Economics of vanity sizing
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- repec:eee:joreco:v:41:y:2018:i:c:p:248-255 is not listed on IDEAS
More about this item
KeywordsVanity sizing; Size inflation; Reference-dependent preferences; Framing; Consumer behavior;
- M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising
- D1 - Microeconomics - - Household Behavior
- D2 - Microeconomics - - Production and Organizations
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