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Blended Teamwork: The Facebook Experience

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  • María Dolores Sánchez Fernández

Abstract

The business world increasingly demands workers who can master new technologies to develop collaborative networking. Social networks are being used in business environments more and more, particularly the large incursion that Facebook currently has. Therefore different online tools, especially Facebook in combination with face-to-face meetings were used for to develop teamwork by students from the last year of the Bachelor of Business. The aim was to promote the development of practical work in a team of future workforce through the intensive use of new technologies to carry out work and communication between the different members of the group. The results obtained were far from the results expected. The students based their work on intensive face-to-face meetings carried out and telephone use to the detriment of new technologies, leading to a reluctance to using Facebook for collaborative work.

Suggested Citation

  • María Dolores Sánchez Fernández, 2012. "Blended Teamwork: The Facebook Experience," Business Education and Accreditation, The Institute for Business and Finance Research, vol. 4(1), pages 33-48.
    • Handle: RePEc:ibf:beaccr:v:4:y:2012:i:1:p:33-48
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    References listed on IDEAS

    as
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    More about this item

    Keywords

    Blended Teamwork; Facebook experience; collaborative networking;
    All these keywords.

    JEL classification:

    • A22 - General Economics and Teaching - - Economic Education and Teaching of Economics - - - Undergraduate
    • I23 - Health, Education, and Welfare - - Education - - - Higher Education; Research Institutions
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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