IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v151y2022icp379-396.html
   My bibliography  Save this article

Immediate return in circular economy: Business to consumer product return information sharing framework to support sustainable manufacturing in small and medium enterprises

Author

Listed:
  • Kamal, Muhammad Mustafa
  • Mamat, Rosnida
  • Mangla, Sachin Kumar
  • Kumar, Patanjal
  • Despoudi, Stella
  • Dora, Manoj
  • Tjahjono, Benny

Abstract

SME manufacturers of electrical and electronic equipment seem to have high e-waste levels, which is inhibiting SMEs manufacturers in becoming more sustainable. On the other hand, consumers play a major role in enabling the SMEs manufacturers to achieve their sustainability targets as they are responsible for returning their e-waste back to SMEs. Based on the concepts of social marketing theory, this paper aims to examine the type of information that influences consumers’ intention to immediately return their e-waste back to SME manufacturers. A conceptual framework is developed and tested through a survey questionnaire to 394 Malaysian consumers. The relationship of the proposed types of information and information presentation towards consumers’ immediate return attitude, as well as environmental motivation and environmental knowledge as the moderators in consumers’ segmentation are tested. The findings suggest that specific type of return information and message framing have a positive effect on Immediate Return Intention.

Suggested Citation

  • Kamal, Muhammad Mustafa & Mamat, Rosnida & Mangla, Sachin Kumar & Kumar, Patanjal & Despoudi, Stella & Dora, Manoj & Tjahjono, Benny, 2022. "Immediate return in circular economy: Business to consumer product return information sharing framework to support sustainable manufacturing in small and medium enterprises," Journal of Business Research, Elsevier, vol. 151(C), pages 379-396.
    • Handle: RePEc:eee:jbrese:v:151:y:2022:i:c:p:379-396
    DOI: 10.1016/j.jbusres.2022.06.021
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296322005537
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2022.06.021?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Luthra, Sunil & Sharma, Manu & Kumar, Anil & Joshi, Sudhanshu & Collins, Eva & Mangla, Sachin, 2022. "Overcoming barriers to cross-sector collaboration in circular supply chain management: a multi-method approach," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 157(C).
    2. Rehman, Shafique Ur & Kraus, Sascha & Shah, Syed Asim & Khanin, Dmitry & Mahto, Raj V., 2021. "Analyzing the relationship between green innovation and environmental performance in large manufacturing firms," Technological Forecasting and Social Change, Elsevier, vol. 163(C).
    3. Wanda J. Orlikowski & Jack J. Baroudi, 1991. "Studying Information Technology in Organizations: Research Approaches and Assumptions," Information Systems Research, INFORMS, vol. 2(1), pages 1-28, March.
    4. Parajuly, Keshav & Habib, Komal & Liu, Gang, 2017. "Waste electrical and electronic equipment (WEEE) in Denmark: Flows, quantities and management," Resources, Conservation & Recycling, Elsevier, vol. 123(C), pages 85-92.
    5. Kumar Mangla, Sachin & Börühan, Gülmüş & Ersoy, Pervin & Kazancoglu, Yigit & Song, Malin, 2021. "Impact of information hiding on circular food supply chains in business-to-business context," Journal of Business Research, Elsevier, vol. 135(C), pages 1-18.
    6. Saphores, Jean-Daniel M. & Ogunseitan, Oladele A. & Shapiro, Andrew A., 2012. "Willingness to engage in a pro-environmental behavior: An analysis of e-waste recycling based on a national survey of U.S. households," Resources, Conservation & Recycling, Elsevier, vol. 60(C), pages 49-63.
    7. Ahmad, Wasim & Kim, Woo Gon & Anwer, Zaheer & Zhuang, Weiqing, 2020. "Schwartz personal values, theory of planned behavior and environmental consciousness: How tourists’ visiting intentions towards eco-friendly destinations are shaped?," Journal of Business Research, Elsevier, vol. 110(C), pages 228-236.
    8. Petty, Richard E & Cacioppo, John T & Schumann, David, 1983. "Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 10(2), pages 135-146, September.
    9. Pieniak, Zuzanna & Vanhonacker, Filiep & Verbeke, Wim, 2013. "Consumer knowledge and use of information about fish and aquaculture," Food Policy, Elsevier, vol. 40(C), pages 25-30.
    10. Kamyar Kianpour & Ahmad Jusoh & Abbas Mardani & Dalia Streimikiene & Fausto Cavallaro & Khalil Md. Nor & Edmundas Kazimieras Zavadskas, 2017. "Factors Influencing Consumers’ Intention to Return the End of Life Electronic Products through Reverse Supply Chain Management for Reuse, Repair and Recycling," Sustainability, MDPI, vol. 9(9), pages 1-23, September.
    11. Richard P. Bagozzi, 1983. "A Holistic Methodology for Modeling Consumer Response to Innovation," Operations Research, INFORMS, vol. 31(1), pages 128-176, February.
    12. Suri, Rajneesh & Long, Mary & Monroe, Kent B., 2003. "The impact of the Internet and consumer motivation on evaluation of prices," Journal of Business Research, Elsevier, vol. 56(5), pages 379-390, May.
    13. Avineri, Erel & Owen D. Waygood, E., 2013. "Applying valence framing to enhance the effect of information on transport-related carbon dioxide emissions," Transportation Research Part A: Policy and Practice, Elsevier, vol. 48(C), pages 31-38.
    14. Oghazi, Pejvak & Karlsson, Stefan & Hellström, Daniel & Hjort, Klas, 2018. "Online purchase return policy leniency and purchase decision: Mediating role of consumer trust," Journal of Retailing and Consumer Services, Elsevier, vol. 41(C), pages 190-200.
    15. Jose García‐Quevedo & Elisenda Jové‐Llopis & Ester Martínez‐Ros, 2020. "Barriers to the circular economy in European small and medium‐sized firms," Business Strategy and the Environment, Wiley Blackwell, vol. 29(6), pages 2450-2464, September.
    16. Wu, Ing-Long & Chuang, Cheng-Hung & Hsu, Chien-Hua, 2014. "Information sharing and collaborative behaviors in enabling supply chain performance: A social exchange perspective," International Journal of Production Economics, Elsevier, vol. 148(C), pages 122-132.
    17. Khan Md Raziuddin Taufique & Chamhuri Siwar & Basri Talib & Farah Hasan Sarah & Norshamliza Chamhuri, 2014. "Synthesis of Constructs for Modeling Consumers’ Understanding and Perception of Eco-Labels," Sustainability, MDPI, vol. 6(4), pages 1-25, April.
    18. F. Testa & F. Iraldo & A Vaccari & E. Ferrari, 2015. "Why Eco‐labels can be Effective Marketing Tools: Evidence from a Study on Italian Consumers," Business Strategy and the Environment, Wiley Blackwell, vol. 24(4), pages 252-265, May.
    19. M García-Murillo & H Annabi, 2002. "Customer knowledge management," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 53(8), pages 875-884, August.
    20. Maiti, T. & Giri, B.C., 2017. "Two-way product recovery in a closed-loop supply chain with variable markup under price and quality dependent demand," International Journal of Production Economics, Elsevier, vol. 183(PA), pages 259-272.
    21. Patwa, Nitin & Sivarajah, Uthayasankar & Seetharaman, Arumugam & Sarkar, Sabyasachi & Maiti, Kausik & Hingorani, Kunal, 2021. "Towards a circular economy: An emerging economies context," Journal of Business Research, Elsevier, vol. 122(C), pages 725-735.
    22. Genovaitė Liobikienė & Mykolas Simas Poškus, 2019. "The Importance of Environmental Knowledge for Private and Public Sphere Pro-Environmental Behavior: Modifying the Value-Belief-Norm Theory," Sustainability, MDPI, vol. 11(12), pages 1-19, June.
    23. Prasanta Kumar Dey & Chrisovalantis Malesios & Debashree De & Soumyadeb Chowdhury & Fouad Ben Abdelaziz, 2019. "Could lean practices and process innovation enhance supply chain sustainability of small and medium‐sized enterprises?," Business Strategy and the Environment, Wiley Blackwell, vol. 28(4), pages 582-598, May.
    24. V. Daniel R. Guide & Luk N. Van Wassenhove, 2009. "OR FORUM---The Evolution of Closed-Loop Supply Chain Research," Operations Research, INFORMS, vol. 57(1), pages 10-18, February.
    25. Hosoda, Takamichi & Disney, Stephen M. & Gavirneni, Srinagesh, 2015. "The impact of information sharing, random yield, correlation, and lead times in closed loop supply chains," European Journal of Operational Research, Elsevier, vol. 246(3), pages 827-836.
    26. Regina Frei & Lisa Jack & Sally‐Ann Krzyzaniak, 2020. "Sustainable reverse supply chains and circular economy in multichannel retail returns," Business Strategy and the Environment, Wiley Blackwell, vol. 29(5), pages 1925-1940, July.
    27. Van de Velde, Liesbeth & Verbeke, Wim & Popp, Michael & Van Huylenbroeck, Guido, 2010. "The importance of message framing for providing information about sustainability and environmental aspects of energy," Energy Policy, Elsevier, vol. 38(10), pages 5541-5549, October.
    28. Rao, Akshay R & Monroe, Kent B, 1988. "The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 253-264, September.
    29. Shan, Feifei & Xiao, Wenli & Yang, Feng, 2021. "Comparison of three E-Waste take-back policies," International Journal of Production Economics, Elsevier, vol. 242(C).
    30. Carbonell, Pilar & Rodriguez, Ana I., 2006. "Designing teams for speedy product development: The moderating effect of technological complexity," Journal of Business Research, Elsevier, vol. 59(2), pages 225-232, February.
    31. Krishnamurthy, Parthasarathy & Carter, Patrick & Blair, Edward, 2001. "Attribute Framing and Goal Framing Effects in Health Decisions," Organizational Behavior and Human Decision Processes, Elsevier, vol. 85(2), pages 382-399, July.
    32. Assaker, Guy & Vinzi, Vincenzo Esposito & O’Connor, Peter, 2011. "Examining the effect of novelty seeking, satisfaction, and destination image on tourists’ return pattern: A two factor, non-linear latent growth model," Tourism Management, Elsevier, vol. 32(4), pages 890-901.
    33. Jeihoonian, Mohammad & Kazemi Zanjani, Masoumeh & Gendreau, Michel, 2017. "Closed-loop supply chain network design under uncertain quality status: Case of durable products," International Journal of Production Economics, Elsevier, vol. 183(PB), pages 470-486.
    34. Michael Altmann, 2015. "A supply chain design approach considering environmentally sensitive customers: the case of a German manufacturing SME," International Journal of Production Research, Taylor & Francis Journals, vol. 53(21), pages 6534-6550, November.
    35. Ullah, Mehran & Sarkar, Biswajit, 2020. "Recovery-channel selection in a hybrid manufacturing-remanufacturing production model with RFID and product quality," International Journal of Production Economics, Elsevier, vol. 219(C), pages 360-374.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Alexander Chursin & Zhanna Chupina & Anna Ostrovskaya & Andrew Boginsky, 2023. "The Creation of Fundamentally New Products as a Factor of Organizations’ Sustainable Economic Development," Sustainability, MDPI, vol. 15(12), pages 1-15, June.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Kyriakos Riskos & Paraskevi (Evi) Dekoulou & Naoum Mylonas & George Tsourvakas, 2021. "Ecolabels and the Attitude–Behavior Relationship towards Green Product Purchase: A Multiple Mediation Model," Sustainability, MDPI, vol. 13(12), pages 1-22, June.
    2. Chowdhury, Soumyadeb & Dey, Prasanta Kumar & Rodríguez-Espíndola, Oscar & Parkes, Geoff & Tuyet, Nguyen Thi Anh & Long, Dang Duc & Ha, Tran Phuong, 2022. "Impact of Organisational Factors on the Circular Economy Practices and Sustainable Performance of Small and Medium-sized Enterprises in Vietnam," Journal of Business Research, Elsevier, vol. 147(C), pages 362-378.
    3. Ponte, Borja & Cannella, Salvatore & Dominguez, Roberto & Naim, Mohamed M. & Syntetos, Aris A., 2021. "Quality grading of returns and the dynamics of remanufacturing," International Journal of Production Economics, Elsevier, vol. 236(C).
    4. Pereira, Vijay & Nandakumar, M.K. & Sahasranamam, Sreevas & Bamel, Umesh & Malik, Ashish & Temouri, Yama, 2022. "An exploratory study into emerging market SMEs’ involvement in the circular Economy: Evidence from India’s indigenous Ayurveda industry," Journal of Business Research, Elsevier, vol. 142(C), pages 188-199.
    5. Luthra, Sunil & Kumar, Anil & Sharma, Manu & Arturo Garza-Reyes, Jose & Kumar, Vikas, 2022. "An analysis of operational behavioural factors and circular economy practices in SMEs: An emerging economy perspective," Journal of Business Research, Elsevier, vol. 141(C), pages 321-336.
    6. Zhang, Abraham & Wang, Jason X. & Farooque, Muhammad & Wang, Yulan & Choi, Tsan-Ming, 2021. "Multi-dimensional circular supply chain management: A comparative review of the state-of-the-art practices and research," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 155(C).
    7. Yao Song & Zhenzhen Qin & Zihao Qin, 2020. "Green Marketing to Gen Z Consumers in China: Examining the Mediating Factors of an Eco-Label–Informed Purchase," SAGE Open, , vol. 10(4), pages 21582440209, October.
    8. Rodríguez-Espíndola, Oscar & Cuevas-Romo, Ana & Chowdhury, Soumyadeb & Díaz-Acevedo, Natalie & Albores, Pavel & Despoudi, Stella & Malesios, Chrisovalantis & Dey, Prasanta, 2022. "The role of circular economy principles and sustainable-oriented innovation to enhance social, economic and environmental performance: Evidence from Mexican SMEs," International Journal of Production Economics, Elsevier, vol. 248(C).
    9. Pietro De Giovanni & Georges Zaccour, 2022. "A selective survey of game-theoretic models of closed-loop supply chains," Annals of Operations Research, Springer, vol. 314(1), pages 77-116, July.
    10. Alvin Chung Man Leung & Radhika Santhanam & Ron Chi-Wai Kwok & Wei Thoo Yue, 2023. "Could Gamification Designs Enhance Online Learning Through Personalization? Lessons from a Field Experiment," Information Systems Research, INFORMS, vol. 34(1), pages 27-49, March.
    11. Dominguez, Roberto & Cannella, Salvatore & Framinan, Jose M., 2021. "Remanufacturing configuration in complex supply chains," Omega, Elsevier, vol. 101(C).
    12. Chen, Daqiang & Ignatius, Joshua & Sun, Danzhi & Zhan, Shalei & Zhou, Chenyu & Marra, Marianna & Demirbag, Mehmet, 2019. "Reverse logistics pricing strategy for a green supply chain: A view of customers' environmental awareness," International Journal of Production Economics, Elsevier, vol. 217(C), pages 197-210.
    13. Mohammad Abu Nasir Rakib & Hyo Jung Chang & Robert Paul Jones, 2022. "Effective Sustainability Messages Triggering Consumer Emotion and Action: An Application of the Social Cognitive Theory and the Dual-Process Model," Sustainability, MDPI, vol. 14(5), pages 1-15, February.
    14. Huang, Yanting & Wang, Zongjun, 2017. "Information sharing in a closed-loop supply chain with technology licensing," International Journal of Production Economics, Elsevier, vol. 191(C), pages 113-127.
    15. Roberto Dominguez & Borja Ponte & Salvatore Cannella & Jose M. Framinan, 2019. "Building Resilience in Closed-Loop Supply Chains through Information-Sharing Mechanisms," Sustainability, MDPI, vol. 11(23), pages 1-4, November.
    16. Giese, Joan L. & Malkewitz, Keven & Orth, Ulrich R. & Henderson, Pamela W., 2014. "Advancing the aesthetic middle principle: Trade-offs in design attractiveness and strength," Journal of Business Research, Elsevier, vol. 67(6), pages 1154-1161.
    17. Chen, Jen-Ming & Hsu, Yu-Ting, 2017. "Revenue management for durable goods using trade-ins with certified pre-owned options," International Journal of Production Economics, Elsevier, vol. 186(C), pages 55-70.
    18. Ponte, Borja & Naim, Mohamed M. & Syntetos, Aris A., 2019. "The value of regulating returns for enhancing the dynamic behaviour of hybrid manufacturing-remanufacturing systems," European Journal of Operational Research, Elsevier, vol. 278(2), pages 629-645.
    19. Alyahya, Mansour & Agag, Gomaa & Aliedan, Meqbel & Abdelmoety, Ziad H., 2023. "Understanding the factors affecting consumers’ behaviour when purchasing refurbished products: A chaordic perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
    20. Mitra, Anusree, 1995. "Price cue utilization in product evaluations : The moderating role of motivation and attribute information," Journal of Business Research, Elsevier, vol. 33(3), pages 187-195, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:151:y:2022:i:c:p:379-396. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.