmitz, John D., 1991. "A Recognition Of Health And Nutrition Factors In Food Demand Analysis," Western Journal of Agricultural Economics, Western Agricultural Economics Association, vol. 16(1), pages 1-15, July.
    5. Wesenberg, Denis C., 1990. "The Changing Consumer Environment For Retail Store Food Service," Journal of Food Distribution Research, Food Distribution Research Society, vol. 21(1), pages 1-4, February.
    Full references (including those not matched with items on IDEAS)

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    Cited by:

    1. Chang, Kuo-Liang & Elliott, Lisa M. & Sand, Shannon & Dailey, Rocky & Blachford, Sierra, 2014. "A Study of the Impacts of Social Media Outlets on Generation-X and Millennial Consumers’ Beef Consumption, with an Emphasis on the Importance of Nutrition Information," 2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota 169648, Agricultural and Applied Economics Association.
    2. Guijing WANG & Stanley M. FLETCHER & Dale H. CARLEY, "undated". "Determinants Of Demand For Beef: The Impact Of Fat Trimming," Department of Resource Economics Regional Research Project 95412, University of Massachusetts.
    3. Nelson, Mack C. & Liu, Xuanli, 2005. "Demand Potential for Goat Meat in Southern States: Empirical Evidence from a Multi-State Goat Meat Consumer Survey," 2005 Annual meeting, July 24-27, Providence, RI 19224, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    4. Unterschultz, James & Kim, Renee & Quagrainie, Kwamena & Veeman, Michele, 1996. "International Commodity Marketing: South Korean Perceptions of Canadian, U.S., and Australian Beef," Agricultural Commodity Promotion Policies and Programs in the Global Agri-Food System, May 26-27, 1996, Cancun, Mexico 279652, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
    5. Shongwe, M.A. & Jooste, Andre & Hugo, A. & Alemu, Zerihun Gudeta & Pelser, A., 2007. "Will consumers pay less for fat on beef cuts? The case in Bloemfontein, South Africa," Agrekon, Agricultural Economics Association of South Africa (AEASA), vol. 46(4), pages 1-19, December.
    6. Tackie, Nii O. & Bartlett, Jannette R. & Adu-Gyamfi, Akua, 2014. "Assessing Alabama Consumer Attitudes And Beliefs About Locally Or Regionally Produced Livestock And Products," Professional Agricultural Workers Journal (PAWJ), Professional Agricultural Workers Conference, vol. 2(2), pages 1-21.
    7. Namakando, Namakando, 2020. "Stakeholder perceptions of raw water quality and its management in Fetakgomo and Maruleng municipalities of Limpopo Province," Research Theses 334769, Collaborative Masters Program in Agricultural and Applied Economics.
    8. Conley, Dennis M. & Wade, Mark A., 2007. "Consumer Responses to Food Safety Information from Print Media," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 10(3), pages 1-22.

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